Rascasse Audience Intelligence

Alton Brown Audience in United States

A data profile of the people who buy, follow and care about Alton Brown in United States — modelled from more than twelve digital signal sources. Alton Brown has an estimated audience of 1,024,358 people in United States.

#108among TV personality in United States#5169among Person in United States#4219in Movies & TV

The average Alton Brown fan in United States is 45.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Anthony Bourdain, Bobby Flay, Martha Stewart, with strongest over-indexing on Anthony Bourdain (29.22× the country average).

Demographically, the Alton Brown audience skews more female with an average age of 45.6, and over-indexes on personality traits such as Indulgence, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Alton Brown fan in United States is more female, around 45.6 years old, with strong Indulgence tendencies and a notable affinity for Anthony Bourdain.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Alton Brown profile in United States.

Audience size
1M
in United States
Gender
63.3%♀
36.7% male
Age
45.6
average years
Country rank
#23294
Person in United States
Fig. 01

Search interest · 12-month trend

+92%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Alton Brown fans

63.3% are female, 36.7% are male, average age 45.6.

Fig. 02

Gender split

63.3%
Female
36.7%
Male
Demographic split for Alton Brown audience in United States
MetricValue
Female63.3%
Male36.7%
Average age45.6
Estimated audience size1,024,358
Fig. 03

Age distribution

Ø 45.6
average years
Age distribution of the Alton Brown audience in United States
Age bracketShare%
16-199%
20-2914%
30-3919%
40-4922%
50+38%
Fig. 04

Worldwide distribution

83.4%

of the worldwide Alton Brown audience comes from United States.

Worldwide audience distribution share by country for Alton Brown
CountryShare
United States83.4%
Canada4.8%
United Kingdom2.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Alton Brown audience in United States is strongest.

Fig. 05

Top regions by affinity

Alton Brown fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.45×
02Washington~20K1.39×
03Oregon~10K1.38×
04New Hampshire~5K1.36×
05Montana~3K1.29×
06Georgia~30K1.22×
07Idaho~5K1.22×
08Rhode Island~3K1.17×
09Maine~4K1.15×
10Colorado~20K1.12×
11Massachusetts~20K1.10×
12Nebraska~5K1.09×
13Kansas~7K1.07×
14Missouri~10K1.06×
15Alaska~2K1.06×
16Tennessee~20K1.05×
17South Carolina~10K1.05×
18Connecticut~9K1.05×
19Pennsylvania~30K1.04×
20Ohio~30K1.04×
21North Carolina~30K1.04×
22Wisconsin~10K1.04×
23Virginia~20K1.01×
24Minnesota~10K1.01×
25Utah~8K1.01×
26Michigan~20K0.99×
27Washington, District of Columbia~3K0.99×
28North Dakota~2K0.99×
29Indiana~20K0.98×
30Kentucky~10K0.98×
31Oklahoma~9K0.98×
32Iowa~7K0.96×
33Illinois~30K0.94×
34Delaware~2K0.93×
35Arkansas~7K0.91×
36South Dakota~2K0.90×
37Alabama~10K0.89×
38West Virginia~4K0.89×
39Maryland~10K0.87×
40Florida~50K0.83×
41Arizona~10K0.81×
42New Mexico~4K0.81×
43New York~40K0.80×
44Nevada~7K0.80×
45Louisiana~9K0.79×
46California~70K0.77×
47New Jersey~20K0.77×
48Hawaii~3K0.76×
49Texas~50K0.73×
50Mississippi~5K0.73×
Fig. 06

Affinity by region

Affinity by region — Alton Brown, United States
0.73×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Alton Brown audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Alton Brown audience
#·InterestCategoryAffinity×
01Anthony BourdainFood & Beverages29.22×
02Nigella LawsonFood & Beverages27.32×
03Bobby FlayFood & Beverages25.96×
04J. D. PowerCars & Mobility23.61×
05Martha StewartBusiness & Career10.85×
06Chopped (TV series)Movies & TV8.92×
07Le CreusetHome & Garden8.75×
08Gordon RamsayFood & Beverages8.34×
09OpenTableFood & Beverages7.13×
10PastryFood & Beverages2.63×
11Trader Joe'sShopping2.62×
12IKEAHome & Garden2.12×
13Take-outFood & Beverages2.12×
14SupermanMovies & TV2.07×
15Italian cuisineFood & Beverages2.06×
16Texas RoadhouseFood & Beverages1.95×
17RedditInternet & Social Media1.84×
18AldiShopping1.81×
19Hobby LobbyHome & Garden1.72×
20Planet FitnessSports1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Alton Brown audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Alton Brown audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.57×
Pet OwnershipJOY1.50×
IndividualismJOY1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Alton Brown audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.87×
Luxury OrientationPREMIUM0.88×
MindfulnessBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Alton Brown have in United States?

Alton Brown has an estimated audience of 1,024,358 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Alton Brown fans?

63.3% of Alton Brown fans are female, 36.7% are male, with an average age of 45.6 years.

03

Which brands do Alton Brown fans like most?

Alton Brown fans show strongest brand affinity for Anthony Bourdain (29.22×), Bobby Flay (25.96×), and Martha Stewart (10.85×) over the country average.

04

Where do Alton Brown fans live in United States?

Alton Brown fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Alton Brown fans also like?

Beyond Alton Brown itself, the audience over-indexes on Bobby Flay (25.96×), Martha Stewart (10.85×), Superman (2.07×), and Nigella Lawson (27.32×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Alton Brown. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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