Wildpark Bad Mergentheim Audience in Germany

Wildpark Bad Mergentheim has an estimated audience of 577,940 people in Germany. 53.7% are female, 46.3% are male, average age 42.4. Top regions: Baden-Württemberg, Bayern, Hessen. Top brand affinities: Tagesschau, Satire, German television comedy, Zoo, Allgäu.

The average Wildpark Bad Mergentheim fan in Germany is 42.4 years old, balanced, and lives primarily in Baden-Württemberg. The audience is concentrated in Baden-Württemberg, Bayern, Hessen. Top brand affinities include Tagesschau, Satire, German television comedy, with strongest over-indexing on Tagesschau (2.65× the country average). Demographically, the Wildpark Bad Mergentheim audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Pet Ownership, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Zoo

Demographics of Wildpark Bad Mergentheim fans

Demographic split for Wildpark Bad Mergentheim audience in Germany
MetricValue
Female53.7%
Male46.3%
Average age42.4
Estimated audience size577,940

Audience persona

The typical Wildpark Bad Mergentheim fan in Germany is balanced, around 42.4 years old, with strong Pet Ownership tendencies and a notable affinity for Tagesschau.

Top regions in Germany

Top regions ranked by reach for Wildpark Bad Mergentheim in Germany
RegionReachAffinity
Baden-Württemberg433,4558.88×
Bayern357,7773.85×
Hessen45,6071.04×
Nordrhein-Westfalen20,1890.16×
Rheinland-Pfalz14,1700.49×
Niedersachsen7,1340.13×
Sachsen5,1480.18×
Berlin4,4290.17×
Thüringen3,9760.27×
Hamburg2,0950.16×
Schleswig-Holstein1,7220.08×
Saarland1,6240.23×
Sachsen-Anhalt1,5640.1×
Brandenburg1,5630.09×
Mecklenburg-Vorpommern9240.08×
Bremen4400.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Wildpark Bad Mergentheim audience
BrandAffinityCategory
Tagesschau2.65×Movies & TV
Satire5.3×Literature
German television comedy5.59×Movies & TV
Zoo4.53×Kids & Family
Allgäu5.75×Travel & Leisure
Western Union3.69×Business & Career
Vacations2.48×Travel & Leisure
Transfermarkt2.45×Sports
Family1.66×Kids & Family
Obi (store)1.69×Shopping
Hygiene2.57×Beauty & Wellness
Hairstyle2.31×Beauty & Wellness
Vacation rental3.14×Travel & Leisure
Wetter.com1.8×Home & Garden
North Rhine-Westphalia1.92×Travel & Leisure
German language1.97×Politics & Society
Stuttgart2.23×Travel & Leisure
Self care2.36×Health
Lake Constance5.42×Travel & Leisure
Freeware1.72×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Wildpark Bad Mergentheim audience
TraitClusterScore
Pet OwnershipJOY1.26
DIY MentalityTHRILL1.25
IndulgenceJOY1.24
TraditionCONSERVATISM1.2
Design AffinityPREMIUM1.16
Healthy LifestyleBALANCE1.15

Worldwide distribution

Worldwide audience distribution share by country for Wildpark Bad Mergentheim
CountryShare
Germany98.3%
China0.2%
Switzerland0.2%

See Wildpark Bad Mergentheim audiences in other countries

More Zoo audiences in Germany

Frequently asked questions

How many fans does Wildpark Bad Mergentheim have in Germany?

Wildpark Bad Mergentheim has an estimated audience of 577,940 people in Germany, concentrated in Baden-Württemberg and Bayern.

What is the gender split and age of Wildpark Bad Mergentheim fans?

53.7% of Wildpark Bad Mergentheim fans are female, 46.3% are male, with an average age of 42.4 years.

Which brands do Wildpark Bad Mergentheim fans like most?

Wildpark Bad Mergentheim fans show strongest brand affinity for Tagesschau (2.65×), Satire (5.3×), and German television comedy (5.59×) over the country average.

Where do Wildpark Bad Mergentheim fans live in Germany?

Wildpark Bad Mergentheim fans in Germany are most concentrated in Baden-Württemberg (reach 433,455), Bayern (reach 357,777), and Hessen (reach 45,607). These three regions account for the largest share of the active audience.

What other brands do Wildpark Bad Mergentheim fans also like?

Beyond Wildpark Bad Mergentheim itself, the audience over-indexes on Satire (5.3×), German television comedy (5.59×), Zoo (4.53×), and Allgäu (5.75×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Wildpark Bad Mergentheim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.