Vijesti Audience in Germany
Vijesti has an estimated audience of 567,389 people in Germany. 42.7% are female, 57.3% are male, average age 39.6. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Rossmann, Cockpit, Pillow, Video izle, Medieval fantasy.
The average Vijesti fan in Germany is 39.6 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Rossmann, Cockpit, Pillow, with strongest over-indexing on Rossmann (1.68× the country average). Demographically, the Vijesti audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Tradition, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Vijesti fans
| Metric | Value |
|---|---|
| Female | 42.7% |
| Male | 57.3% |
| Average age | 39.6 |
| Estimated audience size | 567,389 |
Audience persona
The typical Vijesti fan in Germany is more male, around 39.6 years old, with strong Tradition tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 221,333 | 2.43× |
| Baden-Württemberg | 166,410 | 2.15× |
| Nordrhein-Westfalen | 121,366 | 0.98× |
| Hessen | 110,706 | 2.56× |
| Niedersachsen | 45,813 | 0.83× |
| Rheinland-Pfalz | 38,805 | 1.37× |
| Berlin | 30,853 | 1.22× |
| Hamburg | 16,467 | 1.28× |
| Schleswig-Holstein | 12,959 | 0.64× |
| Brandenburg | 9,477 | 0.54× |
| Sachsen | 7,623 | 0.27× |
| Bremen | 4,231 | 0.87× |
| Sachsen-Anhalt | 4,079 | 0.28× |
| Thüringen | 2,609 | 0.18× |
| Mecklenburg-Vorpommern | 1,899 | 0.18× |
| Saarland | 1,639 | 0.24× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.68× | Shopping |
| Cockpit | 11.53× | Travel & Leisure |
| Pillow | 1.72× | Home & Garden |
| Video izle | 3.82× | |
| Medieval fantasy | 11.78× | Literature |
| Fatteh | 11.18× | Food & Beverages |
| Justice | 3.67× | Politics & Society |
| Jack White | 1.51× | Movies & TV |
| Fast Five | 3.49× | Movies & TV |
| ESN | 5.57× | Health |
| Bunnik | 19.82× | Travel & Leisure |
| Esra Erol | 3.12× | Movies & TV |
| Jersey (fabric) | 2.66× | Fashion & Accessoires |
| Antoine Griezmann | 3.59× | Sports |
| Elliott Hulse | 27.32× | Internet & Social Media |
| Buying a House | 2.57× | Home & Garden |
| Escape Games | 4.38× | Games |
| Duško Radović | 7.73× | Literature |
| Lebanese cuisine | 1.72× | Food & Beverages |
| Lake Iseo | 1.91× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.54 |
| Indulgence | JOY | 1.51 |
| Need for Security | CONSERVATISM | 1.36 |
| Price Sensitivity | PREMIUM | 1.21 |
| Family Orientation | CONSERVATISM | 0.95 |
| Luxury Orientation | PREMIUM | 0.9 |
Worldwide distribution
| Country | Share |
|---|---|
| Croatia | 39.6% |
| Montenegro | 32.8% |
| Bosnia and Herzegovina | 10.6% |
See Vijesti audiences in other countries
More Newspaper audiences in Germany
- Bild (23,266,420)
- Der Spiegel (6,989,095)
- Focus (6,880,800)
- Der Tagesspiegel (6,754,541)
- Die Welt (5,972,493)
Frequently asked questions
How many fans does Vijesti have in Germany?
Vijesti has an estimated audience of 567,389 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Vijesti fans?
42.7% of Vijesti fans are female, 57.3% are male, with an average age of 39.6 years.
Which brands do Vijesti fans like most?
Vijesti fans show strongest brand affinity for Rossmann (1.68×), Cockpit (11.53×), and Pillow (1.72×) over the country average.
Where do Vijesti fans live in Germany?
Vijesti fans in Germany are most concentrated in Bayern (reach 221,333), Baden-Württemberg (reach 166,410), and Nordrhein-Westfalen (reach 121,366). These three regions account for the largest share of the active audience.
What other brands do Vijesti fans also like?
Beyond Vijesti itself, the audience over-indexes on Cockpit (11.53×), Pillow (1.72×), Video izle (3.82×), and Medieval fantasy (11.78×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Vijesti. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.