Tax return (United States) Audience in Germany
Tax return (United States) has an estimated audience of 516,304 people in Germany. 44.5% are female, 55.5% are male, average age 37.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, Tagesschau, Transfermarkt, Focus, Pets.
The average Tax return (United States) fan in Germany is 37.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, Tagesschau, Transfermarkt, with strongest over-indexing on Western Union (7.39× the country average). Demographically, the Tax return (United States) audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Need for Security, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Tax return (United States) fans
| Metric | Value |
|---|---|
| Female | 44.5% |
| Male | 55.5% |
| Average age | 37.2 |
| Estimated audience size | 516,304 |
Audience persona
The typical Tax return (United States) fan in Germany is more male, around 37.2 years old, with strong Need for Security tendencies and a notable affinity for Western Union.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 127,834 | 1.13× |
| Bayern | 117,781 | 1.42× |
| Baden-Württemberg | 81,788 | 1.16× |
| Hessen | 54,119 | 1.38× |
| Niedersachsen | 51,185 | 1.02× |
| Berlin | 28,986 | 1.26× |
| Rheinland-Pfalz | 28,556 | 1.1× |
| Schleswig-Holstein | 20,982 | 1.13× |
| Sachsen | 17,380 | 0.69× |
| Hamburg | 15,214 | 1.3× |
| Sachsen-Anhalt | 8,318 | 0.62× |
| Brandenburg | 8,314 | 0.52× |
| Thüringen | 6,886 | 0.52× |
| Mecklenburg-Vorpommern | 6,599 | 0.67× |
| Saarland | 6,132 | 0.97× |
| Bremen | 4,898 | 1.11× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 7.39× | Business & Career |
| Tagesschau | 2.39× | Movies & TV |
| Transfermarkt | 2.83× | Sports |
| Focus | 3.52× | News |
| Pets | 1.74× | Pets & Animals |
| Automobiles | 1.79× | Cars & Mobility |
| TikTok | 1.55× | Internet & Social Media |
| Indeed.com | 2.51× | Business & Career |
| Real property | 3.77× | Home & Garden |
| Freeware | 2.22× | Technology & Electronics |
| Catering | 3.73× | Food & Beverages |
| Ryanair | 2.07× | Travel & Leisure |
| Netto Marken-Discount | 1.76× | Shopping |
| Personal finance | 1.62× | Business & Career |
| Sports betting | 4.93× | Games |
| Esso | 3.35× | Cars & Mobility |
| Targobank | 2.59× | Business & Career |
| Westdeutscher Rundfunk | 2.6× | Movies & TV |
| Dentistry | 4.38× | Business & Career |
| Anthropology | 3.5× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.54 |
| Indulgence | JOY | 1.28 |
| Price Sensitivity | PREMIUM | 1.26 |
| LGBTQ+ Identity | OPEN | 1.25 |
| Career Orientation | POWER | 1.09 |
| Pet Ownership | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 58.8% |
| Germany | 11.3% |
| United Kingdom | 4.5% |
See Tax return (United States) audiences in other countries
- Tax return (United States) — United States
- Tax return (United States) — United Kingdom
- Tax return (United States) — France
- Tax return (United States) — Italy
- Tax return (United States) — Spain
- Tax return (United States) — Brazil
- Tax return (United States) — Japan
- Tax return (United States) — South Korea
- Tax return (United States) — India
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Tax return (United States) have in Germany?
Tax return (United States) has an estimated audience of 516,304 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tax return (United States) fans?
44.5% of Tax return (United States) fans are female, 55.5% are male, with an average age of 37.2 years.
Which brands do Tax return (United States) fans like most?
Tax return (United States) fans show strongest brand affinity for Western Union (7.39×), Tagesschau (2.39×), and Transfermarkt (2.83×) over the country average.
Where do Tax return (United States) fans live in Germany?
Tax return (United States) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 127,834), Bayern (reach 117,781), and Baden-Württemberg (reach 81,788). These three regions account for the largest share of the active audience.
What other brands do Tax return (United States) fans also like?
Beyond Tax return (United States) itself, the audience over-indexes on Tagesschau (2.39×), Transfermarkt (2.83×), Focus (3.52×), and Pets (1.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tax return (United States). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.