Cairn Terrier Audience in United States

Cairn Terrier logo

Cairn Terrier has an estimated audience of 357,242 people in United States. 77.7% are female, 22.3% are male, average age 39.8. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Mathcore, Google Home, Staycation, edureka.

The average Cairn Terrier fan in United States is 39.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Mathcore, Google Home, with strongest over-indexing on Dog breed (2.98× the country average). Demographically, the Cairn Terrier audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Pet Ownership, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic · Subtype: Dog breed

Demographics of Cairn Terrier fans

Demographic split for Cairn Terrier audience in United States
MetricValue
Female77.7%
Male22.3%
Average age39.8
Estimated audience size357,242

Audience persona

The typical Cairn Terrier fan in United States is more female, around 39.8 years old, with strong Pet Ownership tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Cairn Terrier in United States
RegionReachAffinity
California43,7141.11×
Texas32,0981.05×
Florida22,7040.94×
New York16,7550.84×
North Carolina10,8141.01×
Pennsylvania10,5750.88×
Arizona10,1821.4×
Illinois9,9740.84×
Ohio9,6930.88×
Georgia9,5000.86×
Washington9,0741.27×
Virginia8,9771.03×
Michigan8,8220.94×
Tennessee7,5571.05×
Colorado7,5541.34×
Massachusetts7,2211.03×
New Jersey6,9050.76×
Missouri6,3721.11×
Indiana5,9810.92×
Oregon5,5391.35×
Maryland5,1080.83×
Alabama4,8890.98×
Wisconsin4,6620.87×
Minnesota4,6550.91×
South Carolina4,6040.86×
Oklahoma4,5191.14×
Kentucky4,3360.97×
Louisiana3,8580.84×
Nevada3,6601.06×
Connecticut3,5811×
Kansas3,2291.15×
Utah3,1510.98×
Arkansas2,8990.98×
Iowa2,6520.9×
Idaho2,3581.32×
New Mexico2,1711.21×
Nebraska2,1101.18×
Mississippi2,0740.7×
Maine1,7791.39×
West Virginia1,6400.99×
New Hampshire1,5531.1×
Montana1,2261.24×
Rhode Island1,0960.96×
Hawaii1,0310.67×
Washington, District of Columbia9030.84×
Delaware7690.78×
South Dakota7440.9×
Alaska6930.91×
Vermont6441.03×
Wyoming5321.01×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cairn Terrier audience
BrandAffinityCategory
Dog breed2.98×Pets & Animals
Mathcore17.5×Music & Radio
Google Home11.66×Technology & Electronics
Staycation4.89×Home & Garden
edureka42.58×Business & Career
Product design2.19×Business & Career
Certified diabetes educator14.34×Business & Career
The Historian16.48×Literature
Collectable1.63×Kids & Family
Natural rubber2.09×Cars & Mobility
Elsword14.74×Games
JDSU2.57×Business & Career
Home equity1.62×Home & Garden
Eurail16.57×Cars & Mobility
Home staging3.39×Home & Garden
Parral, Chihuahua8.87×Travel & Leisure
Nebraska Cornhuskers football2.02×Sports
David Yurman1.61×Fashion & Accessoires
Jesse Plemons1.79×Movies & TV
UK garage2.78×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cairn Terrier audience
TraitClusterScore
Pet OwnershipJOY2.14
Design AffinityPREMIUM1.77
Luxury OrientationPREMIUM1.66
Risk AppetiteTHRILL1.64
Early Adopter MentalityPOWER1.24
CreativityOPEN1.18

Worldwide distribution

Worldwide audience distribution share by country for Cairn Terrier
CountryShare
United States37.3%
Canada9.7%
Japan7.5%

See Cairn Terrier audiences in other countries

More Dog breed audiences in United States

Frequently asked questions

How many fans does Cairn Terrier have in United States?

Cairn Terrier has an estimated audience of 357,242 people in United States, concentrated in California and Texas.

What is the gender split and age of Cairn Terrier fans?

77.7% of Cairn Terrier fans are female, 22.3% are male, with an average age of 39.8 years.

Which brands do Cairn Terrier fans like most?

Cairn Terrier fans show strongest brand affinity for Dog breed (2.98×), Mathcore (17.5×), and Google Home (11.66×) over the country average.

Where do Cairn Terrier fans live in United States?

Cairn Terrier fans in United States are most concentrated in California (reach 43,714), Texas (reach 32,098), and Florida (reach 22,704). These three regions account for the largest share of the active audience.

What other brands do Cairn Terrier fans also like?

Beyond Cairn Terrier itself, the audience over-indexes on Mathcore (17.5×), Google Home (11.66×), Staycation (4.89×), and edureka (42.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cairn Terrier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.