Rascasse Audience Intelligence

Air Bud Audience in United States

A data profile of the people who buy, follow and care about Air Bud in United States — modelled from more than twelve digital signal sources. Air Bud has an estimated audience of 605,645 people in United States.

#2823among Movie / TV Show / Series in United States#6093in Movies & TV

The average Air Bud fan in United States is 35.9 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include USB Type-C, Google Drive, Drain cleaner, with strongest over-indexing on USB Type-C (26.14× the country average).

Demographically, the Air Bud audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Need for Security, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Air Bud fan in United States is balanced, around 35.9 years old, with strong Need for Security tendencies and a notable affinity for USB Type-C.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Air Bud profile in United States.

Audience size
606K
in United States
Gender
45.8%♀
54.2% male
Age
35.9
average years
Country rank
#32628
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Air Bud viewers

45.8% are female, 54.2% are male, average age 35.9.

Fig. 02

Gender split

45.8%
Female
54.2%
Male
Demographic split for Air Bud audience in United States
MetricValue
Female45.8%
Male54.2%
Average age35.9
Estimated audience size605,645
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Air Bud audience in United States
Age bracketShare%
16-1936%
20-2913%
30-3913%
40-4920%
50+17%
Fig. 04

Worldwide distribution

48.8%

of the worldwide Air Bud audience comes from United States.

Worldwide audience distribution share by country for Air Bud
CountryShare
United States48.8%
India10.3%
Canada8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Air Bud audience in United States is strongest.

Fig. 05

Top regions by affinity

Air Bud fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~9K1.14×
02Kentucky~8K1.14×
03Indiana~10K1.12×
04Oklahoma~7K1.12×
05Arkansas~5K1.12×
06West Virginia~3K1.12×
07Iowa~5K1.11×
08Louisiana~8K1.10×
09Tennessee~10K1.08×
10North Dakota~1K1.08×
11Ohio~20K1.07×
12Mississippi~5K1.07×
13Kansas~5K1.07×
14Pennsylvania~20K1.06×
15Nebraska~3K1.06×
16Arizona~10K1.05×
17New Hampshire~2K1.05×
18Maine~2K1.05×
19Missouri~10K1.04×
20Texas~50K1.03×
21Illinois~20K1.02×
22Minnesota~9K1.02×
23Oregon~7K1.02×
24Idaho~3K1.02×
25Rhode Island~2K1.02×
26Massachusetts~10K1.01×
27Connecticut~6K1.01×
28Michigan~20K1.00×
29Washington~10K1.00×
30South Dakota~1K1.00×
31North Carolina~20K0.99×
32Montana~2K0.99×
33Vermont~1K0.99×
34Wisconsin~9K0.98×
35Alaska~1K0.98×
36California~60K0.97×
37South Carolina~9K0.97×
38Utah~5K0.97×
39Colorado~9K0.94×
40New York~30K0.93×
41Georgia~20K0.92×
42Virginia~10K0.92×
43New Mexico~3K0.90×
44New Jersey~10K0.88×
45Nevada~5K0.87×
46Delaware~1K0.87×
47Washington, District of Columbia~2K0.86×
48Maryland~9K0.85×
49Florida~30K0.84×
50Hawaii~2K0.79×
Fig. 06

Affinity by region

Affinity by region — Air Bud, United States
0.79×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Air Bud audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Air Bud audience
#·InterestCategoryAffinity×
01USB Type-CTechnology & Electronics26.14×
02Drain cleanerHome & Garden18.16×
03Funny animalInternet & Social Media7.04×
04Concept artArts & Culture6.86×
05Art dealerArts & Culture5.60×
06Graphic novelLiterature4.91×
07Superhero fictionLiterature3.33×
08Information securityBusiness & Career3.20×
09BirdwatchingPets & Animals3.10×
10Young-adult fictionLiterature2.98×
11Psychological thrillerLiterature2.78×
12Affiliate marketingBusiness & Career2.74×
13Unique GiftsShopping2.61×
14Computer securityBusiness & Career2.54×
15Street artArts & Culture2.51×
16Digital artArts & Culture2.21×
17Google DriveTechnology & Electronics2.06×
18Motivational speakingBusiness & Career1.72×
19Extreme sportSports1.69×
20Anime and manga fandomLiterature1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Air Bud audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Air Bud audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM2.54×
Urban LifestyleOPEN2.51×
Risk AppetiteTHRILL1.98×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Air Bud audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.45×
Sports ActivityPOWER0.48×
MindfulnessBALANCE0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Air Bud have in United States?

Air Bud has an estimated audience of 605,645 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Air Bud viewers?

45.8% of Air Bud fans are female, 54.2% are male, with an average age of 35.9 years.

03

Which brands do Air Bud fans like most?

Air Bud fans show strongest brand affinity for USB Type-C (26.14×), Google Drive (2.06×), and Drain cleaner (18.16×) over the country average.

04

Where do Air Bud fans live in United States?

Air Bud fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Air Bud fans also like?

Beyond Air Bud itself, the audience over-indexes on Google Drive (2.06×), Drain cleaner (18.16×), Graphic novel (4.91×), and Psychological thriller (2.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Air Bud audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Air Bud. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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