Asphalt 8：Airborne Audience in United States

Asphalt 8：Airborne logo

Asphalt 8：Airborne has an estimated audience of 518,085 people in United States. 49.7% are female, 50.3% are male, average age 34.8. Top regions: California, Texas, Florida. Top brand affinities: Google Maps, Capital One, Indeed.com, Singer-songwriter, Curling.

The average Asphalt 8：Airborne fan in United States is 34.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (2.5× the country average). Demographically, the Asphalt 8：Airborne audience skews balanced with an average age of 34.8, and over-indexes on personality traits such as Patriotism, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Racing

Demographics of Asphalt 8：Airborne fans

Demographic split for Asphalt 8：Airborne audience in United States
MetricValue
Female49.7%
Male50.3%
Average age34.8
Estimated audience size518,085

Audience persona

The typical Asphalt 8：Airborne fan in United States is balanced, around 34.8 years old, with strong Patriotism tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Asphalt 8：Airborne in United States
RegionReachAffinity
California76,9981.35×
Texas59,4561.33×
Florida44,2541.26×
New York38,9281.34×
Alabama22,2973.08×
Georgia21,0831.32×
North Carolina17,4191.12×
Virginia16,3031.29×
Illinois15,8570.92×
New Jersey15,4911.18×
Pennsylvania14,5840.84×
Washington13,6531.31×
Ohio12,6860.79×
Michigan11,2600.83×
Maryland10,6061.19×
Indiana10,0681.06×
Massachusetts9,9040.97×
Arizona9,8380.93×
Tennessee9,5550.92×
South Carolina7,4540.96×
Minnesota6,8960.93×
Missouri6,7930.81×
Louisiana6,6380.99×
Colorado6,4490.79×
Oregon6,0671.02×
Wisconsin5,9780.77×
Oklahoma5,5460.96×
Utah5,4701.18×
Nevada5,0021×
Kentucky4,9960.77×
Connecticut4,8930.94×
Arkansas4,0370.95×
Kansas3,4650.85×
Mississippi3,2460.76×
Iowa3,2110.75×
Idaho2,6391.02×
Washington, District of Columbia2,6191.68×
New Mexico1,7920.69×
Nebraska1,7300.67×
Hawaii1,6550.74×
West Virginia1,4290.59×
Maine1,4200.77×
New Hampshire1,2510.61×
Alaska1,1591.05×
Montana1,0880.76×
South Dakota9970.83×
Rhode Island9950.6×
North Dakota8960.84×
Delaware8910.62×
Wyoming8671.13×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Asphalt 8：Airborne audience
BrandAffinityCategory
Google Maps2.5×Internet & Social Media
Capital One2.5×Business & Career
Indeed.com2.5×Business & Career
Singer-songwriter2.17×Music & Radio
Curling10.73×Sports
Bachelor of Business Administration19.76×Business & Career
Non-fiction books3.85×Literature
Goyard10.3×Fashion & Accessoires
Beetlejuice2.08×Movies & TV
Google News2.5×News
Scooby-Doo2.27×Movies & TV
Belvedere (vodka)10.93×Food & Beverages
Enterprise Rent-A-Car2.5×Cars & Mobility
BBC iPlayer9.25×Movies & TV
High school2.07×Business & Career
Diabetes mellitus awareness2.5×Health
Eyebrow2.5×Beauty & Wellness
Bath and Bodyworks2.46×Shopping
AccuWeather2.32×Home & Garden
YouTube Music2.02×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Asphalt 8：Airborne audience
TraitClusterScore
PatriotismCONSERVATISM1.5
Luxury OrientationPREMIUM1.07
ExtroversionTHRILL1.06
Pet OwnershipJOY1.04
Price SensitivityPREMIUM1.03
IndulgenceJOY1.02

Worldwide distribution

Worldwide audience distribution share by country for Asphalt 8：Airborne
CountryShare
United States22.7%
India5.9%
Brazil4.8%

See Asphalt 8：Airborne audiences in other countries

More Racing audiences in United States

Frequently asked questions

How many fans does Asphalt 8：Airborne have in United States?

Asphalt 8：Airborne has an estimated audience of 518,085 people in United States, concentrated in California and Texas.

What is the gender split and age of Asphalt 8：Airborne fans?

49.7% of Asphalt 8：Airborne fans are female, 50.3% are male, with an average age of 34.8 years.

Which brands do Asphalt 8：Airborne fans like most?

Asphalt 8：Airborne fans show strongest brand affinity for Google Maps (2.5×), Capital One (2.5×), and Indeed.com (2.5×) over the country average.

Where do Asphalt 8：Airborne fans live in United States?

Asphalt 8：Airborne fans in United States are most concentrated in California (reach 76,998), Texas (reach 59,456), and Florida (reach 44,254). These three regions account for the largest share of the active audience.

What other brands do Asphalt 8：Airborne fans also like?

Beyond Asphalt 8：Airborne itself, the audience over-indexes on Capital One (2.5×), Indeed.com (2.5×), Singer-songwriter (2.17×), and Curling (10.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Asphalt 8：Airborne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.