Adventure Island (water park) Audience in United States

Adventure Island (water park) logo

Adventure Island (water park) has an estimated audience of 439,386 people in United States. 60.7% are female, 39.3% are male, average age 42.4. Top brand affinities: Building envelope, Kevin Harrington (entrepreneur), Governor of Michigan, Goop, Wok.

Top brand affinities include Building envelope, Kevin Harrington (entrepreneur), Governor of Michigan, with strongest over-indexing on Building envelope (16.76× the country average). Demographically, the Adventure Island (water park) audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

Demographics of Adventure Island (water park) fans

Demographic split for Adventure Island (water park) audience in United States
MetricValue
Female60.7%
Male39.3%
Average age42.4
Estimated audience size439,386

Audience persona

The typical Adventure Island (water park) fan in United States is more female, around 42.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Building envelope.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Adventure Island (water park) audience
BrandAffinityCategory
Building envelope16.76×Home & Garden
Kevin Harrington (entrepreneur)41.25×Business & Career
Governor of Michigan10.07×Politics & Society
Goop7.05×Internet & Social Media
Wok7.14×Food & Beverages
Vocal harmony4.59×Music & Radio
Historic site4.27×Arts & Culture
headspace8.63×Health
Grinch3.62×Movies & TV
Minnesota1.56×Travel & Leisure
Hibachi6.86×Food & Beverages
Nationality1.85×Politics & Society
Hipster8.23×Politics & Society
Google Home5.19×Technology & Electronics
Justice2.22×Politics & Society
Fairy godmother5.67×Literature
Cherish (group)8.2×Music & Radio
Grace Slick6.17×Music & Radio
Hardik Pandya9.5×Sports
TV Fanatic6.62×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Adventure Island (water park) audience
TraitClusterScore
Luxury OrientationPREMIUM2.62
Risk AppetiteTHRILL2.07
ExtroversionTHRILL1.47
TravellingTHRILL1.33
Family OrientationCONSERVATISM1.27
Convenience OrientationPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Adventure Island (water park)
CountryShare
United States63.9%
United Kingdom11.5%
India7.6%

See Adventure Island (water park) audiences in other countries

More Theme park audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Adventure Island (water park). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.