Brainstorming Audience in United States

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Brainstorming has an estimated audience of 378,503 people in United States. 52.8% are female, 47.2% are male, average age 36.7. Top regions: California, Texas, Florida. Top brand affinities: Google Docs, Google Drive, Food and drink, Friendship, Culture.

The average Brainstorming fan in United States is 36.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google Docs, Google Drive, Food and drink, with strongest over-indexing on Google Docs (4.02× the country average). Demographically, the Brainstorming audience skews balanced with an average age of 36.7, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Brainstorming fans

Demographic split for Brainstorming audience in United States
MetricValue
Female52.8%
Male47.2%
Average age36.7
Estimated audience size378,503

Audience persona

The typical Brainstorming fan in United States is balanced, around 36.7 years old, with strong Need for Security tendencies and a notable affinity for Google Docs.

Top regions in United States

Top regions ranked by reach for Brainstorming in United States
RegionReachAffinity
California61,3741.47×
Texas38,4771.18×
Florida28,2991.1×
New York26,9161.27×
Illinois15,1301.2×
Georgia13,3941.15×
North Carolina12,2161.07×
Pennsylvania11,8160.93×
Virginia11,6441.26×
Ohio10,5120.9×
New Jersey10,4611.09×
Michigan9,9421×
Washington9,8411.3×
Massachusetts9,8271.32×
Maryland8,4991.31×
Arizona7,9121.02×
Tennessee6,9600.92×
Indiana6,7320.97×
Colorado5,8900.99×
Wisconsin5,5970.98×
Missouri5,5820.91×
Minnesota5,4021×
Oregon5,0021.15×
South Carolina4,9980.88×
Alabama4,6970.89×
Nevada4,6641.27×
Utah4,5231.33×
Louisiana4,4010.9×
Connecticut3,9611.04×
Kentucky3,7810.8×
Oklahoma3,7270.89×
Arkansas3,4591.11×
Kansas3,1201.05×
Mississippi2,6070.84×
Iowa2,6040.83×
Washington, District of Columbia2,1301.87×
Nebraska1,7580.93×
Idaho1,5090.8×
Hawaii1,4900.92×
New Mexico1,4760.78×
New Hampshire1,3130.88×
Rhode Island1,1920.99×
Maine1,1910.88×
West Virginia1,1440.65×
Delaware8150.78×
Montana7110.68×
Alaska6520.81×
South Dakota5960.68×
Vermont5760.87×
North Dakota5120.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brainstorming audience
BrandAffinityCategory
Google Docs4.02×Internet & Social Media
Google Drive3.43×Technology & Electronics
Food and drink1.7×Food & Beverages
Friendship2.61×Kids & Family
Culture1.99×Literature
United States1.78×Travel & Leisure
Food1.58×Food & Beverages
Fitness and wellness1.57×Sports
Education1.97×Business & Career
Beverages1.74×Food & Beverages
Movies1.51×Movies & TV
Happiness1.96×Health
Personal finance1.69×Business & Career
Gmail2.44×Internet & Social Media
Learning2×Business & Career
Google Calendar4.23×Internet & Social Media
Recreation2.14×Travel & Leisure
Restaurants1.55×Food & Beverages
Child1.56×Kids & Family
Sales promotion1.76×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brainstorming audience
TraitClusterScore
Need for SecurityCONSERVATISM1.46
Early Adopter MentalityPOWER1.43
Career OrientationPOWER1.41
Design AffinityPREMIUM1.38
MindfulnessBALANCE1.36
TravellingTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for Brainstorming
CountryShare
United States18.5%
China7.9%
Japan5.3%

See Brainstorming audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Brainstorming have in United States?

Brainstorming has an estimated audience of 378,503 people in United States, concentrated in California and Texas.

What is the gender split and age of Brainstorming fans?

52.8% of Brainstorming fans are female, 47.2% are male, with an average age of 36.7 years.

Which brands do Brainstorming fans like most?

Brainstorming fans show strongest brand affinity for Google Docs (4.02×), Google Drive (3.43×), and Food and drink (1.7×) over the country average.

Where do Brainstorming fans live in United States?

Brainstorming fans in United States are most concentrated in California (reach 61,374), Texas (reach 38,477), and Florida (reach 28,299). These three regions account for the largest share of the active audience.

What other brands do Brainstorming fans also like?

Beyond Brainstorming itself, the audience over-indexes on Google Drive (3.43×), Food and drink (1.7×), Friendship (2.61×), and Culture (1.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brainstorming. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.