Cebuano language Audience in United States

Cebuano language has an estimated audience of 861,394 people in United States. 53.4% are female, 46.6% are male, average age 40.9. Top brand affinities: Cebu Pacific, Group buying, Hanoi, Kia Sportage, Kuala Lumpur.

Top brand affinities include Cebu Pacific, Group buying, Hanoi, with strongest over-indexing on Cebu Pacific (72.83× the country average). Demographically, the Cebuano language audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Travelling, Sports Activity.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Cebuano language fans

Demographic split for Cebuano language audience in United States
MetricValue
Female53.4%
Male46.6%
Average age40.9
Estimated audience size861,394

Audience persona

The typical Cebuano language fan in United States is balanced, around 40.9 years old, with strong Travelling tendencies and a notable affinity for Cebu Pacific.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cebuano language audience
BrandAffinityCategory
Cebu Pacific72.83×Travel & Leisure
Group buying20×Shopping
Hanoi25.21×Travel & Leisure
Kia Sportage20×Cars & Mobility
Kuala Lumpur20.21×Travel & Leisure
Google Flights4.99×Travel & Leisure
Jennifer Love Hewitt10.14×Movies & TV
International education13.66×Business & Career
Smart Communications17.56×Technology & Electronics
Malaysia Airlines20×Travel & Leisure
Helena Bonham Carter12.36×Movies & TV
Anne Curtis40.46×Movies & TV
Cathay Pacific14.86×Travel & Leisure
Planet Fitness2.54×Sports
Toyota Supra9.37×Cars & Mobility
MSN2.44×News
AirAsia21.13×Travel & Leisure
FlightAware6.3×Travel & Leisure
Star Cinema31.06×Movies & TV
Diaper bag3.93×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cebuano language audience
TraitClusterScore
TravellingTHRILL4.06
Sports ActivityPOWER1.71
Community OrientationOPEN1.46
LGBTQ+ IdentityOPEN1.45
ExtroversionTHRILL1.43
Risk AppetiteTHRILL1.38

Worldwide distribution

Worldwide audience distribution share by country for Cebuano language
CountryShare
Philippines30.0%
Malaysia11.3%
United States10.8%

See Cebuano language audiences in other countries

More Language audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Cebuano language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.