Rascasse Audience Intelligence

Acura ZDX Audience in United States

A data profile of the people who buy, follow and care about Acura ZDX in United States — modelled from more than twelve digital signal sources. Acura ZDX has an estimated audience of 2,036,872 people in United States.

#99among Car type in United States#76among Car Model in United States#474in Cars & Mobility

The average Acura ZDX fan in United States is 33.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Max Verstappen, International education, AutoZone, with strongest over-indexing on Max Verstappen (17.19× the country average).

Demographically, the Acura ZDX audience skews more male with an average age of 33.4, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Acura ZDX fan in United States is more male, around 33.4 years old, with strong Patriotism tendencies and a notable affinity for Max Verstappen.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Acura ZDX profile in United States.

Audience size
2M
in United States
Gender
23.6%♀
76.4% male
Age
33.4
average years
Country rank
#14028
Car Model in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Acura ZDX fans

23.6% are female, 76.4% are male, average age 33.4.

Fig. 02

Gender split

23.6%
Female
76.4%
Male
Demographic split for Acura ZDX audience in United States
MetricValue
Female23.6%
Male76.4%
Average age33.4
Estimated audience size2,036,872
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the Acura ZDX audience in United States
Age bracketShare%
16-1936%
20-2921%
30-3918%
40-4914%
50+11%
Fig. 04

Worldwide distribution

85.0%

of the worldwide Acura ZDX audience comes from United States.

Worldwide audience distribution share by country for Acura ZDX
CountryShare
United States85.0%
Canada13.3%
Mexico1.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Acura ZDX audience in United States is strongest.

Fig. 05

Top regions by affinity

Acura ZDX fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~100K2.08×
02Connecticut~40K1.93×
03Maryland~60K1.64×
04Illinois~100K1.45×
05New York~200K1.42×
06Massachusetts~60K1.40×
07Rhode Island~9K1.38×
08Virginia~70K1.35×
09California~300K1.33×
10Pennsylvania~90K1.31×
11Delaware~7K1.31×
12Georgia~80K1.26×
13Florida~200K1.22×
14North Carolina~70K1.20×
15Ohio~80K1.19×
16Louisiana~30K1.14×
17Washington~50K1.13×
18Texas~200K1.10×
19Alabama~30K1.07×
20Missouri~40K1.06×
21Colorado~30K1.05×
22Washington, District of Columbia~6K1.02×
23Mississippi~20K1.00×
24Kansas~20K1.00×
25New Hampshire~8K1.00×
26Tennessee~40K0.99×
27South Carolina~30K0.99×
28Nevada~20K0.94×
29Minnesota~30K0.93×
30Wisconsin~30K0.92×
31Oregon~20K0.90×
32Utah~20K0.89×
33Arkansas~10K0.88×
34Indiana~30K0.87×
35Hawaii~8K0.85×
36Arizona~30K0.82×
37Kentucky~20K0.81×
38Oklahoma~20K0.81×
39Vermont~3K0.75×
40Idaho~7K0.72×
41West Virginia~7K0.70×
42Nebraska~7K0.68×
43South Dakota~3K0.68×
44New Mexico~7K0.67×
45Maine~5K0.66×
46Michigan~30K0.64×
47Iowa~10K0.64×
48Alaska~3K0.59×
49North Dakota~2K0.53×
50Montana~3K0.52×
Fig. 06

Affinity by region

Affinity by region — Acura ZDX, United States
0.52×1.00×2.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Acura ZDX audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Acura ZDX audience
#·InterestCategoryAffinity×
01Max VerstappenSports17.19×
02International educationBusiness & Career17.19×
03malwarebytesTechnology & Electronics17.19×
04Fernando AlonsoSports17.19×
05Ayrton SennaSports17.19×
06Charles LeclercSports8.96×
07Nick OffermanMovies & TV8.34×
08Brittany SnowMovies & TV5.93×
09Disneyland ParisTravel & Leisure5.90×
10CarcareCars & Mobility5.59×
11Lewis HamiltonSports5.45×
12Advance Auto PartsCars & Mobility5.21×
13Antique carCars & Mobility4.40×
14O'Reilly Auto PartsCars & Mobility4.09×
15CarMaxCars & Mobility3.83×
16AutoZoneCars & Mobility3.67×
17Kelley Blue BookMovies & TV3.65×
18Broadway theatreTravel & Leisure3.00×
19RadioTechnology & Electronics2.30×
20The UPS StoreShopping2.02×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Acura ZDX audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Acura ZDX audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.76×
Risk AppetiteTHRILL1.89×
Community OrientationOPEN1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Acura ZDX audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.86×
CreativityOPEN0.87×
IndulgenceJOY0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Acura ZDX have in United States?

Acura ZDX has an estimated audience of 2,036,872 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Acura ZDX fans?

23.6% of Acura ZDX fans are female, 76.4% are male, with an average age of 33.4 years.

03

Which brands do Acura ZDX fans like most?

Acura ZDX fans show strongest brand affinity for Max Verstappen (17.19×), International education (17.19×), and AutoZone (3.67×) over the country average.

04

Where do Acura ZDX fans live in United States?

Acura ZDX fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Acura ZDX fans also like?

Beyond Acura ZDX itself, the audience over-indexes on International education (17.19×), AutoZone (3.67×), Advance Auto Parts (5.21×), and malwarebytes (17.19×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Car type audiences in United States

See Acura ZDX audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Acura ZDX. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →