A data profile of the people who buy, follow and care about Blues music in Denmark — modelled from more than twelve digital signal sources. Blues music has an estimated audience of 842,625 people in Denmark.
Blues music has an estimated audience of 842,625 people in Denmark. 46.4% are female, 53.6% are male, average age 44.0. Top brand affinities: Rhythm and blues music, TikTok, Twitch, Heavy metal music, Jazz music.
Top brand affinities include Rhythm and blues music, TikTok, Twitch, with strongest over-indexing on Rhythm and blues music (3.02× the country average).
Demographically, the Blues music audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Social Media Usage, Early Adopter Mentality.
The typical Blues music fan in Denmark is balanced, around 44.0 years old, with strong Social Media Usage tendencies and a notable affinity for Rhythm and blues music.
The key figures that characterise the Blues music profile in Denmark.
46.4% are female, 53.6% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 46.4% |
| Male | 53.6% |
| Average age | 44.0 |
| Estimated audience size | 842,625 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 15% | |
| 30-39 | 14% | |
| 40-49 | 23% | |
| 50+ | 35% |
of the worldwide Blues music audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 24.9% |
| Italy | 4.7% |
| United Kingdom | 4.4% |
The strongest cross-interests of the Blues music audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Instrumental | Music & Radio | 3.41× | ||
| 02 | Twitch | Games | 3.33× | ||
| 03 | Acoustic guitar | Music & Radio | 3.16× | ||
| 04 | Rhythm and blues music | Music & Radio | 3.02× | ||
| 05 | Bass guitar | Music & Radio | 2.96× | ||
| 06 | Orchestra | Music & Radio | 2.95× | ||
| 07 | Drums | Music & Radio | 2.76× | ||
| 08 | Rock and roll | Music & Radio | 2.58× | ||
| 09 | Musical instrument | Music & Radio | 2.54× | ||
| 10 | KPop Demon Hunters | Movies & TV | 2.54× | ||
| 11 | Alternative rock | Music & Radio | 2.48× | ||
| 12 | Heavy metal music | Music & Radio | 2.43× | ||
| 13 | Classical music | Music & Radio | 2.25× | ||
| 14 | Jazz music | Music & Radio | 2.24× | ||
| 15 | American football | Sports | 2.14× | ||
| 16 | Rema | Music & Radio | 2.11× | ||
| 17 | Popular music | Music & Radio | 2.05× | ||
| 18 | TikTok | Internet & Social Media | 1.83× | ||
| 19 | Electronic music | Music & Radio | 1.79× | ||
| 20 | Ice Hockey World Championships | Sports | 1.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.33× | |
| Early Adopter Mentality | POWER | 1.00× | |
| Patriotism | CONSERVATISM | 0.88× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.80× | |
| Patriotism | CONSERVATISM | 0.88× | |
| Early Adopter Mentality | POWER | 1.00× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Blues music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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