Air Bud Audience in United States

Air Bud logo

Air Bud has an estimated audience of 591,492 people in United States. 45.8% are female, 54.2% are male, average age 35.9. Top regions: California, Texas, Florida. Top brand affinities: USB Type-C, Hair Extensions, Anime and manga fandom, United States national football team, Digital art.

The average Air Bud fan in United States is 35.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include USB Type-C, Hair Extensions, Anime and manga fandom, with strongest over-indexing on USB Type-C (25.81× the country average). Demographically, the Air Bud audience skews balanced with an average age of 35.9, and over-indexes on personality traits such as Urban Lifestyle, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Air Bud fans

Demographic split for Air Bud audience in United States
MetricValue
Female45.8%
Male54.2%
Average age35.9
Estimated audience size591,492

Audience persona

The typical Air Bud fan in United States is balanced, around 35.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for USB Type-C.

Top regions in United States

Top regions ranked by reach for Air Bud in United States
RegionReachAffinity
California66,1451.02×
Texas55,4621.09×
Florida34,2090.85×
New York33,0951×
Pennsylvania21,7501.09×
Illinois20,8991.06×
Ohio20,1021.1×
North Carolina18,5111.04×
Georgia17,0760.94×
Michigan15,5331×
Virginia13,5550.94×
New Jersey13,5390.9×
Tennessee13,2581.12×
Arizona12,8711.07×
Indiana12,5761.16×
Washington12,1281.02×
Massachusetts11,9521.03×
Missouri9,8391.03×
Alabama9,2801.12×
Minnesota9,0061.06×
Colorado8,9410.96×
Maryland8,8140.87×
Kentucky8,7011.17×
South Carolina8,6780.98×
Wisconsin8,6140.97×
Louisiana8,5491.12×
Oklahoma7,4831.14×
Oregon7,0061.03×
Connecticut5,9831.01×
Arkansas5,4191.11×
Iowa5,4171.11×
Utah5,2060.98×
Nevada5,1330.9×
Mississippi5,0661.04×
Kansas5,0541.08×
Nebraska3,1001.05×
West Virginia2,9711.08×
Idaho2,9090.98×
New Mexico2,5900.87×
New Hampshire2,3811.02×
Maine2,1881.03×
Hawaii1,9480.77×
Rhode Island1,8170.97×
Montana1,6050.98×
Washington, District of Columbia1,5000.84×
Delaware1,3290.81×
North Dakota1,2521.03×
South Dakota1,1890.87×
Alaska1,1310.89×
Vermont9450.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Air Bud audience
BrandAffinityCategory
USB Type-C25.81×Technology & Electronics
Hair Extensions4.33×Beauty & Wellness
Anime and manga fandom3.94×Literature
United States national football team10.92×Sports
Digital art4.16×Arts & Culture
Collectible card game5.12×Games
Graphic novel6.02×Literature
Unique Gifts4.65×Shopping
Curling10.73×Sports
Manga2.75×Literature
Google Drive2.06×Technology & Electronics
Action role-playing game4.15×Games
Superhero fiction5.49×Literature
Goyard10.3×Fashion & Accessoires
Motivational speaking3.06×Business & Career
Mobile game2.07×Games
Extreme sport2.99×Sports
Comics1.89×Literature
Belvedere (vodka)10.93×Food & Beverages
Online games1.79×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Air Bud audience
TraitClusterScore
Urban LifestyleOPEN3.37
Need for SecurityCONSERVATISM3.19
Risk AppetiteTHRILL2.86
TraditionCONSERVATISM2.14
Career OrientationPOWER1.55
MindfulnessBALANCE1.17

Worldwide distribution

Worldwide audience distribution share by country for Air Bud
CountryShare
United States50.6%
India10.1%
Canada8.1%

See Air Bud audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Air Bud have in United States?

Air Bud has an estimated audience of 591,492 people in United States, concentrated in California and Texas.

What is the gender split and age of Air Bud fans?

45.8% of Air Bud fans are female, 54.2% are male, with an average age of 35.9 years.

Which brands do Air Bud fans like most?

Air Bud fans show strongest brand affinity for USB Type-C (25.81×), Hair Extensions (4.33×), and Anime and manga fandom (3.94×) over the country average.

Where do Air Bud fans live in United States?

Air Bud fans in United States are most concentrated in California (reach 66,145), Texas (reach 55,462), and Florida (reach 34,209). These three regions account for the largest share of the active audience.

What other brands do Air Bud fans also like?

Beyond Air Bud itself, the audience over-indexes on Hair Extensions (4.33×), Anime and manga fandom (3.94×), United States national football team (10.92×), and Digital art (4.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Air Bud. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.