Chocolate Lovers Audience in United States

Chocolate Lovers logo

Chocolate Lovers has an estimated audience of 1,382,676 people in United States. 65.5% are female, 34.5% are male, average age 32.9. Top regions: New Jersey, California, New York. Top brand affinities: Lulu 黃路梓茵, Tezz, Lindy Hop, Nationality, Product design.

The average Chocolate Lovers fan in United States is 32.9 years old, more female, and lives primarily in New Jersey. The audience is concentrated in New Jersey, California, New York. Top brand affinities include Lulu 黃路梓茵, Tezz, Lindy Hop, with strongest over-indexing on Lulu 黃路梓茵 (20× the country average). Demographically, the Chocolate Lovers audience skews more female with an average age of 32.9, and over-indexes on personality traits such as Pet Ownership, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Chocolate Lovers fans

Demographic split for Chocolate Lovers audience in United States
MetricValue
Female65.5%
Male34.5%
Average age32.9
Estimated audience size1,382,676

Audience persona

The typical Chocolate Lovers fan in United States is more female, around 32.9 years old, with strong Pet Ownership tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Chocolate Lovers in United States
RegionReachAffinity
New Jersey188,5805.36×
California53,7760.35×
New York44,2900.57×
Florida37,7120.4×
Texas29,0780.24×
Virginia13,5220.4×
Pennsylvania13,3780.29×
Mississippi12,6001.11×
Georgia12,5570.29×
Louisiana12,1360.68×
Michigan11,8130.33×
Arkansas11,1930.98×
Oklahoma10,9470.71×
Kentucky10,7730.62×
Tennessee10,7620.39×
Illinois10,5670.23×
Alabama10,4280.54×
West Virginia10,4021.62×
Washington10,1430.37×
South Carolina9,8630.47×
North Carolina9,6810.23×
Indiana9,6100.38×
Kansas9,6080.88×
Idaho9,6051.39×
Missouri9,3070.42×
Arizona9,1940.33×
Minnesota9,1860.46×
Hawaii9,1761.54×
Iowa9,1210.8×
Nebraska9,0921.31×
Montana9,0492.36×
South Dakota8,9312.79×
Ohio8,9000.21×
Wisconsin8,8120.42×
Maryland8,7450.37×
North Dakota8,6963.06×
New Hampshire8,5701.57×
Connecticut8,3800.6×
New Mexico8,3491.2×
Nevada8,3220.62×
Rhode Island8,2761.88×
Maine8,2711.67×
Oregon8,2150.52×
Utah8,1660.66×
Vermont8,1403.35×
Massachusetts7,7930.29×
Colorado7,5860.35×
Delaware7,4111.94×
Washington, District of Columbia5,8861.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chocolate Lovers audience
BrandAffinityCategory
Lulu 黃路梓茵20×Movies & TV
Tezz20×Movies & TV
Lindy Hop19.14×Music & Radio
Nationality4×Politics & Society
Product design3.38×Business & Career
Historic site6.9×Arts & Culture
Peace and conflict studies29.51×Politics & Society
Mathcore10.04×Music & Radio
JDSU3.47×Business & Career
Elsword17.97×Games
Combat sport1.73×Sports
Bank account2.43×Business & Career
Electrolyte4.57×Health
Home equity1.88×Home & Garden
Obscura Antiques & Oddities37.42×Home & Garden
Home staging4.56×Home & Garden
Nebraska Cornhuskers football3.03×Sports
Vocal harmony3.21×Music & Radio
Jesse Plemons2.43×Movies & TV
Jaws3.82×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chocolate Lovers audience
TraitClusterScore
Pet OwnershipJOY2.15
IndulgenceJOY1.59
Design AffinityPREMIUM1.51
Luxury OrientationPREMIUM1.47
SustainabilityBALANCE1.4
MindfulnessBALANCE1.23

Worldwide distribution

Worldwide audience distribution share by country for Chocolate Lovers
CountryShare
United States17.4%
Saudi Arabia11.9%
Japan10.2%

See Chocolate Lovers audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Chocolate Lovers have in United States?

Chocolate Lovers has an estimated audience of 1,382,676 people in United States, concentrated in New Jersey and California.

What is the gender split and age of Chocolate Lovers fans?

65.5% of Chocolate Lovers fans are female, 34.5% are male, with an average age of 32.9 years.

Which brands do Chocolate Lovers fans like most?

Chocolate Lovers fans show strongest brand affinity for Lulu 黃路梓茵 (20×), Tezz (20×), and Lindy Hop (19.14×) over the country average.

Where do Chocolate Lovers fans live in United States?

Chocolate Lovers fans in United States are most concentrated in New Jersey (reach 188,580), California (reach 53,776), and New York (reach 44,290). These three regions account for the largest share of the active audience.

What other brands do Chocolate Lovers fans also like?

Beyond Chocolate Lovers itself, the audience over-indexes on Tezz (20×), Lindy Hop (19.14×), Nationality (4×), and Product design (3.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chocolate Lovers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.