A data profile of the people who buy, follow and care about Ecuador in Spain — modelled from more than twelve digital signal sources. Ecuador has an estimated audience of 4,226,262 people in Spain.
Ecuador has an estimated audience of 4,226,262 people in Spain. 52.3% are female, 47.7% are male, average age 44.9. Top brand affinities: Canada, IBEX 35, Religion, Banco Sabadell, Loterías y Apuestas del Estado.
Top brand affinities include Canada, IBEX 35, Religion, with strongest over-indexing on Canada (2.01× the country average).
Demographically, the Ecuador audience skews balanced with an average age of 44.9, and over-indexes on personality traits such as Spirituality, Community Orientation.
The typical Ecuador fan in Spain is balanced, around 44.9 years old, with strong Spirituality tendencies and a notable affinity for Canada.
The key figures that characterise the Ecuador profile in Spain.
52.3% are female, 47.7% are male, average age 44.9.
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 44.9 |
| Estimated audience size | 4,226,262 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 8% | |
| 20-29 | 14% | |
| 30-39 | 20% | |
| 40-49 | 26% | |
| 50+ | 32% |
of the worldwide Ecuador audience comes from Spain.
| Country | Share |
|---|---|
| United States | 16.6% |
| Mexico | 11.9% |
| Colombia | 9.7% |
The strongest cross-interests of the Ecuador audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mario Vargas Llosa | Literature | 5.99× | ||
| 02 | Political science | Business & Career | 2.78× | ||
| 03 | Radio | Technology & Electronics | 2.16× | ||
| 04 | Badoo | Internet & Social Media | 2.08× | ||
| 05 | Instant messaging | Internet & Social Media | 2.06× | ||
| 06 | Religion | Business & Career | 2.04× | ||
| 07 | Canada | Travel & Leisure | 2.01× | ||
| 08 | Genetics | Kids & Family | 2.00× | ||
| 09 | IBEX 35 | Business & Career | 1.87× | ||
| 10 | Banco Sabadell | Business & Career | 1.87× | ||
| 11 | Loterías y Apuestas del Estado | Games | 1.87× | ||
| 12 | Caixabank | Business & Career | 1.70× | ||
| 13 | Bankinter | Business & Career | 1.69× | ||
| 14 | Happiness | Health | 1.59× | ||
| 15 | Tattoos | Fashion & Accessoires | 1.59× | ||
| 16 | Desserts | Food & Beverages | 1.59× | ||
| 17 | Mexico | Travel & Leisure | 1.55× | ||
| 18 | Spas | Beauty & Wellness | 1.54× | ||
| 19 | Bars | Travel & Leisure | 1.53× | ||
| 20 | Movistar+ | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.71× | |
| Community Orientation | OPEN | 1.37× | |
| Need for Security | CONSERVATISM | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.74× | |
| Design Affinity | PREMIUM | 0.82× | |
| Sustainability | BALANCE | 0.85× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Ecuador. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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