A data profile of the people who buy, follow and care about Organic farming in Spain — modelled from more than twelve digital signal sources. Organic farming has an estimated audience of 4,082,865 people in Spain.
The average Organic farming fan in Spain is 45.1 years old, balanced, and lives primarily in Andalusia.
The audience is concentrated in Andalusia, Catalonia, Community of Madrid.
Top brand affinities include Organic product, Maquillaje Profesional, Natural skin care, with strongest over-indexing on Organic product (3.99× the country average).
Demographically, the Organic farming audience skews balanced with an average age of 45.1, and over-indexes on personality traits such as Design Affinity, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
The typical Organic farming fan in Spain is balanced, around 45.1 years old, with strong Design Affinity tendencies and a notable affinity for Organic product.
The key figures that characterise the Organic farming profile in Spain.
48.6% are female, 51.4% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 45.1 |
| Estimated audience size | 4,082,865 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 26% | |
| 50+ | 34% |
of the worldwide Organic farming audience comes from Spain.
| Country | Share |
|---|---|
| United States | 18.3% |
| Brazil | 6.8% |
| Italy | 5.8% |
Where the Organic farming audience in Spain is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | La Rioja | ~30K | 1.25× | |
| 02 | Balearic Islands | ~100K | 1.21× | |
| 03 | Cantabria | ~60K | 1.09× | |
| 04 | Navarre | ~50K | 1.06× | |
| 05 | Principality of Asturias | ~100K | 1.04× | |
| 06 | Extremadura | ~90K | 1.03× | |
| 07 | Region of Murcia | ~100K | 0.98× | |
| 08 | Aragon | ~100K | 0.98× | |
| 09 | Castilla-La Mancha | ~200K | 0.96× | |
| 10 | Canary Islands | ~200K | 0.94× | |
| 11 | Castile and León | ~200K | 0.94× | |
| 12 | Basque Autonomous Country | ~100K | 0.94× | |
| 13 | Galicia | ~200K | 0.93× | |
| 14 | Comunidad Valenciana | ~400K | 0.87× | |
| 15 | Andalusia | ~700K | 0.82× | |
| 16 | Catalonia | ~600K | 0.80× | |
| 17 | Community of Madrid | ~500K | 0.79× |
The strongest cross-interests of the Organic farming audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cholesterol | Food & Beverages | 4.42× | ||
| 02 | Natural foods | Food & Beverages | 4.11× | ||
| 03 | Organic product | Food & Beverages | 3.99× | ||
| 04 | Natural skin care | Beauty & Wellness | 3.50× | ||
| 05 | Maquillaje Profesional | Beauty & Wellness | 3.43× | ||
| 06 | Public health | Politics & Society | 3.36× | ||
| 07 | Anti-aging cream | Beauty & Wellness | 3.25× | ||
| 08 | Vegetarian cuisine | Food & Beverages | 3.21× | ||
| 09 | Natural product | Food & Beverages | 2.94× | ||
| 10 | Local food | Food & Beverages | 2.49× | ||
| 11 | Healthy diet | Health | 2.48× | ||
| 12 | Organic food | Food & Beverages | 2.44× | ||
| 13 | Skin care | Beauty & Wellness | 2.32× | ||
| 14 | Deco | Home & Garden | 2.10× | ||
| 15 | Personal care | Health | 2.01× | ||
| 16 | Meat | Food & Beverages | 1.95× | ||
| 17 | Pets | Pets & Animals | 1.70× | ||
| 18 | Online shopping | Shopping | 1.59× | ||
| 19 | Cooking | Food & Beverages | 1.59× | ||
| 20 | Hobbies and activities | Sports | 1.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.77× | |
| Pet Ownership | JOY | 1.68× | |
| Mindfulness | BALANCE | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.71× | |
| Patriotism | CONSERVATISM | 0.76× | |
| Risk Appetite | THRILL | 0.90× |
Organic farming has an estimated audience of 4,082,865 people in Spain, concentrated in Andalusia and Catalonia.
48.6% of Organic farming fans are female, 51.4% are male, with an average age of 45.1 years.
Organic farming fans show strongest brand affinity for Organic product (3.99×), Maquillaje Profesional (3.43×), and Natural skin care (3.5×) over the country average.
Organic farming fans in Spain are most concentrated in Andalusia (reach ~700K), Catalonia (reach ~600K), and Community of Madrid (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Organic farming itself, the audience over-indexes on Maquillaje Profesional (3.43×), Natural skin care (3.5×), Online shopping (1.59×), and Hobbies and activities (1.57×) compared to the Spain average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Organic farming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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