Aeropostale Audience in United States

Aeropostale logo

Aeropostale has an estimated audience of 7,149,852 people in United States. 80.4% are female, 19.6% are male, average age 30.4. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Mothercare, Tiara, Combat sport, Lindy Hop.

The average Aeropostale fan in United States is 30.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Mothercare, Tiara, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Aeropostale audience skews more female with an average age of 30.4, and over-indexes on personality traits such as Sustainability, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Consulting

Demographics of Aeropostale fans

Demographic split for Aeropostale audience in United States
MetricValue
Female80.4%
Male19.6%
Average age30.4
Estimated audience size7,149,852

Audience persona

The typical Aeropostale fan in United States is more female, around 30.4 years old, with strong Sustainability tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Aeropostale in United States
RegionReachAffinity
California1,054,7071.34×
Texas905,1091.47×
Florida680,5571.41×
New York655,9561.64×
Pennsylvania324,7091.35×
New Jersey316,0051.74×
Illinois300,6821.26×
Georgia284,7901.29×
North Carolina280,3761.3×
Ohio232,3171.05×
Virginia202,2481.16×
Michigan181,6060.97×
Maryland175,1461.42×
Massachusetts170,4111.21×
Louisiana168,0391.82×
Indiana165,9371.27×
Tennessee149,4071.04×
Arizona129,8570.89×
Washington115,3570.8×
South Carolina114,2221.06×
Connecticut113,2291.58×
Kentucky109,9021.23×
Alabama109,6361.1×
Wisconsin103,2450.96×
Colorado79,9820.71×
Mississippi79,4341.35×
Minnesota79,1780.77×
Missouri75,1030.65×
Nevada59,1430.86×
Oklahoma56,5820.71×
Oregon52,1850.64×
Arkansas46,5420.79×
Kansas44,8060.8×
Utah44,5750.7×
West Virginia43,3681.3×
Iowa38,8080.66×
New Mexico32,0520.89×
Rhode Island30,0291.32×
Delaware29,9251.52×
New Hampshire29,3201.04×
Maine28,3941.11×
Idaho23,4950.66×
Nebraska20,1770.56×
Washington, District of Columbia12,4850.58×
Hawaii11,3650.37×
South Dakota9,1950.56×
Vermont6,8280.54×
North Dakota6,2480.43×
Alaska6,2340.41×
Montana6,0360.3×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aeropostale audience
BrandAffinityCategory
Lulu 黃路梓茵20×Movies & TV
Mothercare4.79×Kids & Family
Tiara13.16×Politics & Society
Combat sport2.13×Sports
Lindy Hop12.56×Music & Radio
Product design2.2×Business & Career
Home equity1.96×Home & Garden
Nebraska Cornhuskers7.54×Sports
JC Whitney13.51×Shopping
JDSU2.23×Business & Career
Panama2.53×Travel & Leisure
Arnold Palmer3.95×Sports
Staycation2.07×Home & Garden
Racing1.58×Cars & Mobility
Regional styles of Mexican music1.59×Music & Radio
Mortgage insurance2.36×Business & Career
Thom Browne4.96×Fashion & Accessoires
Historic site2.15×Arts & Culture
Tierra Cali3.66×Travel & Leisure
Gilt.com3.8×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aeropostale audience
TraitClusterScore
SustainabilityBALANCE1.59
Quality AwarenessPREMIUM1.55
Price SensitivityPREMIUM1.52
IndulgenceJOY1.5
ExtroversionTHRILL1.34
Luxury OrientationPREMIUM1.28

Worldwide distribution

Worldwide audience distribution share by country for Aeropostale
CountryShare
United States79.5%
Mexico2.5%
Canada2.2%

See Aeropostale audiences in other countries

More Consulting audiences in United States

Frequently asked questions

How many fans does Aeropostale have in United States?

Aeropostale has an estimated audience of 7,149,852 people in United States, concentrated in California and Texas.

What is the gender split and age of Aeropostale fans?

80.4% of Aeropostale fans are female, 19.6% are male, with an average age of 30.4 years.

Which brands do Aeropostale fans like most?

Aeropostale fans show strongest brand affinity for Lulu 黃路梓茵 (20×), Mothercare (4.79×), and Tiara (13.16×) over the country average.

Where do Aeropostale fans live in United States?

Aeropostale fans in United States are most concentrated in California (reach 1,054,707), Texas (reach 905,109), and Florida (reach 680,557). These three regions account for the largest share of the active audience.

What other brands do Aeropostale fans also like?

Beyond Aeropostale itself, the audience over-indexes on Mothercare (4.79×), Tiara (13.16×), Combat sport (2.13×), and Lindy Hop (12.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Aeropostale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.