Rascasse Audience Intelligence

Virtual community Audience in Germany

A data profile of the people who buy, follow and care about Virtual community in Germany — modelled from more than twelve digital signal sources. Virtual community has an estimated audience of 1,304,875 people in Germany.

The average Virtual community fan in Germany is 40.0 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Sam Neill, Google Drive, Tipico, with strongest over-indexing on Sam Neill (13.97× the country average).

Demographically, the Virtual community audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Need for Security, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 7 regions tracked by Rascasse.

The typical Virtual community fan in Germany is balanced, around 40.0 years old, with strong Need for Security tendencies and a notable affinity for Sam Neill.

Category: Technology & Electronics · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Virtual community profile in Germany.

Audience size
1.3M
in Germany
Gender
51.8%
48.2% male
Age
40.0
average years
Country rank
#5081
Touchpoint in Germany
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Virtual community fans

51.8% are female, 48.2% are male, average age 40.0.

Fig. 02

Gender split

51.8%
Female
48.2%
Male
Demographic split for Virtual community audience in Germany
MetricValue
Female51.8%
Male48.2%
Average age40.0
Estimated audience size1,304,875
Fig. 03

Age distribution

Ø 40.0
average years
Age distribution of the Virtual community audience in Germany
Age bracketShare%
16-1916%
20-2919%
30-3923%
40-4922%
50+19%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Virtual community audience comes from Germany.

Worldwide audience distribution share by country for Virtual community
CountryShare
United States30.6%
Italy14.7%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Virtual community audience in Germany is strongest.

Fig. 05

Top regions by affinity

Virtual community fans by region: top regions in Germany
#RegionReachAffinity×
01Hamburg~40K1.26×
02Berlin~60K1.04×
03Niedersachsen~100K1.00×
04Hessen~100K0.98×
05Baden-Württemberg~200K0.94×
06Bayern~200K0.91×
07Nordrhein-Westfalen~300K0.89×
Fig. 06

Affinity by region

Affinity by region — Virtual community, Germany
0.89×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Virtual community audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Virtual community audience
#·InterestCategoryAffinity×
01Sam NeillMovies & TV13.97×
02Joey KingMovies & TV10.23×
03Chat roomInternet & Social Media9.83×
04Google TrendsInternet & Social Media9.16×
05Andy BorgMusic & Radio4.77×
06Yahoo!Internet & Social Media4.75×
07Time managementBusiness & Career4.62×
08Google DriveTechnology & Electronics4.50×
09Tottenham Hotspur F.C.Sports3.85×
10Virtual realityTechnology & Electronics3.72×
11TipicoGames3.58×
12Florian SilbereisenMusic & Radio2.48×
13Wetter.comHome & Garden2.21×
14TagesschauMovies & TV1.88×
15PostbankBusiness & Career1.87×
16Indeed.comBusiness & Career1.87×
17AutoScout24Cars & Mobility1.67×
18Helene FischerMusic & Radio1.62×
19DeichmannShopping1.53×
20REWEShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Virtual community audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Virtual community audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.41×
ExtroversionTHRILL1.31×
PatriotismCONSERVATISM1.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Virtual community audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.59×
Design AffinityPREMIUM0.63×
Sports ActivityPOWER0.66×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Virtual community have in Germany?

Virtual community has an estimated audience of 1,304,875 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Virtual community fans?

51.8% of Virtual community fans are female, 48.2% are male, with an average age of 40.0 years.

03

Which brands do Virtual community fans like most?

Virtual community fans show strongest brand affinity for Sam Neill (13.97×), Google Drive (4.5×), and Tipico (3.58×) over the country average.

04

Where do Virtual community fans live in Germany?

Virtual community fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Virtual community fans also like?

Beyond Virtual community itself, the audience over-indexes on Google Drive (4.5×), Tipico (3.58×), Tagesschau (1.88×), and Andy Borg (4.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Virtual community. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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