American patriotism Audience in United States

American patriotism logo

American patriotism has an estimated audience of 856,227 people in United States. 35.0% are female, 65.0% are male, average age 49.5. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Urban Outfitters, Ayrton Senna, Google Home, Wok.

The average American patriotism fan in United States is 49.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Urban Outfitters, Ayrton Senna, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the American patriotism audience skews more male with an average age of 49.5, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of American patriotism fans

Demographic split for American patriotism audience in United States
MetricValue
Female35.0%
Male65.0%
Average age49.5
Estimated audience size856,227

Audience persona

The typical American patriotism fan in United States is more male, around 49.5 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for American patriotism in United States
RegionReachAffinity
California87,8350.93×
Texas70,8070.96×
Florida60,6971.05×
New York43,5780.91×
Pennsylvania31,6741.1×
Ohio25,9720.98×
Illinois24,0680.84×
North Carolina23,7460.92×
Virginia22,7151.09×
Georgia22,2910.85×
New Jersey20,0620.92×
Tennessee20,0351.17×
Michigan19,5490.87×
Washington17,3261.01×
Arizona15,9070.91×
Massachusetts14,2370.84×
Alabama13,6081.14×
Indiana12,5410.8×
Maryland12,2580.83×
Missouri12,1450.88×
Colorado11,3390.84×
South Carolina10,9990.85×
Kentucky10,7351×
Minnesota10,6480.87×
Oklahoma10,1291.07×
Louisiana8,7710.79×
Utah8,3311.09×
Wisconsin8,1540.63×
Oregon7,7970.79×
Nevada7,5030.91×
Connecticut6,7600.79×
Iowa6,2760.89×
Arkansas6,1080.87×
Mississippi5,9790.85×
Kansas5,9270.88×
Idaho5,4691.27×
West Virginia4,9361.24×
New Mexico3,5650.83×
Washington, District of Columbia3,3011.28×
Hawaii3,0480.83×
Nebraska2,9870.7×
Alaska2,9551.61×
North Dakota2,8891.64×
Montana2,7911.17×
Maine2,7470.9×
New Hampshire2,6430.78×
South Dakota2,5431.28×
Delaware2,4621.04×
Wyoming2,3961.89×
Rhode Island2,3560.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for American patriotism audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Urban Outfitters15.36×Shopping
Ayrton Senna20.36×Sports
Google Home7.35×Technology & Electronics
Wok7.36×Food & Beverages
Hibachi8×Food & Beverages
Goma17.68×Travel & Leisure
Tierra Cali7.08×Travel & Leisure
Governor of Michigan6.82×Politics & Society
Monogram3.52×Home & Garden
Cherish (group)9.23×Music & Radio
Vocal harmony3.78×Music & Radio
Gary Clark, Jr.11.29×Music & Radio
headspace7.53×Health
Goop4.27×Internet & Social Media
Grace Slick6.97×Music & Radio
Ira Glass13.38×Music & Radio
Pillow1.62×Home & Garden
Mothercare2.33×Kids & Family
Sub Zero (Official)6.68×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by American patriotism audience
TraitClusterScore
PatriotismCONSERVATISM10.51
SustainabilityBALANCE1.85
Risk AppetiteTHRILL1.77
Design AffinityPREMIUM1.74
SpiritualityBALANCE1.58
Need for SecurityCONSERVATISM1.53

Worldwide distribution

Worldwide audience distribution share by country for American patriotism
CountryShare
United States98.0%
Germany0.4%
United Kingdom0.4%

See American patriotism audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does American patriotism have in United States?

American patriotism has an estimated audience of 856,227 people in United States, concentrated in California and Texas.

What is the gender split and age of American patriotism fans?

35.0% of American patriotism fans are female, 65.0% are male, with an average age of 49.5 years.

Which brands do American patriotism fans like most?

American patriotism fans show strongest brand affinity for Keene, New Hampshire (675×), Urban Outfitters (15.36×), and Ayrton Senna (20.36×) over the country average.

Where do American patriotism fans live in United States?

American patriotism fans in United States are most concentrated in California (reach 87,835), Texas (reach 70,807), and Florida (reach 60,697). These three regions account for the largest share of the active audience.

What other brands do American patriotism fans also like?

Beyond American patriotism itself, the audience over-indexes on Urban Outfitters (15.36×), Ayrton Senna (20.36×), Google Home (7.35×), and Wok (7.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for American patriotism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.