Rascasse Audience Intelligence

Yellowstone National Park Audience in Germany

A data profile of the people who buy, follow and care about Yellowstone National Park in Germany — modelled from more than twelve digital signal sources. Yellowstone National Park has an estimated audience of 261,947 people in Germany.

#47among POI in Germany#1837among POI in Germany#1557in Travel & Leisure

The average Yellowstone National Park fan in Germany is 41.0 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Kevin Costner, Dog harness, Dog health, with strongest over-indexing on Kevin Costner (24.06× the country average).

Demographically, the Yellowstone National Park audience skews balanced with an average age of 41.0, and over-indexes on personality traits such as Individualism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Yellowstone National Park fan in Germany is balanced, around 41.0 years old, with strong Individualism tendencies and a notable affinity for Kevin Costner.

Category: Travel & Leisure · Type: POI · Subtype: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Yellowstone National Park profile in Germany.

Audience size
262K
in Germany
Gender
51.6%♀
48.4% male
Age
41.0
average years
Country rank
#19058
POI in Germany
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Yellowstone National Park fans

51.6% are female, 48.4% are male, average age 41.0.

Fig. 02

Gender split

51.6%
Female
48.4%
Male
Demographic split for Yellowstone National Park audience in Germany
MetricValue
Female51.6%
Male48.4%
Average age41.0
Estimated audience size261,947
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Yellowstone National Park audience in Germany
Age bracketShare%
16-1917%
20-2916%
30-3920%
40-4924%
50+23%
Fig. 04

Worldwide distribution

1.6%

of the worldwide Yellowstone National Park audience comes from Germany.

Worldwide audience distribution share by country for Yellowstone National Park
CountryShare
United States64.6%
Mexico3.1%
Canada3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Yellowstone National Park audience in Germany is strongest.

Fig. 05

Top regions by affinity

Yellowstone National Park fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~60K1.36×
02Thüringen~8K1.19×
03Sachsen~10K1.13×
04Baden-Württemberg~40K1.09×
05Hessen~20K1.02×
06Nordrhein-Westfalen~60K1.00×
07Rheinland-Pfalz~10K1.00×
08Niedersachsen~20K0.98×
09Schleswig-Holstein~9K0.96×
10Brandenburg~8K0.96×
11Hamburg~6K0.96×
12Mecklenburg-Vorpommern~5K0.91×
13Saarland~3K0.91×
14Berlin~10K0.89×
15Sachsen-Anhalt~6K0.87×
16Bremen~2K0.87×
Fig. 06

Affinity by region

Affinity by region — Yellowstone National Park, Germany
0.87×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Yellowstone National Park audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Yellowstone National Park audience
#·InterestCategoryAffinity×
01Rocky Mountain National ParkTravel & Leisure38.27×
02Yosemite National ParkTravel & Leisure26.27×
03Kevin CostnerMovies & TV24.06×
04BirdwatchingPets & Animals9.21×
05National parkTravel & Leisure8.14×
06Turkey huntingSports8.00×
07Road tripTravel & Leisure7.15×
08Dog harnessPets & Animals6.47×
09Backcountry skiingSports6.40×
10Cat play and toysPets & Animals6.04×
11Dog healthPets & Animals5.92×
12Extreme sportSports5.40×
13Home constructionHome & Garden4.64×
14Local newsNews4.55×
15Travel AdventuresTravel & Leisure3.99×
16Dog walkingPets & Animals3.80×
17Outdoor recreationSports2.11×
18ShoppingShopping2.07×
19Consumer electronicsTechnology & Electronics1.94×
20MusicBusiness & Career1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Yellowstone National Park audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Yellowstone National Park audience · What stands out
TraitClusterDeviationScore
IndividualismJOY3.03×
TravellingTHRILL2.79×
Risk AppetiteTHRILL2.74×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Yellowstone National Park audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.81×
Quality AwarenessPREMIUM0.84×
CreativityOPEN1.00×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Yellowstone National Park have in Germany?

Yellowstone National Park has an estimated audience of 261,947 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Yellowstone National Park fans?

51.6% of Yellowstone National Park fans are female, 48.4% are male, with an average age of 41.0 years.

03

Which brands do Yellowstone National Park fans like most?

Yellowstone National Park fans show strongest brand affinity for Kevin Costner (24.06×), Dog harness (6.47×), and Dog health (5.92×) over the country average.

04

Where do Yellowstone National Park fans live in Germany?

Yellowstone National Park fans in Germany are most concentrated in Bayern (reach ~60K), Nordrhein-Westfalen (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Yellowstone National Park fans also like?

Beyond Yellowstone National Park itself, the audience over-indexes on Dog harness (6.47×), Dog health (5.92×), Home construction (4.64×), and Cat play and toys (6.04×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More POI audiences in Germany

See Yellowstone National Park audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Yellowstone National Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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