Rascasse Audience Intelligence

Armenia Audience in United States

A data profile of the people who buy, follow and care about Armenia in United States — modelled from more than twelve digital signal sources. Armenia has an estimated audience of 3,517,054 people in United States.

#92among Country in United States#658among POI in United States#736in Travel & Leisure

The average Armenia fan in United States is 39.2 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Thandie Newton, Robert Kardashian, Avast!, with strongest over-indexing on Thandie Newton (20× the country average).

Demographically, the Armenia audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Armenia fan in United States is balanced, around 39.2 years old, with strong Patriotism tendencies and a notable affinity for Thandie Newton.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Armenia profile in United States.

Audience size
3.5M
in United States
Gender
52.0%♀
48.0% male
Age
39.2
average years
Country rank
#8977
POI in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Armenia fans

52.0% are female, 48.0% are male, average age 39.2.

Fig. 02

Gender split

52.0%
Female
48.0%
Male
Demographic split for Armenia audience in United States
MetricValue
Female52.0%
Male48.0%
Average age39.2
Estimated audience size3,517,054
Fig. 03

Age distribution

Ø 39.2
average years
Age distribution of the Armenia audience in United States
Age bracketShare%
16-1920%
20-2920%
30-3921%
40-4920%
50+20%
Fig. 04

Worldwide distribution

9.8%

of the worldwide Armenia audience comes from United States.

Worldwide audience distribution share by country for Armenia
CountryShare
United States9.8%
Colombia5.1%
Mexico3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Armenia audience in United States is strongest.

Fig. 05

Top regions by affinity

Armenia fans by region: top regions in United States
#RegionReachAffinity×
01California~800K2.15×
02Washington, District of Columbia~20K1.72×
03Massachusetts~100K1.60×
04Rhode Island~10K1.30×
05Washington~90K1.27×
06Nevada~40K1.27×
07New York~200K1.24×
08New Jersey~100K1.23×
09Connecticut~40K1.17×
10Virginia~100K1.16×
11Arizona~80K1.13×
12Utah~40K1.13×
13Maryland~70K1.10×
14Oregon~40K1.10×
15Alaska~8K1.10×
16Illinois~100K1.06×
17New Hampshire~10K1.04×
18Vermont~6K1.04×
19Colorado~60K1.03×
20Hawaii~20K1.03×
21Florida~200K1.02×
22Pennsylvania~100K0.99×
23Michigan~90K0.99×
24Maine~10K0.98×
25Texas~300K0.96×
26Minnesota~50K0.95×
27Idaho~20K0.94×
28Wisconsin~50K0.93×
29North Carolina~100K0.92×
30Kansas~20K0.90×
31Georgia~100K0.89×
32Montana~9K0.89×
33Missouri~50K0.88×
34Ohio~90K0.83×
35South Dakota~7K0.83×
36Tennessee~60K0.82×
37Alabama~40K0.81×
38Delaware~8K0.81×
39Indiana~50K0.80×
40South Carolina~40K0.80×
41Nebraska~10K0.80×
42New Mexico~10K0.80×
43North Dakota~6K0.80×
44Oklahoma~30K0.79×
45Kentucky~30K0.77×
46Iowa~20K0.77×
47Louisiana~30K0.76×
48Arkansas~20K0.74×
49West Virginia~10K0.74×
50Mississippi~20K0.65×
Fig. 06

Affinity by region

Affinity by region — Armenia, United States
0.65×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Armenia audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Armenia audience
#·InterestCategoryAffinity×
01MDGTechnology & Electronics25.86×
02Avast!Technology & Electronics23.61×
03Robert KardashianMovies & TV23.13×
04Thandie NewtonMovies & TV20.00×
05Erin AndrewsSports20.00×
06Human Rights WatchPolitics & Society20.00×
07Jonathan Rhys MeyersFashion & Accessoires17.70×
08Amnesty InternationalPolitics & Society17.12×
09Copa LibertadoresSports12.58×
10Rob KardashianMovies & TV12.20×
11Josh DuhamelFashion & Accessoires11.77×
12Turkish AirlinesTravel & Leisure8.97×
13Ligue 1Sports8.21×
14Anne HathawayMovies & TV3.62×
15Las VegasTravel & Leisure2.42×
16FIFA World CupSports2.31×
17TMZInternet & Social Media1.84×
18SubwayFood & Beverages1.78×
19Mortgage loansBusiness & Career1.75×
20Pizza HutFood & Beverages1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Armenia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Armenia audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.24×
SpiritualityBALANCE1.58×
Convenience OrientationPREMIUM1.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Armenia audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.83×
SustainabilityBALANCE0.89×
Healthy LifestyleBALANCE0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Armenia have in United States?

Armenia has an estimated audience of 3,517,054 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Armenia fans?

52.0% of Armenia fans are female, 48.0% are male, with an average age of 39.2 years.

03

Which brands do Armenia fans like most?

Armenia fans show strongest brand affinity for Thandie Newton (20×), Robert Kardashian (23.13×), and Avast! (23.61×) over the country average.

04

Where do Armenia fans live in United States?

Armenia fans in United States are most concentrated in California (reach ~800K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Armenia fans also like?

Beyond Armenia itself, the audience over-indexes on Robert Kardashian (23.13×), Avast! (23.61×), Erin Andrews (20×), and Josh Duhamel (11.77×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Armenia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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