Value (economics) Audience in Germany

Value (economics) has an estimated audience of 535,527 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Firefox, Western Union, Real property, Satire, Tagesschau.

Value (economics) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Firefox. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Firefox, Western Union, Real property, with strongest over-indexing on Firefox (24.84× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Value (economics) fans

Demographic split for Value (economics) audience in Germany
MetricValue
Estimated audience size535,527

Audience persona

The typical Value (economics) fan in Germany shows strong Indulgence tendencies and a notable affinity for Firefox.

Top regions in Germany

Top regions ranked by reach for Value (economics) in Germany
RegionReachAffinity
Nordrhein-Westfalen145,8861.25×
Bayern93,9361.09×
Baden-Württemberg76,7831.05×
Niedersachsen56,9211.09×
Hessen49,1651.2×
Rheinland-Pfalz26,7821×
Berlin23,9331×
Sachsen23,1730.88×
Schleswig-Holstein21,5731.12×
Hamburg16,7751.39×
Brandenburg15,0200.9×
Thüringen11,1790.82×
Sachsen-Anhalt9,8210.71×
Mecklenburg-Vorpommern8,3460.82×
Saarland5,5870.85×
Bremen4,1100.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Value (economics) audience
BrandAffinityCategory
Firefox24.84×Internet & Social Media
Western Union6.36×Business & Career
Real property7.05×Home & Garden
Satire6.06×Literature
Tagesschau2.49×Movies & TV
Thomas Gottschalk3.52×Movies & TV
FOCUS Online2.92×News
Risk management5.87×Business & Career
Transfermarkt2.67×Sports
Pets1.69×Pets & Animals
Gambling3.83×Games
German television comedy4.99×Movies & TV
CHECK242.31×Business & Career
Automobiles1.71×Cars & Mobility
Headphones4.43×Technology & Electronics
Markus Lanz2.88×Movies & TV
Freeware2.17×Technology & Electronics
FC Bayern Munich1.52×Sports
Allgäu4.6×Travel & Leisure
Country rap4.37×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Value (economics) audience
TraitClusterScore
IndulgenceJOY1.59
Career OrientationPOWER1.58
Need for SecurityCONSERVATISM1.48
Pet OwnershipJOY1.41
Convenience OrientationPREMIUM1.38
TravellingTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Value (economics)
CountryShare
United States28.0%
United Kingdom7.3%
India5.8%

See Value (economics) audiences in other countries

More Business & Career audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Value (economics). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.