A data profile of the people who buy, follow and care about Tanzania in United States — modelled from more than twelve digital signal sources. Tanzania has an estimated audience of 3,597,145 people in United States.
The average Tanzania fan in United States is 38.3 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Google Drive, Hyatt, YouTube Music, with strongest over-indexing on Google Drive (5.02× the country average).
Demographically, the Tanzania audience skews balanced with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Tanzania fan in United States is balanced, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for Google Drive.
The key figures that characterise the Tanzania profile in United States.
47.2% are female, 52.8% are male, average age 38.3.
| Metric | Value |
|---|---|
| Female | 47.2% |
| Male | 52.8% |
| Average age | 38.3 |
| Estimated audience size | 3,597,145 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 18% | |
| 50+ | 21% |
of the worldwide Tanzania audience comes from United States.
| Country | Share |
|---|---|
| United States | 14.2% |
| Zambia | 4.8% |
| United Kingdom | 4.7% |
Where the Tanzania audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington, District of Columbia | ~20K | 2.01× | |
| 02 | Maryland | ~90K | 1.42× | |
| 03 | Massachusetts | ~100K | 1.37× | |
| 04 | Virginia | ~100K | 1.25× | |
| 05 | New York | ~200K | 1.24× | |
| 06 | Minnesota | ~60K | 1.23× | |
| 07 | Washington | ~90K | 1.20× | |
| 08 | Georgia | ~100K | 1.17× | |
| 09 | Vermont | ~7K | 1.16× | |
| 10 | Connecticut | ~40K | 1.12× | |
| 11 | New Hampshire | ~20K | 1.11× | |
| 12 | Maine | ~10K | 1.09× | |
| 13 | New Jersey | ~100K | 1.08× | |
| 14 | Iowa | ~30K | 1.06× | |
| 15 | Illinois | ~100K | 1.05× | |
| 16 | North Carolina | ~100K | 1.05× | |
| 17 | Colorado | ~60K | 1.05× | |
| 18 | Utah | ~30K | 1.05× | |
| 19 | Rhode Island | ~10K | 1.05× | |
| 20 | Alaska | ~8K | 1.05× | |
| 21 | Kentucky | ~50K | 1.01× | |
| 22 | Oregon | ~40K | 1.01× | |
| 23 | Montana | ~10K | 1.01× | |
| 24 | Idaho | ~20K | 1.00× | |
| 25 | Delaware | ~10K | 0.99× | |
| 26 | Pennsylvania | ~100K | 0.97× | |
| 27 | Ohio | ~100K | 0.97× | |
| 28 | Missouri | ~60K | 0.97× | |
| 29 | Nebraska | ~20K | 0.97× | |
| 30 | Texas | ~300K | 0.96× | |
| 31 | Wisconsin | ~50K | 0.95× | |
| 32 | Kansas | ~30K | 0.95× | |
| 33 | South Dakota | ~8K | 0.95× | |
| 34 | Florida | ~200K | 0.94× | |
| 35 | California | ~400K | 0.93× | |
| 36 | North Dakota | ~7K | 0.91× | |
| 37 | South Carolina | ~50K | 0.90× | |
| 38 | Hawaii | ~10K | 0.90× | |
| 39 | Indiana | ~60K | 0.89× | |
| 40 | Michigan | ~80K | 0.87× | |
| 41 | Arizona | ~60K | 0.87× | |
| 42 | Tennessee | ~60K | 0.82× | |
| 43 | Alabama | ~40K | 0.78× | |
| 44 | Nevada | ~30K | 0.77× | |
| 45 | Louisiana | ~40K | 0.76× | |
| 46 | Arkansas | ~20K | 0.75× | |
| 47 | Oklahoma | ~30K | 0.73× | |
| 48 | Mississippi | ~20K | 0.71× | |
| 49 | New Mexico | ~10K | 0.68× | |
| 50 | West Virginia | ~10K | 0.65× |
The strongest cross-interests of the Tanzania audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mount Kilimanjaro | Travel & Leisure | 34.96× | ||
| 02 | Zanzibar | Travel & Leisure | 32.73× | ||
| 03 | Nairobi | Travel & Leisure | 15.19× | ||
| 04 | Ryanair | Travel & Leisure | 11.99× | ||
| 05 | Hyatt | Travel & Leisure | 10.67× | ||
| 06 | Namibia | Travel & Leisure | 7.57× | ||
| 07 | Boutique hotel | Travel & Leisure | 5.49× | ||
| 08 | Marriott Hotels & Resorts | Travel & Leisure | 5.48× | ||
| 09 | Trivago | Travel & Leisure | 5.35× | ||
| 10 | Safari | Travel & Leisure | 5.06× | ||
| 11 | Google Drive | Technology & Electronics | 5.02× | ||
| 12 | YouTube Music | Internet & Social Media | 4.76× | ||
| 13 | Robert Redford | Movies & TV | 3.22× | ||
| 14 | Innovation | Business & Career | 2.64× | ||
| 15 | UEFA Champions League | Sports | 2.58× | ||
| 16 | Alternative hip hop | Music & Radio | 2.03× | ||
| 17 | IKEA | Home & Garden | 1.80× | ||
| 18 | Theme parks | Travel & Leisure | 1.67× | ||
| 19 | Airbnb | Travel & Leisure | 1.60× | ||
| 20 | Veganism | Food & Beverages | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.66× | |
| Design Affinity | PREMIUM | 1.83× | |
| Spirituality | BALANCE | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.84× | |
| Price Sensitivity | PREMIUM | 0.90× | |
| Social Media Usage | JOY | 0.97× |
Tanzania has an estimated audience of 3,597,145 people in United States, concentrated in California and Texas.
47.2% of Tanzania fans are female, 52.8% are male, with an average age of 38.3 years.
Tanzania fans show strongest brand affinity for Google Drive (5.02×), Hyatt (10.67×), and YouTube Music (4.76×) over the country average.
Tanzania fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Tanzania itself, the audience over-indexes on Hyatt (10.67×), YouTube Music (4.76×), Zanzibar (32.73×), and Marriott Hotels & Resorts (5.48×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Tanzania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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