Buckwild Audience in United States
Buckwild has an estimated audience of 579,740 people in United States. 31.6% are female, 68.4% are male, average age 35.5. Top regions: Texas, California, Florida. Top brand affinities: WESH, ABC 7 Chicago, WFTV, Sinaloa, nbc chicago.
The average Buckwild fan in United States is 35.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include WESH, ABC 7 Chicago, WFTV, with strongest over-indexing on WESH (3.41× the country average). Demographically, the Buckwild audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Extroversion, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Reality
Demographics of Buckwild fans
| Metric | Value |
|---|---|
| Female | 31.6% |
| Male | 68.4% |
| Average age | 35.5 |
| Estimated audience size | 579,740 |
Audience persona
The typical Buckwild fan in United States is more male, around 35.5 years old, with strong Extroversion tendencies and a notable affinity for WESH.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 434,806 | 10.04× |
| California | 32,458 | 0.51× |
| Florida | 21,351 | 0.54× |
| Pennsylvania | 18,852 | 0.97× |
| New York | 18,577 | 0.57× |
| Ohio | 18,168 | 1.02× |
| North Carolina | 16,127 | 0.92× |
| Illinois | 14,034 | 0.73× |
| Georgia | 13,714 | 0.77× |
| Michigan | 12,188 | 0.8× |
| West Virginia | 11,820 | 4.38× |
| Virginia | 11,562 | 0.82× |
| Tennessee | 11,264 | 0.97× |
| Kentucky | 9,609 | 1.32× |
| Indiana | 8,922 | 0.84× |
| Oklahoma | 8,056 | 1.25× |
| South Carolina | 8,028 | 0.92× |
| New Jersey | 7,811 | 0.53× |
| Arizona | 7,724 | 0.65× |
| Louisiana | 7,633 | 1.02× |
| Missouri | 7,600 | 0.81× |
| Massachusetts | 6,931 | 0.61× |
| Maryland | 6,655 | 0.67× |
| Washington | 6,647 | 0.57× |
| Minnesota | 6,491 | 0.78× |
| Alabama | 6,481 | 0.8× |
| Wisconsin | 6,164 | 0.71× |
| Colorado | 5,306 | 0.58× |
| Arkansas | 4,774 | 1× |
| Oregon | 4,422 | 0.67× |
| Mississippi | 4,259 | 0.89× |
| Iowa | 4,151 | 0.87× |
| Kansas | 4,147 | 0.91× |
| Connecticut | 3,552 | 0.61× |
| Utah | 2,782 | 0.54× |
| Idaho | 2,773 | 0.95× |
| Nevada | 2,727 | 0.49× |
| Nebraska | 2,117 | 0.73× |
| New Mexico | 1,954 | 0.67× |
| New Hampshire | 1,783 | 0.78× |
| Maine | 1,420 | 0.68× |
| Hawaii | 1,002 | 0.4× |
| Montana | 988 | 0.61× |
| South Dakota | 975 | 0.73× |
| Alaska | 945 | 0.76× |
| Rhode Island | 904 | 0.49× |
| Delaware | 887 | 0.55× |
| North Dakota | 882 | 0.74× |
| Washington, District of Columbia | 877 | 0.5× |
| Vermont | 720 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| WESH | 3.41× | Movies & TV |
| ABC 7 Chicago | 2.97× | Movies & TV |
| WFTV | 2.72× | Movies & TV |
| Sinaloa | 1.62× | Travel & Leisure |
| nbc chicago | 2.29× | Movies & TV |
| WSVN | 2.48× | Movies & TV |
| WESH 2 News | 1.5× | Movies & TV |
| Jabberwocky (band) | 2.35× | Music & Radio |
| Enfamil | 1.53× | Kids & Family |
| Better Off Dead (film) | 2.47× | Movies & TV |
| Mike Conley, Jr. | 1.74× | Sports |
| Grover Cleveland | 1.59× | Politics & Society |
| Laguna (province) | 1.69× | |
| ABC TV | 1.71× | Movies & TV |
| Ural Mountains | 2× | Travel & Leisure |
| Prozis | 1.68× | Shopping |
| Darlene Love | 1.56× | Movies & TV |
| Roy Wood, Jr. | 1.62× | Movies & TV |
| Caesarea | 2.3× | Travel & Leisure |
| Junior Chamber International | 2.51× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.56 |
| Individualism | JOY | 1.26 |
| Tradition | CONSERVATISM | 1.17 |
| Need for Security | CONSERVATISM | 1.16 |
| Career Orientation | POWER | 1.12 |
| DIY Mentality | THRILL | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 91.1% |
| Canada | 2.8% |
| United Kingdom | 1.8% |
See Buckwild audiences in other countries
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Frequently asked questions
How many fans does Buckwild have in United States?
Buckwild has an estimated audience of 579,740 people in United States, concentrated in Texas and California.
What is the gender split and age of Buckwild fans?
31.6% of Buckwild fans are female, 68.4% are male, with an average age of 35.5 years.
Which brands do Buckwild fans like most?
Buckwild fans show strongest brand affinity for WESH (3.41×), ABC 7 Chicago (2.97×), and WFTV (2.72×) over the country average.
Where do Buckwild fans live in United States?
Buckwild fans in United States are most concentrated in Texas (reach 434,806), California (reach 32,458), and Florida (reach 21,351). These three regions account for the largest share of the active audience.
What other brands do Buckwild fans also like?
Beyond Buckwild itself, the audience over-indexes on ABC 7 Chicago (2.97×), WFTV (2.72×), Sinaloa (1.62×), and nbc chicago (2.29×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Buckwild. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.