A data profile of the people who buy, follow and care about Calvin Klein (fashion designer) in United States — modelled from more than twelve digital signal sources. Calvin Klein (fashion designer) has an estimated audience of 739,425 people in United States.
The average Calvin Klein (fashion designer) fan in United States is 36.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include ECCO, International education, Acne Studios, with strongest over-indexing on ECCO (32.56× the country average).
Demographically, the Calvin Klein (fashion designer) audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Travelling, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Calvin Klein (fashion designer) fan in United States is balanced, around 36.2 years old, with strong Travelling tendencies and a notable affinity for ECCO.
The key figures that characterise the Calvin Klein (fashion designer) profile in United States.
53.0% are female, 47.0% are male, average age 36.2.
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 36.2 |
| Estimated audience size | 739,425 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 24% | |
| 30-39 | 20% | |
| 40-49 | 18% | |
| 50+ | 14% |
Where the Calvin Klein (fashion designer) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New York | ~80K | 1.90× | |
| 02 | New Jersey | ~30K | 1.77× | |
| 03 | California | ~100K | 1.61× | |
| 04 | Massachusetts | ~20K | 1.41× | |
| 05 | Florida | ~70K | 1.39× | |
| 06 | Nevada | ~9K | 1.33× | |
| 07 | Arizona | ~20K | 1.29× | |
| 08 | Connecticut | ~9K | 1.28× | |
| 09 | Washington, District of Columbia | ~3K | 1.27× | |
| 10 | Illinois | ~30K | 1.24× | |
| 11 | Delaware | ~2K | 1.23× | |
| 12 | Maryland | ~10K | 1.19× | |
| 13 | Hawaii | ~3K | 1.14× | |
| 14 | Texas | ~70K | 1.13× | |
| 15 | Virginia | ~20K | 1.11× | |
| 16 | Pennsylvania | ~30K | 1.07× | |
| 17 | Washington | ~20K | 1.07× | |
| 18 | Rhode Island | ~2K | 1.07× | |
| 19 | Colorado | ~10K | 1.01× | |
| 20 | Oregon | ~8K | 0.99× | |
| 21 | New Hampshire | ~3K | 0.99× | |
| 22 | Alaska | ~1K | 0.98× | |
| 23 | Georgia | ~20K | 0.95× | |
| 24 | Michigan | ~20K | 0.95× | |
| 25 | Maine | ~2K | 0.94× | |
| 26 | Minnesota | ~9K | 0.93× | |
| 27 | Utah | ~6K | 0.92× | |
| 28 | Wisconsin | ~10K | 0.90× | |
| 29 | Indiana | ~10K | 0.89× | |
| 30 | Kentucky | ~7K | 0.85× | |
| 31 | Ohio | ~20K | 0.84× | |
| 32 | North Carolina | ~20K | 0.84× | |
| 33 | New Mexico | ~3K | 0.84× | |
| 34 | Tennessee | ~10K | 0.83× | |
| 35 | Missouri | ~9K | 0.83× | |
| 36 | Vermont | ~1K | 0.83× | |
| 37 | South Carolina | ~9K | 0.81× | |
| 38 | North Dakota | ~1K | 0.81× | |
| 39 | Alabama | ~8K | 0.80× | |
| 40 | Iowa | ~5K | 0.80× | |
| 41 | Nebraska | ~3K | 0.80× | |
| 42 | Kansas | ~4K | 0.78× | |
| 43 | Louisiana | ~7K | 0.77× | |
| 44 | South Dakota | ~1K | 0.76× | |
| 45 | Arkansas | ~4K | 0.75× | |
| 46 | Oklahoma | ~6K | 0.74× | |
| 47 | Mississippi | ~4K | 0.74× | |
| 48 | West Virginia | ~2K | 0.72× | |
| 49 | Idaho | ~2K | 0.70× | |
| 50 | Montana | ~1K | 0.67× |
The strongest cross-interests of the Calvin Klein (fashion designer) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | ECCO | Fashion & Accessoires | 32.56× | ||
| 02 | Soho House (club) | Business & Career | 20.00× | ||
| 03 | Boxer shorts | Fashion & Accessoires | 16.48× | ||
| 04 | International education | Business & Career | 14.11× | ||
| 05 | Scott Eastwood | Movies & TV | 13.54× | ||
| 06 | Cath Kidston | Fashion & Accessoires | 12.73× | ||
| 07 | Acne Studios | Fashion & Accessoires | 12.40× | ||
| 08 | Smart Communications | Technology & Electronics | 10.18× | ||
| 09 | Fossil | Fashion & Accessoires | 9.18× | ||
| 10 | Kate Spade | Fashion & Accessoires | 6.12× | ||
| 11 | Ralph Lauren | Fashion & Accessoires | 5.80× | ||
| 12 | FC Bayern Munich | Sports | 5.41× | ||
| 13 | Pandora | Fashion & Accessoires | 5.21× | ||
| 14 | 7-Eleven | Shopping | 3.45× | ||
| 15 | Sunglasses | Fashion & Accessoires | 2.76× | ||
| 16 | Cruises | Travel & Leisure | 2.65× | ||
| 17 | Nordstrom rack | Fashion & Accessoires | 2.28× | ||
| 18 | Leather | Fashion & Accessoires | 2.22× | ||
| 19 | Fragrances | Beauty & Wellness | 1.99× | ||
| 20 | Shoes | Fashion & Accessoires | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.86× | |
| Price Sensitivity | PREMIUM | 1.83× | |
| Indulgence | JOY | 1.82× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.84× | |
| Tradition | CONSERVATISM | 0.94× | |
| Individualism | JOY | 0.96× |
Calvin Klein (fashion designer) has an estimated audience of 739,425 people in United States, concentrated in California and New York.
53.0% of Calvin Klein (fashion designer) fans are female, 47.0% are male, with an average age of 36.2 years.
Calvin Klein (fashion designer) fans show strongest brand affinity for ECCO (32.56×), International education (14.11×), and Acne Studios (12.4×) over the country average.
Calvin Klein (fashion designer) fans in United States are most concentrated in California (reach ~100K), New York (reach ~80K), and Texas (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Calvin Klein (fashion designer) itself, the audience over-indexes on International education (14.11×), Acne Studios (12.4×), Scott Eastwood (13.54×), and Ralph Lauren (5.8×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Calvin Klein (fashion designer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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