Rascasse Audience Intelligence

Cat health Audience in United States

A data profile of the people who buy, follow and care about Cat health in United States — modelled from more than twelve digital signal sources. Cat health has an estimated audience of 653,824 people in United States.

#10318among Topic in United States#467in Pets & Animals

The average Cat health fan in United States is 40.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Dog agility, Pet sitting, Digital health, with strongest over-indexing on Dog agility (41.13× the country average).

Demographically, the Cat health audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Career Orientation, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Cat health fan in United States is more female, around 40.6 years old, with strong Career Orientation tendencies and a notable affinity for Dog agility.

Category: Pets & Animals · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Cat health profile in United States.

Audience size
654K
in United States
Gender
66.2%♀
33.8% male
Age
40.6
average years
Country rank
#31151
Topic in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Cat health fans

66.2% are female, 33.8% are male, average age 40.6.

Fig. 02

Gender split

66.2%
Female
33.8%
Male
Demographic split for Cat health audience in United States
MetricValue
Female66.2%
Male33.8%
Average age40.6
Estimated audience size653,824
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Cat health audience in United States
Age bracketShare%
16-1925%
20-2912%
30-3913%
40-4921%
50+29%
Fig. 04

Worldwide distribution

37.8%

of the worldwide Cat health audience comes from United States.

Worldwide audience distribution share by country for Cat health
CountryShare
United States37.8%
United Kingdom7.0%
Canada6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Cat health audience in United States is strongest.

Fig. 05

Top regions by affinity

Cat health fans by region: top regions in United States
#RegionReachAffinity×
01North Dakota~2K1.37×
02Alaska~2K1.33×
03Vermont~1K1.30×
04South Dakota~2K1.22×
05Delaware~2K1.14×
06Montana~2K1.12×
07West Virginia~3K1.11×
08Maine~3K1.09×
09Rhode Island~2K1.09×
10Hawaii~3K1.08×
11Idaho~4K1.07×
12New Hampshire~3K1.05×
13New Mexico~3K1.04×
14Nebraska~3K1.03×
15Washington, District of Columbia~2K1.03×
16Arkansas~5K1.01×
17Mississippi~5K1.00×
18Kansas~5K1.00×
19Kentucky~8K0.97×
20Iowa~5K0.97×
21Oklahoma~7K0.95×
22Louisiana~8K0.94×
23Nevada~6K0.94×
24Utah~5K0.94×
25Connecticut~6K0.93×
26Missouri~10K0.92×
27Oregon~7K0.92×
28Alabama~8K0.91×
29South Carolina~9K0.90×
30Wisconsin~9K0.90×
31Tennessee~10K0.88×
32Indiana~10K0.88×
33Colorado~9K0.88×
34Minnesota~8K0.88×
35Maryland~10K0.87×
36Arizona~10K0.85×
37Washington~10K0.85×
38Massachusetts~10K0.85×
39Michigan~10K0.83×
40Virginia~10K0.83×
41New Jersey~10K0.82×
42Ohio~20K0.81×
43Georgia~20K0.81×
44North Carolina~20K0.81×
45Pennsylvania~20K0.80×
46Illinois~20K0.79×
47New York~30K0.73×
48Florida~30K0.70×
49Texas~40K0.66×
50California~50K0.64×
Fig. 06

Affinity by region

Affinity by region — Cat health, United States
0.64×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Cat health audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Cat health audience
#·InterestCategoryAffinity×
01Dog agilityPets & Animals41.13×
02Digital healthHealth29.02×
03ChaumetFashion & Accessoires20.00×
04BuccellatiFashion & Accessoires20.00×
05Pet sittingPets & Animals11.28×
06TAG HeuerFashion & Accessoires6.54×
07OmegaFashion & Accessoires6.19×
08Dog trainingPets & Animals5.70×
09Animal testingPolitics & Society5.66×
10Veterinary medicineBusiness & Career3.74×
11Non-alcoholic beverageFood & Beverages3.55×
12Charitable organizationPolitics & Society3.15×
13PetcoShopping3.10×
14Microwave ovenHome & Garden3.06×
15PharmacyBusiness & Career2.35×
16Pet foodPets & Animals2.22×
17Nonprofit organizationPolitics & Society2.17×
18EnergyHome & Garden1.96×
19CNNMovies & TV1.63×
20DogsPets & Animals1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Cat health audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Cat health audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.15×
Pet OwnershipJOY2.04×
Community OrientationOPEN1.90×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Cat health audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.88×
Social Media UsageJOY0.98×
Need for SecurityCONSERVATISM1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Cat health have in United States?

Cat health has an estimated audience of 653,824 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Cat health fans?

66.2% of Cat health fans are female, 33.8% are male, with an average age of 40.6 years.

03

Which brands do Cat health fans like most?

Cat health fans show strongest brand affinity for Dog agility (41.13×), Pet sitting (11.28×), and Digital health (29.02×) over the country average.

04

Where do Cat health fans live in United States?

Cat health fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Cat health fans also like?

Beyond Cat health itself, the audience over-indexes on Pet sitting (11.28×), Digital health (29.02×), Veterinary medicine (3.74×), and Animal testing (5.66×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Pets & Animals audiences in United States

See Cat health audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Cat health. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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