Chemical compound Audience in United States

Chemical compound logo

Chemical compound has an estimated audience of 17,098,655 people in United States. 70.5% are female, 29.5% are male, average age 41.0. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, StubHub, DocuSign, OpenTable.

The average Chemical compound fan in United States is 41.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, StubHub, with strongest over-indexing on Finnair (675× the country average). Demographically, the Chemical compound audience skews more female with an average age of 41.0, and over-indexes on personality traits such as DIY Mentality, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Chemical compound fans

Demographic split for Chemical compound audience in United States
MetricValue
Female70.5%
Male29.5%
Average age41.0
Estimated audience size17,098,655

Audience persona

The typical Chemical compound fan in United States is more female, around 41.0 years old, with strong DIY Mentality tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Chemical compound in United States
RegionReachAffinity
California2,426,6471.29×
Texas1,760,4231.2×
Florida1,346,5991.16×
New York1,080,2111.13×
Georgia611,7841.16×
Illinois570,0631×
Pennsylvania566,8090.98×
North Carolina530,1181.03×
Ohio470,4230.89×
Arizona467,7921.34×
Michigan461,1411.03×
Washington445,1331.3×
Virginia440,6691.06×
New Jersey429,5850.99×
Tennessee364,5311.06×
Massachusetts353,9661.05×
Maryland317,0971.08×
Indiana309,1350.99×
Missouri281,3341.02×
Colorado258,7320.96×
Alabama252,8451.06×
South Carolina245,5330.95×
Minnesota231,6360.95×
Wisconsin226,4940.88×
Kentucky221,1621.03×
Louisiana211,8710.96×
Oregon207,1641.06×
Oklahoma191,1031.01×
Connecticut169,3170.99×
Utah162,3661.06×
Nevada158,7280.96×
Mississippi138,4940.98×
Kansas135,1131×
Arkansas133,8920.95×
Iowa123,8460.88×
New Mexico98,5151.15×
West Virginia94,1571.18×
Hawaii81,5771.11×
Idaho79,1860.92×
Nebraska71,9000.84×
New Hampshire56,8010.84×
Washington, District of Columbia52,7651.03×
Maine48,1300.79×
Montana43,8800.93×
Rhode Island42,8080.79×
Delaware35,9400.76×
Alaska35,2360.96×
North Dakota35,1431×
South Dakota28,8740.73×
Wyoming23,1220.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chemical compound audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.66×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.61×Internet & Social Media
Liam Neeson11.19×Movies & TV
Pierce Brosnan13.9×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Google Maps3.96×Internet & Social Media
Jake Gyllenhaal11.04×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chemical compound audience
TraitClusterScore
DIY MentalityTHRILL1.5
SustainabilityBALANCE1.48
Design AffinityPREMIUM1.46
LGBTQ+ IdentityOPEN1.44
Healthy LifestyleBALANCE1.43
MindfulnessBALANCE1.36

Worldwide distribution

Worldwide audience distribution share by country for Chemical compound
CountryShare
United States27.1%
Italy5.1%
United Kingdom4.8%

See Chemical compound audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Chemical compound have in United States?

Chemical compound has an estimated audience of 17,098,655 people in United States, concentrated in California and Texas.

What is the gender split and age of Chemical compound fans?

70.5% of Chemical compound fans are female, 29.5% are male, with an average age of 41.0 years.

Which brands do Chemical compound fans like most?

Chemical compound fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and StubHub (15.69×) over the country average.

Where do Chemical compound fans live in United States?

Chemical compound fans in United States are most concentrated in California (reach 2,426,647), Texas (reach 1,760,423), and Florida (reach 1,346,599). These three regions account for the largest share of the active audience.

What other brands do Chemical compound fans also like?

Beyond Chemical compound itself, the audience over-indexes on AccuWeather (15.97×), StubHub (15.69×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chemical compound. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.