Rascasse Audience Intelligence

Blow Out Audience in United States

A data profile of the people who buy, follow and care about Blow Out in United States — modelled from more than twelve digital signal sources. Blow Out has an estimated audience of 487,495 people in United States.

#3273among Movie / TV Show / Series in United States#6915in Movies & TV

The average Blow Out fan in United States is 38.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Zaxby's, Porsche 918, Tropical Smoothie Cafe, with strongest over-indexing on Zaxby's (15.56× the country average).

Demographically, the Blow Out audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Price Sensitivity, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blow Out fan in United States is more female, around 38.5 years old, with strong Price Sensitivity tendencies and a notable affinity for Zaxby's.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blow Out profile in United States.

Audience size
487K
in United States
Gender
64.8%♀
35.2% male
Age
38.5
average years
Country rank
#37228
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blow Out viewers

64.8% are female, 35.2% are male, average age 38.5.

Fig. 02

Gender split

64.8%
Female
35.2%
Male
Demographic split for Blow Out audience in United States
MetricValue
Female64.8%
Male35.2%
Average age38.5
Estimated audience size487,495
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Blow Out audience in United States
Age bracketShare%
16-1917%
20-2925%
30-3919%
40-4923%
50+15%
Fig. 04

Worldwide distribution

35.5%

of the worldwide Blow Out audience comes from United States.

Worldwide audience distribution share by country for Blow Out
CountryShare
United States35.5%
France9.5%
Australia5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blow Out audience in United States is strongest.

Fig. 05

Top regions by affinity

Blow Out fans by region: top regions in United States
#RegionReachAffinity×
01Florida~50K1.58×
02New York~40K1.55×
03Washington, District of Columbia~2K1.44×
04New Jersey~20K1.39×
05Massachusetts~10K1.33×
06Connecticut~7K1.33×
07California~70K1.32×
08Pennsylvania~20K1.32×
09Illinois~20K1.29×
10Rhode Island~2K1.21×
11Texas~50K1.13×
12North Carolina~20K1.12×
13Oregon~6K1.10×
14Nevada~5K1.08×
15Arizona~10K1.02×
16Tennessee~10K1.01×
17Virginia~10K0.99×
18Washington~10K0.99×
19New Hampshire~2K0.99×
20Missouri~8K0.98×
21Colorado~8K0.97×
22Delaware~1K0.97×
23Kentucky~6K0.96×
24Maryland~8K0.95×
25South Carolina~7K0.95×
26Louisiana~6K0.95×
27Oklahoma~5K0.95×
28Utah~4K0.95×
29Georgia~10K0.94×
30Indiana~8K0.94×
31Minnesota~7K0.93×
32Iowa~4K0.92×
33Maine~2K0.92×
34Vermont<1K0.92×
35Kansas~4K0.91×
36Hawaii~2K0.91×
37Wisconsin~7K0.90×
38Arkansas~4K0.90×
39Nebraska~2K0.90×
40Idaho~2K0.90×
41Ohio~10K0.89×
42Michigan~10K0.89×
43New Mexico~2K0.89×
44Alabama~6K0.86×
45West Virginia~2K0.84×
46Alaska<1K0.84×
47South Dakota<1K0.82×
48North Dakota<1K0.82×
49Montana~1K0.80×
50Mississippi~3K0.76×
Fig. 06

Affinity by region

Affinity by region — Blow Out, United States
0.76×1.00×1.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blow Out audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blow Out audience
#·InterestCategoryAffinity×
01Porsche 918Cars & Mobility58.65×
02Phenix Salon SuitesBeauty & Wellness31.32×
03Empire Beauty SchoolsBusiness & Career23.36×
04Zaxby'sFood & Beverages15.56×
05Candlewood SuitesTravel & Leisure15.56×
06SakeFood & Beverages15.01×
07RedkenBeauty & Wellness12.78×
08WellaBeauty & Wellness11.90×
09SalonCentricShopping9.75×
10Tropical Smoothie CafeFood & Beverages9.53×
11CurryFood & Beverages9.05×
12TalbotsShopping7.46×
13Hair ExtensionsBeauty & Wellness3.69×
14PedicureBeauty & Wellness3.32×
15Diaper bagKids & Family3.13×
16Eyelash extensionsBeauty & Wellness3.09×
17Planet FitnessSports2.97×
18Hair conditionerBeauty & Wellness2.86×
19Pizza HutFood & Beverages1.96×
20Google DriveTechnology & Electronics1.81×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blow Out audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blow Out audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.72×
IndulgenceJOY1.71×
Luxury OrientationPREMIUM1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blow Out audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.65×
Need for SecurityCONSERVATISM0.96×
IndividualismJOY1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Blow Out have in United States?

Blow Out has an estimated audience of 487,495 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Blow Out viewers?

64.8% of Blow Out fans are female, 35.2% are male, with an average age of 38.5 years.

03

Which brands do Blow Out fans like most?

Blow Out fans show strongest brand affinity for Zaxby's (15.56×), Porsche 918 (58.65×), and Tropical Smoothie Cafe (9.53×) over the country average.

04

Where do Blow Out fans live in United States?

Blow Out fans in United States are most concentrated in California (reach ~70K), Florida (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Blow Out fans also like?

Beyond Blow Out itself, the audience over-indexes on Porsche 918 (58.65×), Tropical Smoothie Cafe (9.53×), Phenix Salon Suites (31.32×), and Redken (12.78×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Blow Out. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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