A data profile of the people who buy, follow and care about Airplane in Spain — modelled from more than twelve digital signal sources. Airplane has an estimated audience of 4,940,222 people in Spain.
Airplane has an estimated audience of 4,940,222 people in Spain. 51.9% are female, 48.1% are male, average age 47.1. Top brand affinities: IBEX 35, Caixabank, Refrigerator, Lodging, Bankinter.
Top brand affinities include IBEX 35, Caixabank, Refrigerator, with strongest over-indexing on IBEX 35 (1.8× the country average).
Demographically, the Airplane audience skews balanced with an average age of 47.1, and over-indexes on personality traits such as Indulgence, Travelling.
The typical Airplane fan in Spain is balanced, around 47.1 years old, with strong Indulgence tendencies and a notable affinity for IBEX 35.
The key figures that characterise the Airplane profile in Spain.
51.9% are female, 48.1% are male, average age 47.1.
| Metric | Value |
|---|---|
| Female | 51.9% |
| Male | 48.1% |
| Average age | 47.1 |
| Estimated audience size | 4,940,222 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 12% | |
| 30-39 | 20% | |
| 40-49 | 28% | |
| 50+ | 37% |
of the worldwide Airplane audience comes from Spain.
| Country | Share |
|---|---|
| United States | 21.6% |
| Italy | 5.9% |
| United Kingdom | 5.6% |
The strongest cross-interests of the Airplane audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bottega Veneta | Fashion & Accessoires | 3.96× | ||
| 02 | Satire | Literature | 3.09× | ||
| 03 | Refrigerator | Home & Garden | 2.44× | ||
| 04 | Wine tasting | Food & Beverages | 2.24× | ||
| 05 | Ouigo | Cars & Mobility | 2.17× | ||
| 06 | Lodging | Travel & Leisure | 2.14× | ||
| 07 | Milan | Travel & Leisure | 2.12× | ||
| 08 | Cultural heritage | Politics & Society | 2.12× | ||
| 09 | Travel website | Travel & Leisure | 1.86× | ||
| 10 | Travel photography | Technology & Electronics | 1.85× | ||
| 11 | TripAdvisor | Travel & Leisure | 1.83× | ||
| 12 | IBEX 35 | Business & Career | 1.80× | ||
| 13 | Innovation | Business & Career | 1.78× | ||
| 14 | Caixabank | Business & Career | 1.72× | ||
| 15 | Wikipedia | Internet & Social Media | 1.72× | ||
| 16 | Modern art | Arts & Culture | 1.70× | ||
| 17 | FilmAffinity | Movies & TV | 1.61× | ||
| 18 | Ryanair | Travel & Leisure | 1.58× | ||
| 19 | Bankinter | Business & Career | 1.55× | ||
| 20 | Take-out | Food & Beverages | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.89× | |
| Travelling | THRILL | 1.80× | |
| Career Orientation | POWER | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.74× | |
| Creativity | OPEN | 0.80× | |
| Social Media Usage | JOY | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Airplane. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.