VfL Gummersbach Audience in Germany

VfL Gummersbach logo

VfL Gummersbach has an estimated audience of 257,794 people in Germany. 38.7% are female, 61.3% are male, average age 39.2. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: IHF World Men's Handball Championship, IHF World Women's Handball Championship, THW Kiel, SV Werder Bremen, European Men's Handball Championship.

The average VfL Gummersbach fan in Germany is 39.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include IHF World Men's Handball Championship, IHF World Women's Handball Championship, THW Kiel, with strongest over-indexing on IHF World Men's Handball Championship (16.3× the country average). Demographically, the VfL Gummersbach audience skews more male with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Handball

Demographics of VfL Gummersbach fans

Demographic split for VfL Gummersbach audience in Germany
MetricValue
Female38.7%
Male61.3%
Average age39.2
Estimated audience size257,794

Audience persona

The typical VfL Gummersbach fan in Germany is more male, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for IHF World Men's Handball Championship.

Top regions in Germany

Top regions ranked by reach for VfL Gummersbach in Germany
RegionReachAffinity
Nordrhein-Westfalen193,3464.2×
Baden-Württemberg24,6120.7×
Bayern22,9580.55×
Niedersachsen20,6170.82×
Hessen15,7490.8×
Rheinland-Pfalz15,4211.19×
Schleswig-Holstein11,5741.25×
Sachsen-Anhalt10,3981.56×
Sachsen8,2970.66×
Berlin6,0840.53×
Thüringen5,4920.84×
Brandenburg5,0340.63×
Hamburg3,7420.64×
Mecklenburg-Vorpommern2,9080.59×
Saarland1,9230.61×
Bremen9500.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for VfL Gummersbach audience
BrandAffinityCategory
IHF World Men's Handball Championship16.3×Sports
IHF World Women's Handball Championship15.44×Sports
THW Kiel18.84×Sports
SV Werder Bremen4.27×Sports
European Men's Handball Championship15.81×Sports
SC Magdeburg15.09×Sports
Handball-Bundesliga12.2×Sports
Bild3.22×News
Dynamo Dresden5.09×Sports
SG Flensburg-Handewitt19×Sports
Rhein-Neckar Löwen15.62×Sports
VfB Stuttgart3.93×Sports
Sportschau3.66×Sports
UEFA Champions League2.86×Sports
Eintracht Frankfurt3.31×Sports
FC Bayern Munich2.36×Sports
Hamburger SV4.16×Sports
Handball5.47×Sports
2. Bundesliga3.16×Sports
Hertha BSC4.83×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by VfL Gummersbach audience
TraitClusterScore
PatriotismCONSERVATISM1.26
Sports ActivityPOWER1.18
Early Adopter MentalityPOWER1.08
Healthy LifestyleBALANCE1
IndulgenceJOY1
Career OrientationPOWER0.99

Worldwide distribution

Worldwide audience distribution share by country for VfL Gummersbach
CountryShare
Germany89.4%
Austria1.0%
Spain0.8%

See VfL Gummersbach audiences in other countries

More Handball audiences in Germany

Frequently asked questions

How many fans does VfL Gummersbach have in Germany?

VfL Gummersbach has an estimated audience of 257,794 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of VfL Gummersbach fans?

38.7% of VfL Gummersbach fans are female, 61.3% are male, with an average age of 39.2 years.

Which brands do VfL Gummersbach fans like most?

VfL Gummersbach fans show strongest brand affinity for IHF World Men's Handball Championship (16.3×), IHF World Women's Handball Championship (15.44×), and THW Kiel (18.84×) over the country average.

Where do VfL Gummersbach fans live in Germany?

VfL Gummersbach fans in Germany are most concentrated in Nordrhein-Westfalen (reach 193,346), Baden-Württemberg (reach 24,612), and Bayern (reach 22,958). These three regions account for the largest share of the active audience.

What other brands do VfL Gummersbach fans also like?

Beyond VfL Gummersbach itself, the audience over-indexes on IHF World Women's Handball Championship (15.44×), THW Kiel (18.84×), SV Werder Bremen (4.27×), and European Men's Handball Championship (15.81×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for VfL Gummersbach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.