A data profile of the people who buy, follow and care about City of David in United States — modelled from more than twelve digital signal sources. City of David has an estimated audience of 262,161 people in United States.
The average City of David fan in United States is 45.5 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Nonprofit organization, American Airlines, United Airlines, with strongest over-indexing on Nonprofit organization (1.72× the country average).
Demographically, the City of David audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Community Orientation, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical City of David fan in United States is more female, around 45.5 years old, with strong Community Orientation tendencies and a notable affinity for Nonprofit organization.
The key figures that characterise the City of David profile in United States.
58.5% are female, 41.5% are male, average age 45.5.
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 45.5 |
| Estimated audience size | 262,161 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 22% | |
| 50+ | 39% |
of the worldwide City of David audience comes from United States.
| Country | Share |
|---|---|
| United States | 45.0% |
| Israel | 24.8% |
| United Kingdom | 6.9% |
Where the City of David audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~3K | 1.61× | |
| 02 | Georgia | ~10K | 1.30× | |
| 03 | Tennessee | ~7K | 1.30× | |
| 04 | Oklahoma | ~4K | 1.30× | |
| 05 | Washington, District of Columbia | <1K | 1.26× | |
| 06 | Alabama | ~5K | 1.25× | |
| 07 | Arkansas | ~3K | 1.22× | |
| 08 | Utah | ~3K | 1.14× | |
| 09 | Idaho | ~1K | 1.11× | |
| 10 | Missouri | ~5K | 1.10× | |
| 11 | South Carolina | ~4K | 1.07× | |
| 12 | Kansas | ~2K | 1.07× | |
| 13 | Kentucky | ~3K | 1.06× | |
| 14 | North Carolina | ~8K | 1.05× | |
| 15 | Maryland | ~5K | 1.05× | |
| 16 | Louisiana | ~4K | 1.05× | |
| 17 | Alaska | <1K | 1.03× | |
| 18 | Texas | ~20K | 1.02× | |
| 19 | New York | ~10K | 1.02× | |
| 20 | West Virginia | ~1K | 1.02× | |
| 21 | Montana | <1K | 0.99× | |
| 22 | North Dakota | <1K | 0.99× | |
| 23 | Vermont | <1K | 0.99× | |
| 24 | Florida | ~20K | 0.98× | |
| 25 | South Dakota | <1K | 0.98× | |
| 26 | Indiana | ~5K | 0.97× | |
| 27 | New Jersey | ~6K | 0.96× | |
| 28 | Maine | <1K | 0.95× | |
| 29 | Virginia | ~6K | 0.94× | |
| 30 | Delaware | <1K | 0.94× | |
| 31 | Nebraska | ~1K | 0.93× | |
| 32 | New Hampshire | <1K | 0.93× | |
| 33 | Rhode Island | <1K | 0.93× | |
| 34 | Washington | ~5K | 0.92× | |
| 35 | Colorado | ~4K | 0.92× | |
| 36 | Oregon | ~3K | 0.92× | |
| 37 | New Mexico | ~1K | 0.92× | |
| 38 | Hawaii | ~1K | 0.92× | |
| 39 | Ohio | ~7K | 0.91× | |
| 40 | Arizona | ~5K | 0.91× | |
| 41 | Iowa | ~2K | 0.91× | |
| 42 | Michigan | ~6K | 0.90× | |
| 43 | Minnesota | ~3K | 0.90× | |
| 44 | Pennsylvania | ~8K | 0.88× | |
| 45 | Connecticut | ~2K | 0.85× | |
| 46 | Wisconsin | ~3K | 0.84× | |
| 47 | Nevada | ~2K | 0.84× | |
| 48 | Illinois | ~7K | 0.83× | |
| 49 | California | ~20K | 0.82× | |
| 50 | Massachusetts | ~4K | 0.78× |
The strongest cross-interests of the City of David audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Freedom of speech | Politics & Society | 3.95× | ||
| 02 | National Rifle Association | Politics & Society | 3.33× | ||
| 03 | The Daily Caller | Internet & Social Media | 2.94× | ||
| 04 | Charitable organization | Politics & Society | 2.21× | ||
| 05 | Portland Trail Blazers | Sports | 2.18× | ||
| 06 | Amazon Kindle | Literature | 2.13× | ||
| 07 | United Airlines | Travel & Leisure | 2.08× | ||
| 08 | Dallas Mavericks | Sports | 2.06× | ||
| 09 | Life insurance | Business & Career | 1.88× | ||
| 10 | Health insurance | Business & Career | 1.88× | ||
| 11 | Home insurance | Business & Career | 1.84× | ||
| 12 | Tradition | Politics & Society | 1.78× | ||
| 13 | Rail transport | Travel & Leisure | 1.77× | ||
| 14 | Nonprofit organization | Politics & Society | 1.72× | ||
| 15 | Non-alcoholic beverage | Food & Beverages | 1.72× | ||
| 16 | Pharmacy | Business & Career | 1.65× | ||
| 17 | American Airlines | Travel & Leisure | 1.60× | ||
| 18 | Hardware store | Home & Garden | 1.58× | ||
| 19 | Public transport | Cars & Mobility | 1.56× | ||
| 20 | San Antonio Spurs | Sports | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 2.21× | |
| Tradition | CONSERVATISM | 1.78× | |
| Family Orientation | CONSERVATISM | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 0.62× | |
| Extroversion | THRILL | 0.63× | |
| Luxury Orientation | PREMIUM | 0.69× |
City of David has an estimated audience of 262,161 people in United States, concentrated in California and Texas.
58.5% of City of David fans are female, 41.5% are male, with an average age of 45.5 years.
City of David fans show strongest brand affinity for Nonprofit organization (1.72×), American Airlines (1.6×), and United Airlines (2.08×) over the country average.
City of David fans in United States are most concentrated in California (reach ~20K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond City of David itself, the audience over-indexes on American Airlines (1.6×), United Airlines (2.08×), Charitable organization (2.21×), and Tradition (1.78×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for City of David. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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