Rascasse Audience Intelligence

Chevrolet Camaro Audience in United States

A data profile of the people who buy, follow and care about Chevrolet Camaro in United States — modelled from more than twelve digital signal sources. Chevrolet Camaro has an estimated audience of 5,341,733 people in United States.

#37among Car type in United States#15among Car Model in United States#246in Cars & Mobility

The average Chevrolet Camaro fan in United States is 36.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mustang, Discount Tire, Muscle car, with strongest over-indexing on Mustang (9.73× the country average).

Demographically, the Chevrolet Camaro audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chevrolet Camaro fan in United States is more male, around 36.2 years old, with strong Patriotism tendencies and a notable affinity for Mustang.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chevrolet Camaro profile in United States.

Audience size
5.3M
in United States
Gender
17.8%♀
82.2% male
Age
36.2
average years
Country rank
#6306
Car Model in United States
Fig. 01

Search interest · 12-month trend

+54%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chevrolet Camaro fans

17.8% are female, 82.2% are male, average age 36.2.

Fig. 02

Gender split

17.8%
Female
82.2%
Male
Demographic split for Chevrolet Camaro audience in United States
MetricValue
Female17.8%
Male82.2%
Average age36.2
Estimated audience size5,341,733
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Chevrolet Camaro audience in United States
Age bracketShare%
16-1931%
20-2919%
30-3916%
40-4917%
50+18%
Fig. 04

Worldwide distribution

41.7%

of the worldwide Chevrolet Camaro audience comes from United States.

Worldwide audience distribution share by country for Chevrolet Camaro
CountryShare
United States41.7%
Brazil4.9%
Canada4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chevrolet Camaro audience in United States is strongest.

Fig. 05

Top regions by affinity

Chevrolet Camaro fans by region: top regions in United States
#RegionReachAffinity×
01Alabama~100K1.77×
02Mississippi~60K1.49×
03Arizona~100K1.36×
04New Mexico~30K1.28×
05Tennessee~100K1.26×
06Kentucky~80K1.24×
07Arkansas~50K1.24×
08Oklahoma~70K1.23×
09Texas~500K1.20×
10South Carolina~100K1.20×
11Louisiana~80K1.20×
12Florida~400K1.19×
13North Carolina~200K1.17×
14Georgia~200K1.15×
15Indiana~100K1.14×
16Missouri~90K1.08×
17West Virginia~30K1.08×
18Nebraska~30K1.07×
19Kansas~40K1.06×
20Utah~50K1.04×
21Michigan~100K1.03×
22Nevada~50K1.02×
23Iowa~40K1.02×
24Ohio~200K0.99×
25California~600K0.98×
26Idaho~30K0.98×
27Virginia~100K0.95×
28North Dakota~10K0.95×
29Delaware~10K0.94×
30Wyoming~7K0.94×
31Illinois~200K0.93×
32South Dakota~10K0.91×
33Montana~10K0.89×
34Pennsylvania~200K0.87×
35Washington~90K0.87×
36Maryland~80K0.87×
37Wisconsin~70K0.87×
38Hawaii~20K0.86×
39New Jersey~100K0.85×
40Oregon~50K0.85×
41Connecticut~40K0.82×
42Minnesota~60K0.80×
43New Hampshire~20K0.80×
44Maine~20K0.80×
45Alaska~9K0.80×
46New York~200K0.77×
47Rhode Island~10K0.74×
48Colorado~60K0.72×
49Massachusetts~70K0.69×
50Washington, District of Columbia~10K0.62×
Fig. 06

Affinity by region

Affinity by region — Chevrolet Camaro, United States
0.62×1.00×1.77×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chevrolet Camaro audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chevrolet Camaro audience
#·InterestCategoryAffinity×
01MustangPets & Animals9.73×
02Dodge Charger (LX)Cars & Mobility9.09×
03Dodge ChargerCars & Mobility9.01×
04Dodge ChallengerCars & Mobility8.61×
05Chevrolet CorvetteCars & Mobility8.39×
06Antique carCars & Mobility5.81×
07Ford MustangCars & Mobility5.81×
08TurbochargerCars & Mobility5.73×
09Hot rodCars & Mobility4.74×
10Discount TireShopping4.38×
11Muscle carCars & Mobility4.37×
12Automotive designBusiness & Career3.84×
13EngineCars & Mobility3.41×
14Advance Auto PartsCars & Mobility3.01×
15CarGurusCars & Mobility2.92×
16AutoZoneCars & Mobility2.72×
17WheelCars & Mobility2.35×
18Motor vehicleCars & Mobility2.16×
19Eastern Time ZonePolitics & Society2.09×
20TransportCars & Mobility1.89×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chevrolet Camaro audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chevrolet Camaro audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.60×
Need for SecurityCONSERVATISM1.56×
Urban LifestyleOPEN1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chevrolet Camaro audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.85×
Design AffinityPREMIUM0.94×
Quality AwarenessPREMIUM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chevrolet Camaro have in United States?

Chevrolet Camaro has an estimated audience of 5,341,733 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Chevrolet Camaro fans?

17.8% of Chevrolet Camaro fans are female, 82.2% are male, with an average age of 36.2 years.

03

Which brands do Chevrolet Camaro fans like most?

Chevrolet Camaro fans show strongest brand affinity for Mustang (9.73×), Discount Tire (4.38×), and Muscle car (4.37×) over the country average.

04

Where do Chevrolet Camaro fans live in United States?

Chevrolet Camaro fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Chevrolet Camaro fans also like?

Beyond Chevrolet Camaro itself, the audience over-indexes on Discount Tire (4.38×), Muscle car (4.37×), AutoZone (2.72×), and Chevrolet Corvette (8.39×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Chevrolet Camaro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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