Bell's Brewery Audience in United States

Bell's Brewery has an estimated audience of 357,016 people in United States. 39.2% are female, 60.8% are male, average age 40.9. Top regions: Florida, California, Texas. Top brand affinities: BrewDog, Total Wine & More, WinCo Foods, Blended whiskey, Kia Sportage.

The average Bell's Brewery fan in United States is 40.9 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include BrewDog, Total Wine & More, WinCo Foods, with strongest over-indexing on BrewDog (72.9× the country average). Demographically, the Bell's Brewery audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Luxury Orientation, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Beer

Demographics of Bell's Brewery fans

Demographic split for Bell's Brewery audience in United States
MetricValue
Female39.2%
Male60.8%
Average age40.9
Estimated audience size357,016

Audience persona

The typical Bell's Brewery fan in United States is more male, around 40.9 years old, with strong Luxury Orientation tendencies and a notable affinity for BrewDog.

Top regions in United States

Top regions ranked by reach for Bell's Brewery in United States
RegionReachAffinity
Florida51,1482.12×
California46,0851.17×
Texas39,7101.29×
Georgia20,9351.9×
North Carolina20,8371.94×
New York16,7920.84×
Michigan11,6651.25×
Tennessee11,6581.63×
Alabama10,9002.19×
South Carolina10,8062.01×
Pennsylvania10,0630.84×
Illinois8,9810.76×
Ohio8,9230.81×
Virginia8,6030.99×
New Jersey6,5770.72×
Arizona6,3970.88×
Washington6,1170.85×
Indiana5,7230.88×
Louisiana5,5451.2×
Mississippi5,5401.88×
Kentucky5,4681.22×
Massachusetts4,8560.69×
Minnesota4,4910.88×
Missouri4,4670.78×
Maryland4,3000.7×
Colorado4,0980.73×
Oklahoma4,0431.02×
Arkansas3,7291.27×
Wisconsin3,6540.68×
Oregon2,9110.71×
Nevada2,6100.76×
Utah2,5490.8×
Connecticut2,4510.68×
Kansas2,2600.8×
Iowa1,9920.68×
New Mexico1,6530.92×
West Virginia1,6310.98×
Idaho1,2430.69×
North Dakota1,2391.69×
Nebraska1,2170.68×
Hawaii1,0610.69×
Maine9730.76×
Washington, District of Columbia9570.89×
New Hampshire9370.67×
Rhode Island7630.67×
Montana6370.64×
Alaska6080.8×
South Dakota5700.69×
Delaware5660.57×
Vermont3700.59×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bell's Brewery audience
BrandAffinityCategory
BrewDog72.9×Food & Beverages
Total Wine & More14.62×Food & Beverages
WinCo Foods16.36×Food & Beverages
Blended whiskey16.43×Food & Beverages
Kia Sportage24.84×Cars & Mobility
Cognac19.23×Food & Beverages
German hip hop98.9×Music & Radio
Jennifer Love Hewitt12.06×Movies & TV
Buffalo Bills5.36×Sports
New Belgium Brewing Company25.49×Food & Beverages
Houston Astros7.37×Sports
Grey Goose (vodka)18.61×Food & Beverages
Ski resort5.97×Travel & Leisure
Tampa Bay Buccaneers6.46×Sports
Minnesota Vikings6.07×Sports
Horoscope7.22×Health
Green Bay Packers4.65×Sports
Indianapolis Colts6.76×Sports
Cincinnati Bengals7×Sports
Seattle Seahawks5.32×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bell's Brewery audience
TraitClusterScore
Luxury OrientationPREMIUM1.77
Pet OwnershipJOY1.62
Risk AppetiteTHRILL1.62
Early Adopter MentalityPOWER1.38
LGBTQ+ IdentityOPEN1.34
IndulgenceJOY1.34

Worldwide distribution

Worldwide audience distribution share by country for Bell's Brewery
CountryShare
United States15.9%
China11.9%
Poland7.5%

See Bell's Brewery audiences in other countries

More Beer audiences in United States

Frequently asked questions

How many fans does Bell's Brewery have in United States?

Bell's Brewery has an estimated audience of 357,016 people in United States, concentrated in Florida and California.

What is the gender split and age of Bell's Brewery fans?

39.2% of Bell's Brewery fans are female, 60.8% are male, with an average age of 40.9 years.

Which brands do Bell's Brewery fans like most?

Bell's Brewery fans show strongest brand affinity for BrewDog (72.9×), Total Wine & More (14.62×), and WinCo Foods (16.36×) over the country average.

Where do Bell's Brewery fans live in United States?

Bell's Brewery fans in United States are most concentrated in Florida (reach 51,148), California (reach 46,085), and Texas (reach 39,710). These three regions account for the largest share of the active audience.

What other brands do Bell's Brewery fans also like?

Beyond Bell's Brewery itself, the audience over-indexes on Total Wine & More (14.62×), WinCo Foods (16.36×), Blended whiskey (16.43×), and Kia Sportage (24.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bell's Brewery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.