Airplane Audience in Germany
Airplane has an estimated audience of 5,224,731 people in Germany. 44.3% are female, 55.7% are male, average age 42.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Pantsuit, Israel, Stradivarius, Natural rubber.
The average Airplane fan in Germany is 42.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Pantsuit, Israel, with strongest over-indexing on Progressive rock (2.6× the country average). Demographically, the Airplane audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Quality Awareness, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Airplane fans
| Metric | Value |
|---|---|
| Female | 44.3% |
| Male | 55.7% |
| Average age | 42.6 |
| Estimated audience size | 5,224,731 |
Audience persona
The typical Airplane fan in Germany is more male, around 42.6 years old, with strong Quality Awareness tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,232,936 | 1.08× |
| Bayern | 834,589 | 0.99× |
| Baden-Württemberg | 743,851 | 1.04× |
| Niedersachsen | 526,382 | 1.04× |
| Hessen | 395,950 | 0.99× |
| Sachsen | 269,707 | 1.05× |
| Rheinland-Pfalz | 261,018 | 1× |
| Berlin | 216,840 | 0.93× |
| Schleswig-Holstein | 197,196 | 1.05× |
| Brandenburg | 177,438 | 1.09× |
| Hamburg | 134,777 | 1.14× |
| Sachsen-Anhalt | 125,562 | 0.93× |
| Thüringen | 125,295 | 0.94× |
| Mecklenburg-Vorpommern | 102,763 | 1.03× |
| Saarland | 50,689 | 0.79× |
| Bremen | 40,134 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.6× | Music & Radio |
| Pantsuit | 8.91× | Fashion & Accessoires |
| Israel | 2.4× | Travel & Leisure |
| Stradivarius | 1.97× | Shopping |
| Natural rubber | 2.5× | Cars & Mobility |
| KLIX (AM) | 2.56× | Music & Radio |
| Nurse education | 2.38× | Kids & Family |
| Urban horticulture | 1.59× | Home & Garden |
| Hypertext | 2.01× | Technology & Electronics |
| Business English | 1.88× | Business & Career |
| Graham Greene (actor) | 2.36× | |
| Minestrone | 1.51× | Food & Beverages |
| Kodi (software) | 1.65× | Technology & Electronics |
| Home Delivery | 1.56× | Food & Beverages |
| Volvo V60 | 2.61× | Cars & Mobility |
| Corfu (regional unit) | 1.71× | Travel & Leisure |
| Keeper (password manager) | 2.27× | Technology & Electronics |
| Meals on Wheels | 5.01× | Food & Beverages |
| Zagreb | 1.9× | Travel & Leisure |
| Glashütte | 1.88× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.82 |
| Indulgence | JOY | 1.88 |
| Luxury Orientation | PREMIUM | 1.7 |
| Design Affinity | PREMIUM | 1.59 |
| Sustainability | BALANCE | 1.56 |
| Sports Activity | POWER | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.6% |
| Italy | 5.9% |
| United Kingdom | 5.6% |
See Airplane audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Airplane have in Germany?
Airplane has an estimated audience of 5,224,731 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Airplane fans?
44.3% of Airplane fans are female, 55.7% are male, with an average age of 42.6 years.
Which brands do Airplane fans like most?
Airplane fans show strongest brand affinity for Progressive rock (2.6×), Pantsuit (8.91×), and Israel (2.4×) over the country average.
Where do Airplane fans live in Germany?
Airplane fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,232,936), Bayern (reach 834,589), and Baden-Württemberg (reach 743,851). These three regions account for the largest share of the active audience.
What other brands do Airplane fans also like?
Beyond Airplane itself, the audience over-indexes on Pantsuit (8.91×), Israel (2.4×), Stradivarius (1.97×), and Natural rubber (2.5×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Airplane. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.