Rascasse Audience Intelligence

Industry Audience in Finland

A data profile of the people who buy, follow and care about Industry in Finland — modelled from more than twelve digital signal sources. Industry has an estimated audience of 832,767 people in Finland.

Industry has an estimated audience of 832,767 people in Finland. 47.3% are female, 52.7% are male, average age 44.3. Top brand affinities: Biltema, Danske Bank, Stockmann, Innovation, Renewable energy.

Top brand affinities include Biltema, Danske Bank, Stockmann, with strongest over-indexing on Biltema (1.63× the country average).

Demographically, the Industry audience skews balanced with an average age of 44.3, and over-indexes on personality traits such as Luxury Orientation, Career Orientation.

The typical Industry fan in Finland is balanced, around 44.3 years old, with strong Luxury Orientation tendencies and a notable affinity for Biltema.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Industry profile in Finland.

Audience size
833K
in Finland
Gender
47.3%
52.7% male
Age
44.3
average years
Country rank
#322
Topic in Finland
Fig. 01

Search interest · 12-month trend

+284%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Industry fans

47.3% are female, 52.7% are male, average age 44.3.

Fig. 02

Gender split

47.3%
Female
52.7%
Male
Demographic split for Industry audience in Finland
MetricValue
Female47.3%
Male52.7%
Average age44.3
Estimated audience size832,767
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Industry audience in Finland
Age bracketShare%
16-199%
20-2915%
30-3920%
40-4926%
50+30%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Industry audience comes from Finland.

Worldwide audience distribution share by country for Industry
CountryShare
United States20.8%
United Kingdom5.0%
Italy4.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Industry audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Industry audience
#·InterestCategoryAffinity×
01InnovationBusiness & Career2.38×
02Heat pumpHome & Garden2.38×
03Volvo XC60Cars & Mobility2.36×
04AccountingBusiness & Career1.97×
05Danske BankBusiness & Career1.92×
06Investment bankingBusiness & Career1.88×
07GermanyTravel & Leisure1.77×
08Renewable energyBusiness & Career1.75×
09Employment websiteBusiness & Career1.74×
10Career developmentBusiness & Career1.68×
11LinuxTechnology & Electronics1.65×
12BiltemaBusiness & Career1.63×
13Solar energyHome & Garden1.63×
14Tesla MotorsCars & Mobility1.62×
15Sustainable energyHome & Garden1.60×
16YouTube MusicInternet & Social Media1.57×
17ThomannShopping1.56×
18Swimming poolSports1.55×
19HairstyleBeauty & Wellness1.52×
20StockmannShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Industry audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Industry audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.30×
Career OrientationPOWER1.27×
Convenience OrientationPREMIUM1.27×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Industry audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.84×
Healthy LifestyleBALANCE0.86×
MindfulnessBALANCE0.89×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Finland who actively search for Industry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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