Certified Financial Planner Audience in United States

Certified Financial Planner has an estimated audience of 1,356,438 people in United States. 46.5% are female, 53.5% are male, average age 47.5. Top regions: Texas, California, Florida. Top brand affinities: Wells Fargo, PSV Eindhoven, Financial adviser, Retirement planning, Chase (bank).

The average Certified Financial Planner fan in United States is 47.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Wells Fargo, PSV Eindhoven, Financial adviser, with strongest over-indexing on Wells Fargo (5.28× the country average). Demographically, the Certified Financial Planner audience skews balanced with an average age of 47.5, and over-indexes on personality traits such as Career Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Certified Financial Planner fans

Demographic split for Certified Financial Planner audience in United States
MetricValue
Female46.5%
Male53.5%
Average age47.5
Estimated audience size1,356,438

Audience persona

The typical Certified Financial Planner fan in United States is balanced, around 47.5 years old, with strong Career Orientation tendencies and a notable affinity for Wells Fargo.

Top regions in United States

Top regions ranked by reach for Certified Financial Planner in United States
RegionReachAffinity
Texas131,1591.12×
California85,0590.57×
Florida74,4910.81×
Georgia74,0381.77×
Ohio68,9271.65×
Tennessee56,1702.06×
Pennsylvania54,5501.19×
North Carolina43,7191.07×
New York43,4680.57×
Illinois42,4040.94×
Indiana38,7501.56×
Michigan38,0271.07×
Alabama34,0121.79×
South Carolina32,6241.6×
Virginia29,2110.88×
Colorado22,4281.05×
Washington22,0900.81×
Missouri21,926
New Jersey21,6140.63×
Louisiana21,3241.22×
Kentucky20,5861.21×
Arizona19,4410.7×
Massachusetts19,0670.71×
Wisconsin18,2850.9×
Oklahoma17,0611.13×
Oregon17,0271.1×
Minnesota16,5110.85×
Maryland16,1000.69×
Mississippi14,3451.28×
Iowa14,3091.28×
Utah13,2841.09×
Arkansas11,6731.04×
Idaho11,5931.7×
Kansas10,2140.96×
Connecticut9,1530.67×
Nevada8,8310.67×
Nebraska8,8181.3×
West Virginia7,1261.13×
New Mexico5,1160.75×
Hawaii4,6970.81×
New Hampshire3,6640.69×
Montana3,4520.92×
Washington, District of Columbia3,0760.75×
Maine2,8610.59×
South Dakota2,5690.82×
Rhode Island2,4470.57×
Delaware2,3680.63×
North Dakota2,2130.79×
Wyoming1,7520.87×
Vermont1,5500.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Certified Financial Planner audience
BrandAffinityCategory
Wells Fargo5.28×Business & Career
PSV Eindhoven42.7×Sports
Financial adviser7.64×Business & Career
Retirement planning7.14×Business & Career
Chase (bank)3.82×Business & Career
LinkedIn2.58×Internet & Social Media
Crédit Agricole43.82×Business & Career
Roth IRA17.96×Business & Career
Bank of America2.54×Business & Career
Société Générale52.48×Business & Career
Planet Fitness2.07×Sports
Financial services2.25×Business & Career
MSN2.01×News
Retirement3.41×Business & Career
Wealth management4.34×Business & Career
Stock market3.55×Business & Career
Dentistry2.64×Business & Career
United States Postal Service1.96×Business & Career
Social Security Administration5.44×Business & Career
Life insurance2.65×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Certified Financial Planner audience
TraitClusterScore
Career OrientationPOWER2.29
Need for SecurityCONSERVATISM1.78
Quality AwarenessPREMIUM1.6
TravellingTHRILL1.49
Risk AppetiteTHRILL1.46
Family OrientationCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for Certified Financial Planner
CountryShare
United States47.5%
India12.7%
United Kingdom6.1%

See Certified Financial Planner audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Certified Financial Planner have in United States?

Certified Financial Planner has an estimated audience of 1,356,438 people in United States, concentrated in Texas and California.

What is the gender split and age of Certified Financial Planner fans?

46.5% of Certified Financial Planner fans are female, 53.5% are male, with an average age of 47.5 years.

Which brands do Certified Financial Planner fans like most?

Certified Financial Planner fans show strongest brand affinity for Wells Fargo (5.28×), PSV Eindhoven (42.7×), and Financial adviser (7.64×) over the country average.

Where do Certified Financial Planner fans live in United States?

Certified Financial Planner fans in United States are most concentrated in Texas (reach 131,159), California (reach 85,059), and Florida (reach 74,491). These three regions account for the largest share of the active audience.

What other brands do Certified Financial Planner fans also like?

Beyond Certified Financial Planner itself, the audience over-indexes on PSV Eindhoven (42.7×), Financial adviser (7.64×), Retirement planning (7.14×), and Chase (bank) (3.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Certified Financial Planner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.