Box Tops for Education Audience in United States

Box Tops for Education has an estimated audience of 320,928 people in United States. 73.8% are female, 26.2% are male, average age 36.6. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Iowa Lottery, Saving, Product design, Vocal harmony.
The average Box Tops for Education fan in United States is 36.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Iowa Lottery, Saving, with strongest over-indexing on Historic site (6.41× the country average). Demographically, the Box Tops for Education audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Family Orientation, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Website / Newspaper / Magazine
Demographics of Box Tops for Education fans
| Metric | Value |
|---|---|
| Female | 73.8% |
| Male | 26.2% |
| Average age | 36.6 |
| Estimated audience size | 320,928 |
Audience persona
The typical Box Tops for Education fan in United States is more female, around 36.6 years old, with strong Family Orientation tendencies and a notable affinity for Historic site.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 22,680 | 0.64× |
| Texas | 21,604 | 0.78× |
| Florida | 16,945 | 0.78× |
| New York | 14,389 | 0.8× |
| Pennsylvania | 12,550 | 1.16× |
| Ohio | 10,664 | 1.08× |
| Illinois | 10,633 | 0.99× |
| North Carolina | 10,094 | 1.05× |
| Michigan | 9,289 | 1.11× |
| New Jersey | 8,242 | 1.01× |
| Virginia | 7,899 | 1.01× |
| Georgia | 7,744 | 0.78× |
| Wisconsin | 7,369 | 1.53× |
| Massachusetts | 7,003 | 1.11× |
| Indiana | 6,597 | 1.13× |
| Minnesota | 6,191 | 1.35× |
| Washington | 6,077 | 0.94× |
| Tennessee | 6,014 | 0.93× |
| Missouri | 5,808 | 1.12× |
| Maryland | 5,239 | 0.95× |
| Arizona | 5,137 | 0.78× |
| Louisiana | 4,894 | 1.18× |
| South Carolina | 4,493 | 0.93× |
| Colorado | 4,213 | 0.83× |
| Kentucky | 4,168 | 1.04× |
| Alabama | 4,100 | 0.91× |
| Oregon | 3,281 | 0.89× |
| Oklahoma | 3,211 | 0.9× |
| Connecticut | 3,190 | 0.99× |
| Arkansas | 3,074 | 1.16× |
| Iowa | 3,017 | 1.14× |
| Kansas | 2,878 | 1.14× |
| Mississippi | 2,280 | 0.86× |
| Utah | 2,242 | 0.78× |
| West Virginia | 1,947 | 1.3× |
| Nebraska | 1,781 | 1.11× |
| Nevada | 1,766 | 0.57× |
| Maine | 1,548 | 1.35× |
| Idaho | 1,439 | 0.89× |
| New Hampshire | 1,284 | 1.02× |
| New Mexico | 1,250 | 0.78× |
| Rhode Island | 1,085 | 1.06× |
| Hawaii | 916 | 0.66× |
| Montana | 904 | 1.01× |
| South Dakota | 892 | 1.2× |
| Alaska | 842 | 1.23× |
| North Dakota | 814 | 1.23× |
| Vermont | 660 | 1.17× |
| Delaware | 648 | 0.73× |
| Wyoming | 630 | 1.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 6.41× | Arts & Culture |
| Iowa Lottery | 12.13× | Games |
| Saving | 3.29× | Business & Career |
| Product design | 2.19× | Business & Career |
| Vocal harmony | 4.64× | Music & Radio |
| Paducah, Kentucky | 9.14× | Travel & Leisure |
| Nebraska Cornhuskers football | 3.51× | Sports |
| Elsword | 15.2× | Games |
| Fairy godmother | 6.76× | Literature |
| JDSU | 2.4× | Business & Career |
| Governor of Michigan | 5.52× | Politics & Society |
| Goop | 3.93× | Internet & Social Media |
| Pillow | 1.58× | Home & Garden |
| Mathcore | 5.76× | Music & Radio |
| Grinch | 2.77× | Movies & TV |
| Mustafa Kemal University | 45.84× | Business & Career |
| South Asian cuisine | 5.77× | Food & Beverages |
| Christmas Gifts | 3.26× | Kids & Family |
| Charlamagne Tha God | 5.47× | Movies & TV |
| Cherish (group) | 6.18× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.8 |
| Luxury Orientation | PREMIUM | 1.6 |
| Price Sensitivity | PREMIUM | 1.59 |
| Urban Lifestyle | OPEN | 1.58 |
| Pet Ownership | JOY | 1.38 |
| LGBTQ+ Identity | OPEN | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 97.7% |
| Mexico | 0.5% |
| Malaysia | 0.3% |
See Box Tops for Education audiences in other countries
More Business & Career audiences in United States
Frequently asked questions
How many fans does Box Tops for Education have in United States?
Box Tops for Education has an estimated audience of 320,928 people in United States, concentrated in California and Texas.
What is the gender split and age of Box Tops for Education fans?
73.8% of Box Tops for Education fans are female, 26.2% are male, with an average age of 36.6 years.
Which brands do Box Tops for Education fans like most?
Box Tops for Education fans show strongest brand affinity for Historic site (6.41×), Iowa Lottery (12.13×), and Saving (3.29×) over the country average.
Where do Box Tops for Education fans live in United States?
Box Tops for Education fans in United States are most concentrated in California (reach 22,680), Texas (reach 21,604), and Florida (reach 16,945). These three regions account for the largest share of the active audience.
What other brands do Box Tops for Education fans also like?
Beyond Box Tops for Education itself, the audience over-indexes on Iowa Lottery (12.13×), Saving (3.29×), Product design (2.19×), and Vocal harmony (4.64×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Box Tops for Education. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.