Business analysis Audience in United States

Business analysis has an estimated audience of 1,452,007 people in United States. 45.5% are female, 54.5% are male, average age 34.7. Top regions: California, Texas, New York. Top brand affinities: El Paso County, Colorado, Elizabeth David, Product design, Mangaka, Historic site.
The average Business analysis fan in United States is 34.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include El Paso County, Colorado, Elizabeth David, Product design, with strongest over-indexing on El Paso County, Colorado (39.63× the country average). Demographically, the Business analysis audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Business analysis fans
| Metric | Value |
|---|---|
| Female | 45.5% |
| Male | 54.5% |
| Average age | 34.7 |
| Estimated audience size | 1,452,007 |
Audience persona
The typical Business analysis fan in United States is balanced, around 34.7 years old, with strong Need for Security tendencies and a notable affinity for El Paso County, Colorado.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 182,059 | 1.14× |
| Texas | 137,535 | 1.1× |
| New York | 124,729 | 1.54× |
| Florida | 89,338 | 0.91× |
| Georgia | 57,290 | 1.28× |
| Illinois | 48,751 | 1.01× |
| Virginia | 44,124 | 1.25× |
| North Carolina | 43,020 | 0.98× |
| New Jersey | 42,360 | 1.15× |
| Massachusetts | 41,685 | 1.46× |
| Pennsylvania | 41,431 | 0.85× |
| Ohio | 34,911 | 0.78× |
| Maryland | 33,827 | 1.35× |
| Washington | 29,841 | 1.02× |
| Michigan | 28,435 | 0.75× |
| Arizona | 26,103 | 0.88× |
| Indiana | 20,991 | 0.79× |
| Tennessee | 20,814 | 0.71× |
| Missouri | 20,329 | 0.87× |
| Minnesota | 19,655 | 0.94× |
| Colorado | 19,613 | 0.86× |
| South Carolina | 17,147 | 0.78× |
| Wisconsin | 16,892 | 0.77× |
| Oregon | 15,747 | 0.95× |
| Utah | 14,561 | 1.12× |
| Louisiana | 13,483 | 0.72× |
| Connecticut | 13,447 | 0.92× |
| Alabama | 13,016 | 0.64× |
| Kentucky | 10,085 | 0.55× |
| Kansas | 9,422 | 0.82× |
| Oklahoma | 8,783 | 0.54× |
| Iowa | 8,132 | 0.68× |
| Arkansas | 7,983 | 0.67× |
| Mississippi | 7,863 | 0.66× |
| Nevada | 7,419 | 0.53× |
| Washington, District of Columbia | 6,679 | 1.53× |
| Hawaii | 6,135 | 0.98× |
| Nebraska | 5,612 | 0.77× |
| West Virginia | 5,564 | 0.82× |
| Alaska | 5,552 | 1.79× |
| Idaho | 5,138 | 0.71× |
| Montana | 4,840 | 1.2× |
| New Mexico | 4,838 | 0.66× |
| Rhode Island | 4,796 | 1.04× |
| South Dakota | 4,778 | 1.42× |
| North Dakota | 4,652 | 1.56× |
| New Hampshire | 4,585 | 0.8× |
| Wyoming | 4,501 | 2.09× |
| Maine | 4,424 | 0.85× |
| Vermont | 4,354 | 1.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| El Paso County, Colorado | 39.63× | Travel & Leisure |
| Elizabeth David | 185.22× | Literature |
| Product design | 4.79× | Business & Career |
| Mangaka | 9.9× | Literature |
| Historic site | 7.9× | Arts & Culture |
| Stamp collecting | 8.74× | Home & Garden |
| UK garage | 9.93× | Music & Radio |
| Tipsy Elves | 16.81× | Shopping |
| Vocal harmony | 6.74× | Music & Radio |
| Pro-Ject | 5.36× | Music & Radio |
| Isometric exercise | 9.87× | Sports |
| Cadillac Ranch | 12.99× | Cars & Mobility |
| Grinch | 3.75× | Movies & TV |
| Jesse Plemons | 3.21× | Movies & TV |
| Natural rubber | 1.81× | Cars & Mobility |
| Governor of Michigan | 6.44× | Politics & Society |
| Fairy godmother | 6.31× | Literature |
| Embroidery Library | 13.07× | Home & Garden |
| Goop | 4.46× | Internet & Social Media |
| Mathcore | 6.6× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 5.53 |
| Career Orientation | POWER | 2.27 |
| Early Adopter Mentality | POWER | 1.93 |
| Risk Appetite | THRILL | 1.63 |
| Convenience Orientation | PREMIUM | 1.55 |
| Social Media Usage | JOY | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.4% |
| India | 13.7% |
| Brazil | 4.2% |
See Business analysis audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Business analysis have in United States?
Business analysis has an estimated audience of 1,452,007 people in United States, concentrated in California and Texas.
What is the gender split and age of Business analysis fans?
45.5% of Business analysis fans are female, 54.5% are male, with an average age of 34.7 years.
Which brands do Business analysis fans like most?
Business analysis fans show strongest brand affinity for El Paso County, Colorado (39.63×), Elizabeth David (185.22×), and Product design (4.79×) over the country average.
Where do Business analysis fans live in United States?
Business analysis fans in United States are most concentrated in California (reach 182,059), Texas (reach 137,535), and New York (reach 124,729). These three regions account for the largest share of the active audience.
What other brands do Business analysis fans also like?
Beyond Business analysis itself, the audience over-indexes on Elizabeth David (185.22×), Product design (4.79×), Mangaka (9.9×), and Historic site (7.9×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Business analysis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.