A data profile of the people who buy, follow and care about Telephone in India — modelled from more than twelve digital signal sources. Telephone has an estimated audience of 4,723,919 people in India.
Telephone has an estimated audience of 4,723,919 people in India. 14.4% are female, 85.6% are male, average age 28.6. Top brand affinities: Laptop, Instant messaging, Electronics, Chennai, Pakistan national cricket team.
Top brand affinities include Laptop, Instant messaging, Electronics, with strongest over-indexing on Laptop (2.42× the country average).
Demographically, the Telephone audience skews more male with an average age of 28.6, and over-indexes on personality traits such as Indulgence, Early Adopter Mentality.
The typical Telephone fan in India is more male, around 28.6 years old, with strong Indulgence tendencies and a notable affinity for Laptop.
The key figures that characterise the Telephone profile in India.
14.4% are female, 85.6% are male, average age 28.6.
| Metric | Value |
|---|---|
| Female | 14.4% |
| Male | 85.6% |
| Average age | 28.6 |
| Estimated audience size | 4,723,919 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 29% | |
| 30-39 | 13% | |
| 40-49 | 7% | |
| 50+ | 5% |
of the worldwide Telephone audience comes from India.
| Country | Share |
|---|---|
| United States | 18.9% |
| United Kingdom | 3.7% |
| India | 3.4% |
The strongest cross-interests of the Telephone audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Laptop | Technology & Electronics | 2.42× | ||
| 02 | Vivo (telecommunications) | Technology & Electronics | 2.38× | ||
| 03 | OPPO | Technology & Electronics | 2.36× | ||
| 04 | Samsung Galaxy | Technology & Electronics | 2.13× | ||
| 05 | Headphones | Technology & Electronics | 1.95× | ||
| 06 | Star Plus | Movies & TV | 1.91× | ||
| 07 | Bigg Boss | Movies & TV | 1.91× | ||
| 08 | England cricket team | Sports | 1.88× | ||
| 09 | Mahesh Babu | Movies & TV | 1.87× | ||
| 10 | Pakistan national cricket team | Sports | 1.84× | ||
| 11 | Online chat | Technology & Electronics | 1.80× | ||
| 12 | Big Bash League | Sports | 1.66× | ||
| 13 | Desktop computers | Technology & Electronics | 1.65× | ||
| 14 | BSE SENSEX | Business & Career | 1.62× | ||
| 15 | OnePlus | Technology & Electronics | 1.62× | ||
| 16 | Instant messaging | Internet & Social Media | 1.61× | ||
| 17 | Alia Bhatt | Movies & TV | 1.57× | ||
| 18 | Chennai | Travel & Leisure | 1.56× | ||
| 19 | Electronics | Technology & Electronics | 1.54× | ||
| 20 | Shah Rukh Khan | Movies & TV | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.19× | |
| Early Adopter Mentality | POWER | 1.19× | |
| Convenience Orientation | PREMIUM | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.71× | |
| Creativity | OPEN | 0.80× | |
| Design Affinity | PREMIUM | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Telephone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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