A data profile of the people who buy, follow and care about Textile industry in India — modelled from more than twelve digital signal sources. Textile industry has an estimated audience of 4,595,500 people in India.
The average Textile industry fan in India is 32.1 years old, balanced, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, Gujarat.
Top brand affinities include Indian Premier League, India national cricket team, Bollywood movies, with strongest over-indexing on Indian Premier League (1.6× the country average).
Demographically, the Textile industry audience skews balanced with an average age of 32.1, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Textile industry fan in India is balanced, around 32.1 years old, with strong Quality Awareness tendencies and a notable affinity for Indian Premier League.
The key figures that characterise the Textile industry profile in India.
47.3% are female, 52.7% are male, average age 32.1.
| Metric | Value |
|---|---|
| Female | 47.3% |
| Male | 52.7% |
| Average age | 32.1 |
| Estimated audience size | 4,595,500 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 33% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 8% |
of the worldwide Textile industry audience comes from India.
| Country | Share |
|---|---|
| United States | 9.8% |
| Japan | 8.6% |
| India | 7.7% |
Where the Textile industry audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Maharashtra | ~400K | 1.71× | |
| 02 | Gujarat | ~200K | 1.69× | |
| 03 | Madhya Pradesh | ~100K | 1.50× | |
| 04 | Punjab (region) | ~80K | 1.35× | |
| 05 | Telangana | ~90K | 1.30× | |
| 06 | Haryana | ~70K | 1.16× | |
| 07 | Jharkhand | ~40K | 1.13× | |
| 08 | Chhattisgarh | ~30K | 1.07× | |
| 09 | Uttarakhand | ~20K | 1.05× | |
| 10 | Meghalaya | ~5K | 1.02× | |
| 11 | Nagaland | ~3K | 1.02× | |
| 12 | Goa | ~5K | 1.01× | |
| 13 | Arunachal Pradesh | ~3K | 1.01× | |
| 14 | Manipur | ~6K | 0.98× | |
| 15 | Sikkim | ~2K | 0.98× | |
| 16 | Uttar Pradesh | ~200K | 0.97× | |
| 17 | Mizoram | ~3K | 0.94× | |
| 18 | Assam | ~40K | 0.92× | |
| 19 | Tamil Nadu | ~100K | 0.91× | |
| 20 | Rajasthan | ~90K | 0.90× | |
| 21 | Andhra Pradesh | ~50K | 0.90× | |
| 22 | Tripura | ~6K | 0.89× | |
| 23 | Himachal Pradesh | ~20K | 0.88× | |
| 24 | Karnataka | ~100K | 0.85× | |
| 25 | West Bengal | ~100K | 0.80× | |
| 26 | Bihar | ~70K | 0.77× | |
| 27 | Jammu and Kashmir | ~20K | 0.75× | |
| 28 | Odisha | ~40K | 0.74× | |
| 29 | Kerala | ~30K | 0.45× |
The strongest cross-interests of the Textile industry audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Chennai | Travel & Leisure | 2.24× | ||
| 02 | Serial (podcast) | Music & Radio | 2.23× | ||
| 03 | Staff Selection Commission | Politics & Society | 2.23× | ||
| 04 | Diamond | Fashion & Accessoires | 2.13× | ||
| 05 | Tamil cinema | Movies & TV | 2.02× | ||
| 06 | Printing | Technology & Electronics | 2.01× | ||
| 07 | Sari | Fashion & Accessoires | 1.93× | ||
| 08 | Card games | Games | 1.93× | ||
| 09 | Option (finance) | Business & Career | 1.86× | ||
| 10 | Handicraft | Home & Garden | 1.84× | ||
| 11 | Rajasthan Royals | Sports | 1.76× | ||
| 12 | Chennai Super Kings | Sports | 1.72× | ||
| 13 | Kolkata Knight Riders | Sports | 1.70× | ||
| 14 | India national cricket team | Sports | 1.67× | ||
| 15 | Virat Kohli | Sports | 1.67× | ||
| 16 | Cinema of India | Movies & TV | 1.63× | ||
| 17 | Indian Premier League | Sports | 1.60× | ||
| 18 | Cuisine | Food & Beverages | 1.58× | ||
| 19 | Bollywood movies | Movies & TV | 1.56× | ||
| 20 | Flipkart | Shopping | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.37× | |
| Luxury Orientation | PREMIUM | 1.36× | |
| Tradition | CONSERVATISM | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.69× | |
| Price Sensitivity | PREMIUM | 0.82× | |
| Sustainability | BALANCE | 0.90× |
Textile industry has an estimated audience of 4,595,500 people in India, concentrated in Maharashtra and Uttar Pradesh.
47.3% of Textile industry fans are female, 52.7% are male, with an average age of 32.1 years.
Textile industry fans show strongest brand affinity for Indian Premier League (1.6×), India national cricket team (1.67×), and Bollywood movies (1.56×) over the country average.
Textile industry fans in India are most concentrated in Maharashtra (reach ~400K), Uttar Pradesh (reach ~200K), and Gujarat (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Textile industry itself, the audience over-indexes on India national cricket team (1.67×), Bollywood movies (1.56×), Serial (podcast) (2.23×), and Virat Kohli (1.67×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Textile industry. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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