Brock Bowers Audience in United States

Brock Bowers logo

Brock Bowers has an estimated audience of 2,284,535 people in United States. 43.5% are female, 56.5% are male, average age 36.3. Top brand affinities: Goop, Governor of Michigan, Mathcore, Grinch, Hipster.

Top brand affinities include Goop, Governor of Michigan, Mathcore, with strongest over-indexing on Goop (11.6× the country average). Demographically, the Brock Bowers audience skews more male with an average age of 36.3, and over-indexes on personality traits such as Extroversion, Social Media Usage.

Category: Sports · Type: Person · Subtype: American football

Demographics of Brock Bowers fans

Demographic split for Brock Bowers audience in United States
MetricValue
Female43.5%
Male56.5%
Average age36.3
Estimated audience size2,284,535

Audience persona

The typical Brock Bowers fan in United States is more male, around 36.3 years old, with strong Extroversion tendencies and a notable affinity for Goop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brock Bowers audience
BrandAffinityCategory
Goop11.6×Internet & Social Media
Governor of Michigan14.54×Politics & Society
Mathcore15.58×Music & Radio
Grinch7.39×Movies & TV
Hipster16.48×Politics & Society
Wok10.24×Food & Beverages
Harlow17.89×Travel & Leisure
Google Home9.64×Technology & Electronics
Fairy godmother10.94×Literature
No Escape (1994 film)16.38×Movies & TV
Elsword23.64×Games
Vocal harmony6.09×Music & Radio
Hibachi10.26×Food & Beverages
La Jolla11.13×Travel & Leisure
Historic site4.95×Arts & Culture
Guitarist (magazine)12.75×Music & Radio
TV Fanatic11.32×Movies & TV
headspace9.84×Health
El Paso County, Colorado12.77×Travel & Leisure
Grace Slick8.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brock Bowers audience
TraitClusterScore
ExtroversionTHRILL1.04
Social Media UsageJOY1.02
Sports ActivityPOWER0.97
LGBTQ+ IdentityOPEN0.96
Early Adopter MentalityPOWER0.96
Risk AppetiteTHRILL0.92

Worldwide distribution

Worldwide audience distribution share by country for Brock Bowers
CountryShare
United States91.0%
Canada3.8%
United Kingdom0.9%

See Brock Bowers audiences in other countries

More American football audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Brock Bowers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.