Visual perception Audience in Germany

Visual perception has an estimated audience of 1,495,153 people in Germany. 58.0% are female, 42.0% are male, average age 42.4. Top brand affinities: Vacation rental, Western Union, Tagesschau, Satire, Eye care professional.

Top brand affinities include Vacation rental, Western Union, Tagesschau, with strongest over-indexing on Vacation rental (12.15× the country average). Demographically, the Visual perception audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Convenience Orientation.

Category: Health · Type: Topic

Demographics of Visual perception fans

Demographic split for Visual perception audience in Germany
MetricValue
Female58.0%
Male42.0%
Average age42.4
Estimated audience size1,495,153

Audience persona

The typical Visual perception fan in Germany is more female, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Vacation rental.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Visual perception audience
BrandAffinityCategory
Vacation rental12.15×Travel & Leisure
Western Union5.58×Business & Career
Tagesschau2.61×Movies & TV
Satire5.69×Literature
Eye care professional24.35×Beauty & Wellness
Italo disco9.86×Music & Radio
Real property5.2×Home & Garden
Pets1.52×Pets & Animals
Maine Coon3.75×Pets & Animals
Progressive lens13.39×Health
Spiegel Online1.64×News
Drop shipping2.36×Shopping
Vacations2.06×Travel & Leisure
German television comedy4.13×Movies & TV
German language1.97×Politics & Society
Picture book2.9×Literature
Corrective lens6.55×Health
Hairstyle2.12×Beauty & Wellness
Freeware1.79×Technology & Electronics
Felix Baumgartner3.03×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Visual perception audience
TraitClusterScore
PatriotismCONSERVATISM1.52
Convenience OrientationPREMIUM1.46
IndividualismJOY1.42
SpiritualityBALANCE1.39
Pet OwnershipJOY1.37
Early Adopter MentalityPOWER1.35

Worldwide distribution

Worldwide audience distribution share by country for Visual perception
CountryShare
United States22.4%
Italy6.5%
Mexico4.4%

See Visual perception audiences in other countries

More Health audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Visual perception. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.