A data profile of the people who buy, follow and care about Champions Tour in United States — modelled from more than twelve digital signal sources. Champions Tour has an estimated audience of 269,229 people in United States.
The average Champions Tour fan in United States is 47.0 years old, more male, and lives primarily in Florida.
The audience is concentrated in Florida, California, Texas.
Top brand affinities include Masters Tournament, Phil Mickelson, LPGA, with strongest over-indexing on Masters Tournament (13.01× the country average).
Demographically, the Champions Tour audience skews more male with an average age of 47.0, and over-indexes on personality traits such as Family Orientation, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Champions Tour fan in United States is more male, around 47.0 years old, with strong Family Orientation tendencies and a notable affinity for Masters Tournament.
The key figures that characterise the Champions Tour profile in United States.
15.1% are female, 84.9% are male, average age 47.0.
| Metric | Value |
|---|---|
| Female | 15.1% |
| Male | 84.9% |
| Average age | 47.0 |
| Estimated audience size | 269,229 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 13% | |
| 30-39 | 19% | |
| 40-49 | 26% | |
| 50+ | 38% |
of the worldwide Champions Tour audience comes from United States.
| Country | Share |
|---|---|
| United States | 55.9% |
| United Kingdom | 11.9% |
| Germany | 10.2% |
Where the Champions Tour audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Wisconsin | ~10K | 2.95× | |
| 02 | Iowa | ~5K | 2.45× | |
| 03 | South Carolina | ~9K | 2.26× | |
| 04 | South Dakota | ~1K | 1.65× | |
| 05 | Rhode Island | ~1K | 1.44× | |
| 06 | Arizona | ~8K | 1.43× | |
| 07 | Arkansas | ~3K | 1.31× | |
| 08 | Alabama | ~5K | 1.29× | |
| 09 | Nebraska | ~2K | 1.25× | |
| 10 | North Carolina | ~10K | 1.23× | |
| 11 | Florida | ~20K | 1.22× | |
| 12 | Hawaii | ~1K | 1.22× | |
| 13 | North Dakota | <1K | 1.19× | |
| 14 | Minnesota | ~4K | 1.16× | |
| 15 | Maine | ~1K | 1.16× | |
| 16 | Georgia | ~9K | 1.14× | |
| 17 | Michigan | ~7K | 1.08× | |
| 18 | Missouri | ~4K | 1.06× | |
| 19 | Kentucky | ~3K | 1.02× | |
| 20 | Vermont | <1K | 1.01× | |
| 21 | Connecticut | ~3K | 1.00× | |
| 22 | Montana | <1K | 0.99× | |
| 23 | Colorado | ~4K | 0.96× | |
| 24 | New Hampshire | <1K | 0.95× | |
| 25 | Oklahoma | ~3K | 0.93× | |
| 26 | Tennessee | ~5K | 0.92× | |
| 27 | Mississippi | ~2K | 0.92× | |
| 28 | West Virginia | ~1K | 0.92× | |
| 29 | Pennsylvania | ~8K | 0.91× | |
| 30 | Massachusetts | ~5K | 0.90× | |
| 31 | Ohio | ~7K | 0.88× | |
| 32 | Illinois | ~7K | 0.86× | |
| 33 | Idaho | ~1K | 0.84× | |
| 34 | Delaware | <1K | 0.84× | |
| 35 | Kansas | ~2K | 0.83× | |
| 36 | Alaska | <1K | 0.81× | |
| 37 | Oregon | ~2K | 0.79× | |
| 38 | Virginia | ~5K | 0.78× | |
| 39 | Indiana | ~4K | 0.76× | |
| 40 | Washington | ~4K | 0.75× | |
| 41 | Nevada | ~2K | 0.75× | |
| 42 | Utah | ~2K | 0.75× | |
| 43 | New Mexico | <1K | 0.74× | |
| 44 | Louisiana | ~2K | 0.73× | |
| 45 | New York | ~10K | 0.66× | |
| 46 | Washington, District of Columbia | <1K | 0.66× | |
| 47 | Maryland | ~3K | 0.63× | |
| 48 | California | ~20K | 0.60× | |
| 49 | Texas | ~10K | 0.56× | |
| 50 | New Jersey | ~4K | 0.55× |
The strongest cross-interests of the Champions Tour audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Arnold Palmer Invitational | Sports | 58.43× | ||
| 02 | Phil Mickelson | Sports | 35.64× | ||
| 03 | The Players Championship | Sports | 26.70× | ||
| 04 | Arnold Palmer | Sports | 23.69× | ||
| 05 | LPGA | Sports | 19.10× | ||
| 06 | Brooks Koepka | Sports | 17.06× | ||
| 07 | 24 (TV series) | Movies & TV | 16.67× | ||
| 08 | Justin Rose | Sports | 15.37× | ||
| 09 | Taron Egerton | Movies & TV | 13.14× | ||
| 10 | Masters Tournament | Sports | 13.01× | ||
| 11 | Ryder Cup | Sports | 12.52× | ||
| 12 | Bikram Yoga | Health | 12.48× | ||
| 13 | TopGolf | Sports | 10.96× | ||
| 14 | Washington Wizards | Sports | 8.93× | ||
| 15 | New Orleans Pelicans | Sports | 8.71× | ||
| 16 | Tiger Woods | Sports | 8.52× | ||
| 17 | Rory McIlroy | Sports | 7.50× | ||
| 18 | Portland Trail Blazers | Sports | 6.26× | ||
| 19 | FedEx | Business & Career | 5.65× | ||
| 20 | PGA Tour | Sports | 4.57× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.95× | |
| Risk Appetite | THRILL | 1.74× | |
| Luxury Orientation | PREMIUM | 1.72× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.70× | |
| Pet Ownership | JOY | 0.74× | |
| Mindfulness | BALANCE | 0.90× |
Champions Tour has an estimated audience of 269,229 people in United States, concentrated in Florida and California.
15.1% of Champions Tour fans are female, 84.9% are male, with an average age of 47.0 years.
Champions Tour fans show strongest brand affinity for Masters Tournament (13.01×), Phil Mickelson (35.64×), and LPGA (19.1×) over the country average.
Champions Tour fans in United States are most concentrated in Florida (reach ~20K), California (reach ~20K), and Texas (reach ~10K). These three regions account for the largest share of the active audience.
Beyond Champions Tour itself, the audience over-indexes on Phil Mickelson (35.64×), LPGA (19.1×), Ryder Cup (12.52×), and TopGolf (10.96×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Champions Tour. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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