A data profile of the people who buy, follow and care about Public health in United Kingdom — modelled from more than twelve digital signal sources. Public health has an estimated audience of 6,629,446 people in United Kingdom.
The average Public health fan in United Kingdom is 45.2 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, Yorkshire and the Humber.
Top brand affinities include Wikipedia, General practitioner, Nonprofit organization, with strongest over-indexing on Wikipedia (4.33× the country average).
Demographically, the Public health audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Mindfulness, Healthy Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Public health fan in United Kingdom is more female, around 45.2 years old, with strong Mindfulness tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Public health profile in United Kingdom.
69.0% are female, 31.0% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 69.0% |
| Male | 31.0% |
| Average age | 45.2 |
| Estimated audience size | 6,629,446 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 36% |
of the worldwide Public health audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 21.4% |
| Brazil | 7.5% |
| Japan | 5.0% |
Where the Public health audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Midlands | ~500K | 1.64× | |
| 02 | Yorkshire and the Humber | ~700K | 1.29× | |
| 03 | North East | ~300K | 1.19× | |
| 04 | Northern Ireland | ~200K | 1.15× | |
| 05 | England | ~5M | 1.05× | |
| 06 | East of England | ~600K | 1.00× | |
| 07 | Wales | ~400K | 0.94× | |
| 08 | South East | ~800K | 0.90× | |
| 09 | Scotland | ~500K | 0.85× | |
| 10 | East Midlands | ~400K | 0.84× | |
| 11 | South West | ~400K | 0.81× | |
| 12 | North West | ~500K | 0.70× |
The strongest cross-interests of the Public health audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | General practitioner | Health | 9.11× | ||
| 02 | Doctor of Medicine | Business & Career | 8.42× | ||
| 03 | Water filter | Food & Beverages | 5.64× | ||
| 04 | Wikipedia | Internet & Social Media | 4.33× | ||
| 05 | Political science | Business & Career | 3.24× | ||
| 06 | Risk management | Business & Career | 3.12× | ||
| 07 | Adoption | Kids & Family | 2.92× | ||
| 08 | Dentistry | Business & Career | 2.62× | ||
| 09 | Pet store | Pets & Animals | 2.44× | ||
| 10 | Nonprofit organization | Politics & Society | 2.43× | ||
| 11 | Organic farming | Food & Beverages | 2.41× | ||
| 12 | Refrigerator | Home & Garden | 2.12× | ||
| 13 | Esso | Cars & Mobility | 2.04× | ||
| 14 | Philanthropy | Arts & Culture | 2.02× | ||
| 15 | Pet food | Pets & Animals | 1.91× | ||
| 16 | Organic food | Food & Beverages | 1.85× | ||
| 17 | Politics | Politics & Society | 1.74× | ||
| 18 | Hobby | Home & Garden | 1.62× | ||
| 19 | Aldi | Shopping | 1.58× | ||
| 20 | Internet & Social Media | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.96× | |
| Healthy Lifestyle | BALANCE | 1.59× | |
| Community Orientation | OPEN | 1.57× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.98× | |
| Creativity | OPEN | 0.99× | |
| Early Adopter Mentality | POWER | 1.01× |
Public health has an estimated audience of 6,629,446 people in United Kingdom, concentrated in England and South East.
69.0% of Public health fans are female, 31.0% are male, with an average age of 45.2 years.
Public health fans show strongest brand affinity for Wikipedia (4.33×), General practitioner (9.11×), and Nonprofit organization (2.43×) over the country average.
Public health fans in United Kingdom are most concentrated in England (reach ~5M), South East (reach ~800K), and Yorkshire and the Humber (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Public health itself, the audience over-indexes on General practitioner (9.11×), Nonprofit organization (2.43×), Doctor of Medicine (8.42×), and Politics (1.74×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Public health. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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