Rascasse Audience Intelligence

Boat building Audience in United States

A data profile of the people who buy, follow and care about Boat building in United States — modelled from more than twelve digital signal sources. Boat building has an estimated audience of 860,348 people in United States.

#9234among Topic in United States#1675in Business & Career

The average Boat building fan in United States is 40.6 years old, more male, and lives primarily in Florida.

The audience is concentrated in Florida, California, Texas.

Top brand affinities include Dominican Republic, Motorboat, Bill Gates, with strongest over-indexing on Dominican Republic (15.8× the country average).

Demographically, the Boat building audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Boat building fan in United States is more male, around 40.6 years old, with strong Patriotism tendencies and a notable affinity for Dominican Republic.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Boat building profile in United States.

Audience size
860K
in United States
Gender
25.5%♀
74.5% male
Age
40.6
average years
Country rank
#26159
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Boat building fans

25.5% are female, 74.5% are male, average age 40.6.

Fig. 02

Gender split

25.5%
Female
74.5%
Male
Demographic split for Boat building audience in United States
MetricValue
Female25.5%
Male74.5%
Average age40.6
Estimated audience size860,348
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Boat building audience in United States
Age bracketShare%
16-1919%
20-2919%
30-3916%
40-4918%
50+28%
Fig. 04

Worldwide distribution

46.7%

of the worldwide Boat building audience comes from United States.

Worldwide audience distribution share by country for Boat building
CountryShare
United States46.7%
United Kingdom7.3%
Italy6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Boat building audience in United States is strongest.

Fig. 05

Top regions by affinity

Boat building fans by region: top regions in United States
#RegionReachAffinity×
01Maine~7K2.30×
02Florida~100K2.06×
03Washington~40K2.03×
04North Carolina~40K1.47×
05Mississippi~10K1.47×
06Alaska~2K1.35×
07South Carolina~20K1.28×
08Rhode Island~3K1.23×
09Louisiana~10K1.19×
10Oregon~10K1.16×
11Connecticut~10K1.14×
12Vermont~2K1.08×
13New Hampshire~4K1.05×
14Michigan~20K1.04×
15Indiana~20K1.04×
16Alabama~10K1.04×
17Virginia~20K1.01×
18Montana~2K1.01×
19North Dakota~2K1.01×
20Hawaii~4K0.98×
21South Dakota~2K0.98×
22Delaware~2K0.96×
23Wisconsin~10K0.95×
24Massachusetts~20K0.93×
25Arkansas~7K0.93×
26Idaho~4K0.93×
27Kansas~6K0.92×
28West Virginia~4K0.92×
29Colorado~10K0.91×
30Minnesota~10K0.90×
31New Mexico~4K0.90×
32Washington, District of Columbia~2K0.90×
33Nebraska~4K0.88×
34Ohio~20K0.86×
35Tennessee~10K0.86×
36Maryland~10K0.86×
37Iowa~6K0.86×
38Kentucky~9K0.85×
39Oklahoma~8K0.85×
40Missouri~10K0.84×
41Utah~6K0.83×
42Nevada~7K0.81×
43Georgia~20K0.76×
44New Jersey~20K0.74×
45Pennsylvania~20K0.72×
46Arizona~10K0.71×
47Illinois~20K0.70×
48New York~30K0.68×
49California~60K0.66×
50Texas~50K0.65×
Fig. 06

Affinity by region

Affinity by region — Boat building, United States
0.65×1.00×2.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Boat building audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Boat building audience
#·InterestCategoryAffinity×
01Bill GatesBusiness & Career20.04×
02Dominican RepublicTravel & Leisure15.80×
03MotorboatCars & Mobility15.05×
04Boat showTravel & Leisure11.30×
05Truck camperCars & Mobility9.22×
06Jet skiSports8.49×
07Personal water craftCars & Mobility7.50×
08Sportsman's WarehouseShopping6.79×
09AnglingSports5.95×
10Detroit PistonsSports5.35×
11Lawn mowerHome & Garden5.09×
12Tractor Supply CompanyShopping4.28×
13Discount TireShopping4.05×
14Solar energyHome & Garden3.69×
15Hardware storeHome & Garden3.36×
16AutoZoneCars & Mobility2.55×
17Planet FitnessSports2.45×
18Donald TrumpPolitics & Society2.27×
19Home improvementHome & Garden1.94×
20CookingFood & Beverages1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Boat building audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Boat building audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.05×
Need for SecurityCONSERVATISM2.21×
Design AffinityPREMIUM2.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Boat building audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.62×
CreativityOPEN0.69×
ExtroversionTHRILL0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Boat building have in United States?

Boat building has an estimated audience of 860,348 people in United States, concentrated in Florida and California.

02

What is the gender split and age of Boat building fans?

25.5% of Boat building fans are female, 74.5% are male, with an average age of 40.6 years.

03

Which brands do Boat building fans like most?

Boat building fans show strongest brand affinity for Dominican Republic (15.8×), Motorboat (15.05×), and Bill Gates (20.04×) over the country average.

04

Where do Boat building fans live in United States?

Boat building fans in United States are most concentrated in Florida (reach ~100K), California (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Boat building fans also like?

Beyond Boat building itself, the audience over-indexes on Motorboat (15.05×), Bill Gates (20.04×), Donald Trump (2.27×), and Boat show (11.3×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Boat building. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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