A data profile of the people who buy, follow and care about Brock Bowers in United States — modelled from more than twelve digital signal sources. Brock Bowers has an estimated audience of 2,323,484 people in United States.
The average Brock Bowers fan in United States is 36.4 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include NFL, Aaron Rodgers, Mixed martial arts, with strongest over-indexing on NFL (1.68× the country average).
Demographically, the Brock Bowers audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Brock Bowers fan in United States is more male, around 36.4 years old, with strong Patriotism tendencies and a notable affinity for NFL.
The key figures that characterise the Brock Bowers profile in United States.
37.6% are female, 62.4% are male, average age 36.4.
| Metric | Value |
|---|---|
| Female | 37.6% |
| Male | 62.4% |
| Average age | 36.4 |
| Estimated audience size | 2,323,484 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 16% |
of the worldwide Brock Bowers audience comes from United States.
| Country | Share |
|---|---|
| United States | 91.0% |
| Canada | 3.7% |
| United Kingdom | 0.9% |
Where the Brock Bowers audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Georgia | ~100K | 1.85× | |
| 02 | Nevada | ~40K | 1.63× | |
| 03 | Pennsylvania | ~100K | 1.34× | |
| 04 | California | ~300K | 1.30× | |
| 05 | Colorado | ~40K | 1.17× | |
| 06 | Minnesota | ~40K | 1.17× | |
| 07 | Massachusetts | ~50K | 1.16× | |
| 08 | New Jersey | ~70K | 1.15× | |
| 09 | Illinois | ~90K | 1.12× | |
| 10 | Maryland | ~40K | 1.11× | |
| 11 | Connecticut | ~30K | 1.11× | |
| 12 | Kansas | ~20K | 1.10× | |
| 13 | Wisconsin | ~40K | 1.08× | |
| 14 | Delaware | ~7K | 1.08× | |
| 15 | North Dakota | ~5K | 1.06× | |
| 16 | Ohio | ~70K | 1.05× | |
| 17 | Washington, District of Columbia | ~7K | 1.04× | |
| 18 | New York | ~100K | 1.03× | |
| 19 | Iowa | ~20K | 1.02× | |
| 20 | Rhode Island | ~8K | 1.02× | |
| 21 | Michigan | ~60K | 1.00× | |
| 22 | Virginia | ~60K | 1.00× | |
| 23 | Arizona | ~50K | 1.00× | |
| 24 | Missouri | ~40K | 1.00× | |
| 25 | Louisiana | ~30K | 1.00× | |
| 26 | South Dakota | ~5K | 1.00× | |
| 27 | South Carolina | ~30K | 0.99× | |
| 28 | Idaho | ~10K | 0.99× | |
| 29 | Hawaii | ~10K | 0.99× | |
| 30 | New Hampshire | ~9K | 0.99× | |
| 31 | Indiana | ~40K | 0.96× | |
| 32 | Tennessee | ~40K | 0.95× | |
| 33 | Kentucky | ~30K | 0.95× | |
| 34 | North Carolina | ~70K | 0.94× | |
| 35 | Montana | ~6K | 0.94× | |
| 36 | Washington | ~40K | 0.92× | |
| 37 | Nebraska | ~10K | 0.91× | |
| 38 | Oregon | ~20K | 0.88× | |
| 39 | Maine | ~7K | 0.88× | |
| 40 | Texas | ~200K | 0.87× | |
| 41 | Alabama | ~30K | 0.86× | |
| 42 | Utah | ~20K | 0.86× | |
| 43 | Florida | ~100K | 0.82× | |
| 44 | West Virginia | ~9K | 0.82× | |
| 45 | Mississippi | ~10K | 0.75× | |
| 46 | Arkansas | ~10K | 0.75× | |
| 47 | New Mexico | ~9K | 0.75× | |
| 48 | Vermont | ~3K | 0.75× | |
| 49 | Alaska | ~4K | 0.73× | |
| 50 | Oklahoma | ~20K | 0.68× |
The strongest cross-interests of the Brock Bowers audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Russell Wilson | Sports | 3.73× | ||
| 02 | Dak Prescott | Sports | 3.30× | ||
| 03 | Luka Dončić | Sports | 3.03× | ||
| 04 | LSU Tigers football | Sports | 3.01× | ||
| 05 | Aaron Rodgers | Sports | 2.61× | ||
| 06 | Thursday Night Football | Sports | 2.27× | ||
| 07 | Minnesota Timberwolves | Sports | 2.26× | ||
| 08 | San Francisco 49ers | Sports | 2.12× | ||
| 09 | BP | Cars & Mobility | 2.10× | ||
| 10 | Monday Night Football | Sports | 2.05× | ||
| 11 | Anime convention | Literature | 1.94× | ||
| 12 | Mixed martial arts | Sports | 1.79× | ||
| 13 | NBA playoffs | Sports | 1.74× | ||
| 14 | CBS Sports | Movies & TV | 1.70× | ||
| 15 | NFL | Sports | 1.68× | ||
| 16 | Fandom | Literature | 1.67× | ||
| 17 | NBA Finals | Sports | 1.57× | ||
| 18 | Super Bowl | Sports | 1.56× | ||
| 19 | ESPN | Movies & TV | 1.55× | ||
| 20 | Golden State Warriors | Sports | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.29× | |
| Career Orientation | POWER | 1.15× | |
| Convenience Orientation | PREMIUM | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.84× | |
| Creativity | OPEN | 0.85× | |
| Design Affinity | PREMIUM | 0.90× |
Brock Bowers has an estimated audience of 2,323,484 people in United States, concentrated in California and Texas.
37.6% of Brock Bowers fans are female, 62.4% are male, with an average age of 36.4 years.
Brock Bowers fans show strongest brand affinity for NFL (1.68×), Aaron Rodgers (2.61×), and Mixed martial arts (1.79×) over the country average.
Brock Bowers fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Brock Bowers itself, the audience over-indexes on Aaron Rodgers (2.61×), Mixed martial arts (1.79×), ESPN (1.55×), and Russell Wilson (3.73×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Brock Bowers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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