Rascasse Audience Intelligence

Vertebral column Audience in Germany

A data profile of the people who buy, follow and care about Vertebral column in Germany — modelled from more than twelve digital signal sources. Vertebral column has an estimated audience of 714,230 people in Germany.

#3822among Topic in Germany#254in Health

The average Vertebral column fan in Germany is 43.3 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include General practitioner, Window blind, Cervical vertebrae, with strongest over-indexing on General practitioner (23.52× the country average).

Demographically, the Vertebral column audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Indulgence, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Vertebral column fan in Germany is more female, around 43.3 years old, with strong Indulgence tendencies and a notable affinity for General practitioner.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Vertebral column profile in Germany.

Audience size
714K
in Germany
Gender
71.4%♀
28.6% male
Age
43.3
average years
Country rank
#8700
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Vertebral column fans

71.4% are female, 28.6% are male, average age 43.3.

Fig. 02

Gender split

71.4%
Female
28.6%
Male
Demographic split for Vertebral column audience in Germany
MetricValue
Female71.4%
Male28.6%
Average age43.3
Estimated audience size714,230
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Vertebral column audience in Germany
Age bracketShare%
16-1910%
20-2915%
30-3921%
40-4928%
50+25%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Vertebral column audience comes from Germany.

Worldwide audience distribution share by country for Vertebral column
CountryShare
United States23.3%
United Kingdom5.0%
Taiwan3.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Vertebral column audience in Germany is strongest.

Fig. 05

Top regions by affinity

Vertebral column fans by region: top regions in Germany
#RegionReachAffinity×
01Baden-Württemberg~100K1.14×
02Bayern~100K1.13×
03Nordrhein-Westfalen~200K1.11×
04Hessen~60K1.11×
05Hamburg~20K1.09×
06Rheinland-Pfalz~40K1.07×
07Saarland~9K1.07×
08Niedersachsen~70K1.05×
09Thüringen~20K0.98×
10Schleswig-Holstein~20K0.96×
11Bremen~6K0.96×
12Brandenburg~20K0.90×
13Sachsen-Anhalt~20K0.90×
14Sachsen~30K0.88×
15Berlin~30K0.88×
16Mecklenburg-Vorpommern~10K0.83×
Fig. 06

Affinity by region

Affinity by region — Vertebral column, Germany
0.83×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Vertebral column audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Vertebral column audience
#·InterestCategoryAffinity×
01Cervical vertebraeHealth33.31×
02Sciatic nerveHealth23.58×
03General practitionerHealth23.52×
04Kitchen gardenHome & Garden16.34×
05ChandelierHome & Garden14.64×
06Window blindHome & Garden10.82×
07OncologyHealth9.98×
08HomeopathyHealth9.36×
09Health insuranceBusiness & Career4.67×
10PillowHome & Garden3.76×
11Preventive healthcareHealth3.56×
12VolunteeringPolitics & Society3.31×
13Garden furnitureHome & Garden3.08×
14MassageHealth3.08×
15FocusNews3.04×
16Efficient energy useTechnology & Electronics2.69×
17TagesschauMovies & TV2.46×
18KitchenHome & Garden2.14×
19MedicineBusiness & Career2.01×
20Netto Marken-DiscountShopping1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Vertebral column audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Vertebral column audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.14×
Need for SecurityCONSERVATISM1.73×
MindfulnessBALANCE1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Vertebral column audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
Risk AppetiteTHRILL0.88×
Design AffinityPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Vertebral column have in Germany?

Vertebral column has an estimated audience of 714,230 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Vertebral column fans?

71.4% of Vertebral column fans are female, 28.6% are male, with an average age of 43.3 years.

03

Which brands do Vertebral column fans like most?

Vertebral column fans show strongest brand affinity for General practitioner (23.52×), Window blind (10.82×), and Cervical vertebrae (33.31×) over the country average.

04

Where do Vertebral column fans live in Germany?

Vertebral column fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Vertebral column fans also like?

Beyond Vertebral column itself, the audience over-indexes on Window blind (10.82×), Cervical vertebrae (33.31×), Tagesschau (2.46×), and Kitchen garden (16.34×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Vertebral column audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Vertebral column. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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