Vegetarian cuisine Audience in Spain
Vegetarian cuisine has an estimated audience of 5,485,464 people in Spain. 68.8% are female, 31.2% are male, average age 43.7. Top brand affinities: Carrefour Market, Paleolithic diet, Local food, Natural foods, Fast food.
Top brand affinities include Carrefour Market, Paleolithic diet, Local food, with strongest over-indexing on Carrefour Market (4.04× the country average). Demographically, the Vegetarian cuisine audience skews more female with an average age of 43.7, and over-indexes on personality traits such as Indulgence, Design Affinity.
Category: Food & Beverages · Type: Topic · Subtype: Cuisine
Demographics of Vegetarian cuisine fans
| Metric | Value |
|---|---|
| Female | 68.8% |
| Male | 31.2% |
| Average age | 43.7 |
| Estimated audience size | 5,485,464 |
Audience persona
The typical Vegetarian cuisine fan in Spain is more female, around 43.7 years old, with strong Indulgence tendencies and a notable affinity for Carrefour Market.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Carrefour Market | 4.04× | Shopping |
| Paleolithic diet | 6.2× | Health |
| Local food | 3.33× | Food & Beverages |
| Natural foods | 4.61× | Food & Beverages |
| Fast food | 2.41× | Food & Beverages |
| Iberia (airline) | 1.8× | Travel & Leisure |
| Veganism | 2.2× | Food & Beverages |
| Mango | 3.02× | Shopping |
| Do it yourself (DIY) | 2.01× | Home & Garden |
| Dinner | 2.88× | Food & Beverages |
| Hair conditioner | 3.93× | Beauty & Wellness |
| 1.76× | Internet & Social Media | |
| Wine tasting | 3.22× | Food & Beverages |
| Gluten-free diet | 5.32× | Food & Beverages |
| Livemusic | 2.54× | Music & Radio |
| Ethical consumerism | 3.18× | Shopping |
| Aldi | 1.76× | Shopping |
| Meat | 1.72× | Food & Beverages |
| Oysho | 2.01× | Fashion & Accessoires |
| Italian cuisine | 2× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.73 |
| Design Affinity | PREMIUM | 1.63 |
| Healthy Lifestyle | BALANCE | 1.58 |
| DIY Mentality | THRILL | 1.49 |
| Mindfulness | BALANCE | 1.37 |
| Sustainability | BALANCE | 1.35 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.6% |
| Japan | 7.5% |
| Germany | 6.8% |
See Vegetarian cuisine audiences in other countries
- Vegetarian cuisine — Germany
- Vegetarian cuisine — United States
- Vegetarian cuisine — United Kingdom
- Vegetarian cuisine — France
- Vegetarian cuisine — Italy
- Vegetarian cuisine — Brazil
- Vegetarian cuisine — Japan
- Vegetarian cuisine — South Korea
- Vegetarian cuisine — India
- Vegetarian cuisine — Canada
- Vegetarian cuisine — Mexico
More Cuisine audiences in Spain
- Italian cuisine (6,380,807)
- Spanish cuisine (4,707,707)
- Mediterranean cuisine (3,498,934)
- Japanese cuisine (3,269,940)
- Mexican cuisine (2,768,518)
How to read this data
Audience size is the estimated number of people in Spain who actively search for Vegetarian cuisine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.