Christopher & Banks Audience in United States

Christopher & Banks has an estimated audience of 496,353 people in United States. 73.9% are female, 26.1% are male, average age 41.4. Top regions: Ohio, Minnesota, Pennsylvania. Top brand affinities: Oscar Isaac, Paperless Post, DuckDuckGo, Talbots, LibreOffice.

The average Christopher & Banks fan in United States is 41.4 years old, more female, and lives primarily in Ohio. The audience is concentrated in Ohio, Minnesota, Pennsylvania. Top brand affinities include Oscar Isaac, Paperless Post, DuckDuckGo, with strongest over-indexing on Oscar Isaac (36.7× the country average). Demographically, the Christopher & Banks audience skews more female with an average age of 41.4, and over-indexes on personality traits such as Pet Ownership, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: Brand · Subtype: Apparel

Demographics of Christopher & Banks fans

Demographic split for Christopher & Banks audience in United States
MetricValue
Female73.9%
Male26.1%
Average age41.4
Estimated audience size496,353

Audience persona

The typical Christopher & Banks fan in United States is more female, around 41.4 years old, with strong Pet Ownership tendencies and a notable affinity for Oscar Isaac.

Top regions in United States

Top regions ranked by reach for Christopher & Banks in United States
RegionReachAffinity
Ohio21,2521.39×
Minnesota20,0612.82×
Pennsylvania18,1241.08×
Michigan17,5341.35×
Illinois14,3220.87×
Indiana14,2931.58×
New York14,2640.51×
Iowa13,5653.32×
Wisconsin13,4201.8×
Missouri11,6921.46×
Kansas10,7032.74×
Texas8,6510.2×
Colorado7,9561.02×
Nebraska7,6983.09×
Florida7,2020.21×
Washington7,1130.71×
California6,7920.12×
Virginia6,3750.53×
Tennessee6,2630.63×
Kentucky6,1981×
Utah5,8941.33×
North Carolina5,3960.36×
West Virginia5,1652.23×
Arizona4,9380.49×
Oregon4,7270.83×
Oklahoma4,5020.82×
Idaho3,6481.47×
South Dakota3,3822.95×
Maryland3,3290.39×
Georgia3,1040.2×
Arkansas2,9050.71×
South Carolina2,6420.35×
North Dakota2,5762.53×
Massachusetts2,3780.24×
Montana2,3541.71×
Alabama2,3230.34×
Maine2,0291.14×
New Jersey1,8470.15×
Wyoming1,4461.97×
New Hampshire1,4270.73×
Connecticut1,3900.28×
New Mexico1,0690.43×
Vermont1,0471.2×
Louisiana7830.12×
Nevada7450.16×
Mississippi6570.16×
Delaware6280.46×
Alaska4180.39×
Rhode Island3040.19×
Washington, District of Columbia2540.17×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Christopher & Banks audience
BrandAffinityCategory
Oscar Isaac36.7×Movies & TV
Paperless Post57.5×Shopping
DuckDuckGo16.33×Internet & Social Media
Talbots19.96×Shopping
LibreOffice75.45×Technology & Electronics
Jon Favreau34.38×Movies & TV
Zoe Saldana19.94×Movies & TV
Google Maps5.19×Internet & Social Media
Capital One5.25×Business & Career
MSN5.17×News
Diane Keaton7.55×Movies & TV
Rent the Runway19.03×Shopping
Kendra Scott11.69×Fashion & Accessoires
Direct Energy36.94×Home & Garden
Indeed.com4.12×Business & Career
Eddie Bauer12.9×Fashion & Accessoires
Tumi25.2×Fashion & Accessoires
FlightAware9.64×Travel & Leisure
Google News5.4×News
Great Clips5.53×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Christopher & Banks audience
TraitClusterScore
Pet OwnershipJOY1.69
Family OrientationCONSERVATISM1.63
Price SensitivityPREMIUM1.6
CreativityOPEN1.58
Quality AwarenessPREMIUM1.47
Design AffinityPREMIUM1.38

Worldwide distribution

Worldwide audience distribution share by country for Christopher & Banks
CountryShare
United States94.6%
Canada2.4%
India1.8%

See Christopher & Banks audiences in other countries

More Apparel audiences in United States

Frequently asked questions

How many fans does Christopher & Banks have in United States?

Christopher & Banks has an estimated audience of 496,353 people in United States, concentrated in Ohio and Minnesota.

What is the gender split and age of Christopher & Banks fans?

73.9% of Christopher & Banks fans are female, 26.1% are male, with an average age of 41.4 years.

Which brands do Christopher & Banks fans like most?

Christopher & Banks fans show strongest brand affinity for Oscar Isaac (36.7×), Paperless Post (57.5×), and DuckDuckGo (16.33×) over the country average.

Where do Christopher & Banks fans live in United States?

Christopher & Banks fans in United States are most concentrated in Ohio (reach 21,252), Minnesota (reach 20,061), and Pennsylvania (reach 18,124). These three regions account for the largest share of the active audience.

What other brands do Christopher & Banks fans also like?

Beyond Christopher & Banks itself, the audience over-indexes on Paperless Post (57.5×), DuckDuckGo (16.33×), Talbots (19.96×), and LibreOffice (75.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Christopher & Banks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.