A data profile of the people who buy, follow and care about Call of Duty: Advanced Warfare in United States — modelled from more than twelve digital signal sources. Call of Duty: Advanced Warfare has an estimated audience of 2,249,596 people in United States.
The average Call of Duty: Advanced Warfare fan in United States is 27.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Call of Duty: Modern Warfare 2, 28 Days Later, Battlefield 4, with strongest over-indexing on Call of Duty: Modern Warfare 2 (49.74× the country average).
Demographically, the Call of Duty: Advanced Warfare audience skews more male with an average age of 27.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Call of Duty: Advanced Warfare fan in United States is more male, around 27.3 years old, with strong Patriotism tendencies and a notable affinity for Call of Duty: Modern Warfare 2.
The key figures that characterise the Call of Duty: Advanced Warfare profile in United States.
20.3% are female, 79.7% are male, average age 27.3.
| Metric | Value |
|---|---|
| Female | 20.3% |
| Male | 79.7% |
| Average age | 27.3 |
| Estimated audience size | 2,249,596 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 55% | |
| 20-29 | 22% | |
| 30-39 | 11% | |
| 40-49 | 7% | |
| 50+ | 4% |
of the worldwide Call of Duty: Advanced Warfare audience comes from United States.
| Country | Share |
|---|---|
| United States | 43.7% |
| Brazil | 13.0% |
| United Kingdom | 7.2% |
Where the Call of Duty: Advanced Warfare audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Oklahoma | ~30K | 1.30× | |
| 02 | Texas | ~200K | 1.24× | |
| 03 | Arkansas | ~20K | 1.24× | |
| 04 | West Virginia | ~10K | 1.20× | |
| 05 | Kentucky | ~30K | 1.16× | |
| 06 | Arizona | ~50K | 1.15× | |
| 07 | New Mexico | ~10K | 1.13× | |
| 08 | Missouri | ~40K | 1.12× | |
| 09 | Indiana | ~50K | 1.11× | |
| 10 | Mississippi | ~20K | 1.11× | |
| 11 | Alaska | ~5K | 1.10× | |
| 12 | Idaho | ~10K | 1.09× | |
| 13 | Kansas | ~20K | 1.07× | |
| 14 | Tennessee | ~50K | 1.04× | |
| 15 | Alabama | ~30K | 1.04× | |
| 16 | South Dakota | ~5K | 1.04× | |
| 17 | Ohio | ~70K | 1.03× | |
| 18 | North Carolina | ~70K | 1.03× | |
| 19 | Montana | ~6K | 1.03× | |
| 20 | California | ~300K | 1.02× | |
| 21 | Michigan | ~60K | 1.01× | |
| 22 | Washington | ~50K | 1.01× | |
| 23 | Louisiana | ~30K | 1.01× | |
| 24 | Oregon | ~30K | 1.01× | |
| 25 | Nevada | ~20K | 1.01× | |
| 26 | Iowa | ~20K | 1.01× | |
| 27 | Utah | ~20K | 1.00× | |
| 28 | Nebraska | ~10K | 1.00× | |
| 29 | North Dakota | ~5K | 1.00× | |
| 30 | South Carolina | ~30K | 0.99× | |
| 31 | Virginia | ~50K | 0.98× | |
| 32 | Pennsylvania | ~70K | 0.96× | |
| 33 | Wisconsin | ~30K | 0.96× | |
| 34 | Illinois | ~70K | 0.95× | |
| 35 | Georgia | ~70K | 0.95× | |
| 36 | Hawaii | ~9K | 0.94× | |
| 37 | New Hampshire | ~8K | 0.94× | |
| 38 | Maine | ~8K | 0.93× | |
| 39 | Vermont | ~4K | 0.93× | |
| 40 | Delaware | ~6K | 0.92× | |
| 41 | Rhode Island | ~7K | 0.91× | |
| 42 | Minnesota | ~30K | 0.90× | |
| 43 | Colorado | ~30K | 0.89× | |
| 44 | Maryland | ~30K | 0.87× | |
| 45 | Florida | ~100K | 0.85× | |
| 46 | Connecticut | ~20K | 0.85× | |
| 47 | Washington, District of Columbia | ~6K | 0.83× | |
| 48 | New Jersey | ~50K | 0.82× | |
| 49 | New York | ~100K | 0.80× | |
| 50 | Massachusetts | ~40K | 0.80× |
The strongest cross-interests of the Call of Duty: Advanced Warfare audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Battlefield 4 | Games | 67.48× | ||
| 02 | Call of Duty: Modern Warfare 2 | Games | 49.74× | ||
| 03 | 28 Days Later | Movies & TV | 33.22× | ||
| 04 | World of Tanks | Games | 33.15× | ||
| 05 | Electronic Arts | Games | 30.20× | ||
| 06 | Need for Speed | Games | 25.09× | ||
| 07 | Cyberpunk 2077 | Games | 20.84× | ||
| 08 | Pokémon Trading Card Game | Games | 16.69× | ||
| 09 | Rick and Morty | Movies & TV | 11.59× | ||
| 10 | Collectible card game | Games | 10.94× | ||
| 11 | Disneyland Paris | Travel & Leisure | 10.51× | ||
| 12 | Action role-playing game | Games | 10.36× | ||
| 13 | Tokyo | Travel & Leisure | 9.72× | ||
| 14 | Motorcycle helmet | Cars & Mobility | 8.83× | ||
| 15 | Action-adventure game | Games | 7.88× | ||
| 16 | Call of Duty | Games | 7.00× | ||
| 17 | Anime and manga fandom | Literature | 5.63× | ||
| 18 | Manga | Literature | 5.50× | ||
| 19 | Mobile game | Games | 4.65× | ||
| 20 | Video games | Games | 3.23× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.51× | |
| Early Adopter Mentality | POWER | 1.70× | |
| Tradition | CONSERVATISM | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.53× | |
| DIY Mentality | THRILL | 0.55× | |
| Design Affinity | PREMIUM | 0.58× |
Call of Duty: Advanced Warfare has an estimated audience of 2,249,596 people in United States, concentrated in California and Texas.
20.3% of Call of Duty: Advanced Warfare fans are female, 79.7% are male, with an average age of 27.3 years.
Call of Duty: Advanced Warfare fans show strongest brand affinity for Call of Duty: Modern Warfare 2 (49.74×), 28 Days Later (33.22×), and Battlefield 4 (67.48×) over the country average.
Call of Duty: Advanced Warfare fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Call of Duty: Advanced Warfare itself, the audience over-indexes on 28 Days Later (33.22×), Battlefield 4 (67.48×), Rick and Morty (11.59×), and Electronic Arts (30.2×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Call of Duty: Advanced Warfare. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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