28 Days (film) Audience in United States

28 Days (film) has an estimated audience of 572,287 people in United States. 42.7% are female, 57.3% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: 28 Days Later, Call of Duty: Modern Warfare 2, Fear the Walking Dead, Gossip Girl, Zombieland.

The average 28 Days (film) fan in United States is 39.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 28 Days Later, Call of Duty: Modern Warfare 2, Fear the Walking Dead, with strongest over-indexing on 28 Days Later (60.9× the country average). Demographically, the 28 Days (film) audience skews more male with an average age of 39.2, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of 28 Days (film) fans

Demographic split for 28 Days (film) audience in United States
MetricValue
Female42.7%
Male57.3%
Average age39.2
Estimated audience size572,287

Audience persona

The typical 28 Days (film) fan in United States is more male, around 39.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for 28 Days Later.

Top regions in United States

Top regions ranked by reach for 28 Days (film) in United States
RegionReachAffinity
California69,2711.1×
Texas51,7391.05×
Florida32,0830.83×
New York28,8900.9×
Illinois19,7961.04×
Ohio17,9901.02×
Pennsylvania17,5180.91×
North Carolina16,1590.94×
Georgia15,1420.86×
Michigan14,9051×
Arizona14,4051.23×
Virginia13,3840.96×
Washington13,3111.16×
New Jersey11,4820.79×
Tennessee11,4711×
Indiana10,9481.05×
Massachusetts10,0920.9×
Colorado9,9461.1×
Missouri9,6161.04×
Minnesota8,7741.07×
Maryland8,4870.86×
Wisconsin8,3870.97×
Oregon8,0801.23×
Alabama7,9310.99×
Kentucky7,7731.08×
South Carolina7,6390.89×
Oklahoma7,3921.16×
Louisiana6,9210.94×
Utah6,0221.17×
Connecticut5,5950.97×
Nevada5,5060.99×
Iowa5,4791.16×
Kansas5,1051.13×
Arkansas4,8721.03×
Mississippi3,6920.78×
New Mexico3,6871.28×
Idaho3,4391.2×
Nebraska2,8731×
West Virginia2,7851.05×
New Hampshire2,1340.95×
Maine1,9910.97×
Hawaii1,8920.77×
Montana1,7131.08×
Alaska1,5141.24×
Rhode Island1,4990.82×
Washington, District of Columbia1,3030.76×
South Dakota1,2670.96×
Delaware1,2500.79×
North Dakota1,1761×
Vermont9720.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for 28 Days (film) audience
BrandAffinityCategory
28 Days Later60.9×Movies & TV
Call of Duty: Modern Warfare 243.02×Games
Fear the Walking Dead29.92×Movies & TV
Gossip Girl16.62×Movies & TV
Zombieland18.25×Movies & TV
Resident Evil 223.45×Games
Resident Evil 418.04×Games
Genetics4.1×Kids & Family
Requiem for a Dream17.83×Movies & TV
The Salvation Army17.21×Politics & Society
Superman2.1×Movies & TV
Rick and Morty5.72×Movies & TV
Toyota Supra11.31×Cars & Mobility
Call of Duty5.8×Games
24 (TV series)14.63×Movies & TV
Marvel Cinematic Universe8.39×Movies & TV
Cyberpunk 207713.75×Games
Kia Sportage15.09×Cars & Mobility
GameStop4.16×Games
Action role-playing game5.9×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by 28 Days (film) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.8
PatriotismCONSERVATISM1.66
ExtroversionTHRILL1.49
Early Adopter MentalityPOWER1.45
Pet OwnershipJOY1.14
Social Media UsageJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for 28 Days (film)
CountryShare
United States52.6%
United Kingdom13.6%
Canada8.0%

See 28 Days (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does 28 Days (film) have in United States?

28 Days (film) has an estimated audience of 572,287 people in United States, concentrated in California and Texas.

What is the gender split and age of 28 Days (film) fans?

42.7% of 28 Days (film) fans are female, 57.3% are male, with an average age of 39.2 years.

Which brands do 28 Days (film) fans like most?

28 Days (film) fans show strongest brand affinity for 28 Days Later (60.9×), Call of Duty: Modern Warfare 2 (43.02×), and Fear the Walking Dead (29.92×) over the country average.

Where do 28 Days (film) fans live in United States?

28 Days (film) fans in United States are most concentrated in California (reach 69,271), Texas (reach 51,739), and Florida (reach 32,083). These three regions account for the largest share of the active audience.

What other brands do 28 Days (film) fans also like?

Beyond 28 Days (film) itself, the audience over-indexes on Call of Duty: Modern Warfare 2 (43.02×), Fear the Walking Dead (29.92×), Gossip Girl (16.62×), and Zombieland (18.25×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for 28 Days (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.