Rascasse Audience Intelligence

Community issues Audience in Italy

A data profile of the people who buy, follow and care about Community issues in Italy — modelled from more than twelve digital signal sources. Community issues has an estimated audience of 5,381,672 people in Italy.

#853among Topic in Italy#17in Arts & Culture

The average Community issues fan in Italy is 46.5 years old, more female, and lives primarily in Lombardy.

The audience is concentrated in Lombardy.

Top brand affinities include Wikipedia, Volunteering, Activism, with strongest over-indexing on Wikipedia (3.86× the country average).

Demographically, the Community issues audience skews more female with an average age of 46.5, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 1 regions tracked by Rascasse.

The typical Community issues fan in Italy is more female, around 46.5 years old, with strong Community Orientation tendencies and a notable affinity for Wikipedia.

Category: Arts & Culture · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Community issues profile in Italy.

Audience size
5.4M
in Italy
Gender
56.2%♀
43.8% male
Age
46.5
average years
Country rank
#1217
Topic in Italy
Fig. 01

Search interest · 12-month trend

+59%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Community issues fans

56.2% are female, 43.8% are male, average age 46.5.

Fig. 02

Gender split

56.2%
Female
43.8%
Male
Demographic split for Community issues audience in Italy
MetricValue
Female56.2%
Male43.8%
Average age46.5
Estimated audience size5,381,672
Fig. 03

Age distribution

Ø 46.5
average years
Age distribution of the Community issues audience in Italy
Age bracketShare%
16-197%
20-2912%
30-3919%
40-4922%
50+40%
Fig. 04

Worldwide distribution

4.4%

of the worldwide Community issues audience comes from Italy.

Worldwide audience distribution share by country for Community issues
CountryShare
United States25.2%
United Kingdom5.6%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Italy average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Community issues audience in Italy is strongest.

Fig. 05

Top regions by affinity

Community issues fans by region: top regions in Italy
#RegionReachAffinity×
01Lombardy~900K1.00×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Community issues audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Community issues audience
#·InterestCategoryAffinity×
01RetirementBusiness & Career5.75×
02Muslim holidaysPolitics & Society5.64×
03WikipediaInternet & Social Media3.86×
04Non-fiction booksLiterature3.13×
05VolunteeringPolitics & Society2.83×
06SatireLiterature2.71×
07Charitable organizationPolitics & Society2.59×
08ActivismPolitics & Society2.39×
09Political scienceBusiness & Career2.37×
10Social changePolitics & Society2.28×
11InnovationBusiness & Career2.17×
12Sustainable energyHome & Garden2.14×
13Nonprofit organizationPolitics & Society2.09×
14Renewable energyBusiness & Career1.99×
15Luxury yachtTravel & Leisure1.76×
16Deal of the dayShopping1.74×
17MediasetTechnology & Electronics1.70×
18Singer-songwriterMusic & Radio1.61×
19Musical theatreMovies & TV1.60×
20Wine tastingFood & Beverages1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Community issues audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Community issues audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.06×
Convenience OrientationPREMIUM1.66×
IndividualismJOY1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Community issues audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.73×
Price SensitivityPREMIUM0.76×
Luxury OrientationPREMIUM0.86×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Italy who actively search for Community issues. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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